Plans to hype David Lagercrantz’s Girl With the Dragon Tattoo sequel by tattooing a volunteer reader, now mercifully cancelled, took branding a little too literallyWith Go Set a Watchman finally out, it’s time to move on to thinking about the summer’s next most-anticipated/hyped novel, which has got to be David Lagercrantz’s new Lisbeth Salander novel, The Girl in the Spider’s Web. The late Stieg Larsson’s trilogy of thrillers, starting with The Girl With the Dragon Tattoo, have sold 75m copies around the world, after all – so this is going to be big, and like Harper Lee’s second novel, is tightly embargoed until its 27 August launch.The Australian publisher of the Lagercrantz follow-up, however, has already run into a spot of bother, after deciding that the best way to promote the book would be to launch a hunt for a female fan prepared to “donate” her back for three months. This would have involved being adorned with her very own Dragon Tattoo for advertising purposes. Hachette Australia, reported the Sydney Morning Herald last week, was calling it a “tatvertising campaign”, and asking for applications from those who could “handle the pain, just like Lisbeth Salander”. Continue reading... Continue reading at 'The Guardian'
[ The Guardian | 2015-07-14 00:00:00 UTC ]
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Few C.E.O.s can claim to head a one-billion dollar publishing company. John Ridding secured that status last week as the Financial Times chief executive saw Japan’s financial news giant snatch The F.T. away from Axel Springer, paying $1.3 b ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-07-31 00:00:00 UTC ]
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Hachette picks up a title about Lou Gehrig from a New York Times sports columnist, and Chronicle nabs a previously self-published book about decluttering. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-31 00:00:00 UTC ]
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Another New York City bookstore has been forced to move because of rising rent. After closing its store in Chelsea, Revolution Books plans to reopen in a slightly larger space in Harlem. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-31 00:00:00 UTC ]
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Like their Main Street bricks-and-mortar counterparts, bookstores at airports and train stations are benefitting from a print revival. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-31 00:00:00 UTC ]
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This week, we polled readers on whether Millennials prefer print or digital books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-31 00:00:00 UTC ]
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The author and illustrator is much revered for his own weird and wonderful books, yet his 200-plus jacket designs are virtually ignored. Steven Heller celebrates his contribution to a unique era of publishingDeliciously and subversively cryptic, Edward St John Gorey’s books, plays, postcards,... Continue reading at The Guardian
[ The Guardian | 2015-07-31 00:00:00 UTC ]
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The Zimbabwe Book Fair, once the key event in African publishing, has declined. This year, a focus on growing the knowledge economy is giving it new life. The post The Buzz at the Zimbabwe Book Fair is “Growth” appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-07-30 00:00:00 UTC ]
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It's holiday for some in the beachy reaches of summertime, but Enders Analysis' new take on the UK consumer book market puts chilling stress on "how important it is that the industry innovates vigorously in the next two to three years." Using data from Nielsen Book and Kantar, Enders' Douglas... Continue reading at The Bookseller
[ The Bookseller | 2015-07-30 00:00:00 UTC ]
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Chad Post of Open Letter Books explains how leveraging social networks for media amplification is now a key to small press marketing success. The post Book Media Amplification is Key to Small Press Success appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-07-29 00:00:00 UTC ]
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Colouring books for adults are topping bestseller lists. Scottish illustrator Johanna Basford tells us the secrets of her success. Continue reading at BBC World
[ BBC World | 2015-07-29 00:00:00 UTC ]
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Our big feature this week is about the emerging market of Millennial readers. They're young; they're cool; they were born into a world of omnipotent, hyper-fast technology; their eyes are glued to their phones. But do they read ebooks? Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-28 00:00:00 UTC ]
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In the wake of the sale of its retail unit to Follett in mid-June, the company's new corporate name and the name on its trading platform is now Nebraska Book Holdings, Inc. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-28 00:00:00 UTC ]
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The Guild addresses time limited book contracts, subrights, and the out-of-print clause in the latest installment of its Fair Contract Initiative. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-28 00:00:00 UTC ]
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After nearly 20 years of connecting authors and readers, the South Carolina Book Festival has been cancelled and will be replaced by smaller, statewide events. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-28 00:00:00 UTC ]
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Scholastic has signed a new book by Yogscast, a network of YouTube broadcasters who produce gaming-related video content. The Diggy Diggy Book will be published in hardback in October and is described as a “must-have” for Yogscast fans, featuring jokes, information about the Yogscast team, and... Continue reading at The Bookseller
[ The Bookseller | 2015-07-25 00:00:00 UTC ]
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Maximum Pop!, a pop music site for 14-21 year olds, has launched a dedicated channel for YA books. The company has hired a full-time books editor, former YA blogger Laura Fulton, to run the books area of the site and already has more than 4,000 followers of its twitter account... Continue reading at The Bookseller
[ The Bookseller | 2015-07-25 00:00:00 UTC ]
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Portico, an imprint of Pavilion Books, has bought two books by Sunday Times Style writer Francesca Hornak. Commissioning editor Nicola Newman bought world rights in History of the World in 100 Modern Objects and Worry With Mother from Olivia Guest of Jonathan Clowes Ltd. Continue reading at The Bookseller
[ The Bookseller | 2015-07-25 00:00:00 UTC ]
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This week: a vampire story mixed with a detective story, plus the latest from Mary Kubica and Paula McLain. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-24 00:00:00 UTC ]
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The Bodley Head has acquired a biography of spy Donald Maclean, written by John Murray publisher Roland Philipps. Publishing director Stuart Williams bought UK and Commonwealth rights, excluding Canada, to A Spy Named Orphan: The Lives of Donald Maclean, from Natasha Fairweather at United... Continue reading at The Bookseller
[ The Bookseller | 2015-07-24 00:00:00 UTC ]
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Equinox’s president takes business advice to Harper, Two Dollar Radio signs its first graphic novel, the Pioneer Woman inks a multi-picture-book deal, and more in this week's notable book deals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-24 00:00:00 UTC ]
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