Warner Bros. creates a new unit overseeing big brands, including DC

Warner Bros. Entertainment, now owned by mobile giant AT&T, has formed a new division to make the most of its big brands, including comic book publisher DC Entertainment. The new unit, which carries the buzzword-heavy name of Warner Bros. Global Brands and Experiences, will be led by Pam Lifford,... Continue reading at 'Los Angeles Times'

[ Los Angeles Times | 2018-09-14 00:00:00 UTC ]
News tagged with: #warner bros #big brands #global brands

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Unit Sales Dipped in Mid-July

Despite a huge gain in adult fiction, print unit sales fell 2.5% in the week ended July 16, 2022, from the comparable week in 2021, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-07-22 04:00:00 UTC ]
More news stories like this | News stories tagged with: #huge gain #adult fiction


In the United Kingdom, TikTok Announces Its Own Book Club

The social-media success of #BookTok has prompted TikTok in England to open a 'TikTok Book Club' featuring a different title monthly. The post In the United Kingdom, TikTok Announces Its Own Book Club appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-07-21 00:24:33 UTC ]
More news stories like this | News stories tagged with: #united kingdom ##booktok #book club


Brands can make Hollywood-level entertainment. This guy proved it

Jae Goodman has spent 16 years convincing brands like Nike, eBay, Doritos, and Chipotle to forgo ads and make content that entertains us instead. It all seemingly happened in a flash for Observatory CEO Jae Goodman. First, on June 9, Apple TV+ announced a multiyear deal with Nike’s Waffle Iron... Continue reading at Fast Company

[ Fast Company | 2022-07-16 07:00:30 UTC ]
More news stories like this | News stories tagged with: #multiyear deal #ted lasso #hannah waddingham #best-selling book


When Books Become Brands, Graphic Design Is Key

In the first of a planned series of webinars focusing on branding as a metaphor for modern times, the American Institute of Graphic Arts hosted a conversation aimed at illuminating how books have become recognizable brands. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-07-12 04:00:00 UTC ]
More news stories like this | News stories tagged with: #recognizable brands #graphic design #planned series


Marvel superheroes get a spiffy update. Still, I miss my old DC Comics.

Updated volumes of Spider-Man, Black Panther, Captain America and Hulk bring welcome new relevance, but there’s something missing. Continue reading at The Washington Post

[ The Washington Post | 2022-07-06 16:00:23 UTC ]
More news stories like this | News stories tagged with: #marvel superheroes #dc comics #black panther #captain america


Print Unit Sales Fell 9.4% in Late June

With all nonfiction categories posting double-digit declines, unit sales of print books fell 9.4% in the week ended June 25 from the comparable week last year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-07-01 04:00:00 UTC ]
More news stories like this | News stories tagged with: #late june


How to Create a Virtual Book Club — or Revive One that’s Languishing

Virtual book clubs are safer during the pandemic, and they can also be more accessible. Here's how to start (or revive) one of your own. Continue reading at Book Riot

[ Book Riot | 2022-06-30 10:34:00 UTC ]
More news stories like this | News stories tagged with: #book club


Print Unit Sales Fell 4.8% in Mid-June

Unit sales of print books fell about 5% in the week ended June 18, 2022, from the comparable week in 2021, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-06-24 04:00:00 UTC ]
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Patrick Radden Keefe Has One Big Rule for His Reading Time

“My iPhone must be dead, or secured in a lockbox of some sort,” says the journalist and author, whose latest book is the true-crime collection “Rogues.” Continue reading at The New York Times

[ The New York Times | 2022-06-23 09:00:21 UTC ]
More news stories like this | News stories tagged with: #big rule #reading time


Patrick Radden Keefe Has One Big Rule for His Reading Time

“My iPhone must be dead, or secured in a lockbox of some sort,” says the journalist and author, whose latest book is the true-crime collection “Rogues.” Continue reading at The New York Times

[ The New York Times | 2022-06-23 09:00:21 UTC ]
More news stories like this | News stories tagged with: #big rule #reading time


Cannes Today—Netflix x Google, Paris Hilton x Gary V, and the branded yacht scene explained

Welcome to Day Two of Ad Age’s Cannes Today newsletter. Reading this online and want it delivered straight to your inbox? Sign up here. Joining us late? Catch up on Day One here.Netflix talks to Google about its ad plans “Netflix’s ad tech business is one of the hottest deals on offer in... Continue reading at Advertising Age

[ Advertising Age | 2022-06-21 20:59:38 UTC ]
More news stories like this | News stories tagged with: #ad industry #nielsen


Neon Hemlock Press: A Small Press in a Big World of Speculative Fiction

This year, a Neon Hemlock Press novella won a Nebula. But what is this publisher, where did it come from, and what does it put out? Continue reading at Book Riot

[ Book Riot | 2022-06-21 10:36:00 UTC ]
More news stories like this | News stories tagged with: #big world #speculative fiction #small press


The 2022 Yoto Carnegie Greenaway Winners Include a First Graphic Novel

The graphic novel of Jason Reynolds' 'Long Way Down' with illustrations by Danica Novgorodoff, is honored by the Carnegie Greenaway Awards. The post The 2022 Yoto Carnegie Greenaway Winners Include a First Graphic Novel appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-06-20 20:26:52 UTC ]
More news stories like this | News stories tagged with: #jason reynolds #danica novgorodoff #graphic novel


How Big Can the Fall Regional Bookselling Conferences Get?

Executive directors at regional bookseller associations across the country believe that conditions are right for big turnouts at their in-person fall shows. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-06-17 04:00:00 UTC ]
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Campaign wins online B2B brand and editorial team of year at AOP Awards

Haymarket Business Media won another two prizes, including best B2B digital publishing company. Continue reading at Media Week

[ Media Week | 2022-06-16 07:59:53 UTC ]
More news stories like this | News stories tagged with: #editorial team #digital publishing


Marina Warner’s new book evokes the vanished glamour of yesterday

The wondrously entertaining ‘Esmond and Ilia,’ follows the author’s parents from the English countryside to the Cairo in its heyday Continue reading at The Washington Post

[ The Washington Post | 2022-06-08 19:06:28 UTC ]
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S.A. Cosby Big Winner at Thrillerfest

Dry humor, moving tributes to those who provided award winners with practical and emotional support, and honorees with differing approaches to the thriller genre highlighted ITW's 17th Annual Thriller Awards Banquet, where S.A. Cosby took home his second Best Hardcover Novel award. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-06-06 04:00:00 UTC ]
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The Morning After: The French government bans English gaming terms, including ‘eSports’

Not satisfied with trying to replace “WiFi” with “l’access sans fil à internet” (which didn’t work), l'Académie française set its sights on gaming terms in 2017. It’s now gained traction with the government, and France’s Ministry of Culture has announced it’ll ban terms including "streamer" and... Continue reading at Engadget

[ Engadget | 2022-06-01 11:15:19 UTC ]
More news stories like this | News stories tagged with: #business model #kindle


U.S. Book Show: Jamie Raskin Headlines a Big Day for Libraries

The Maryland congressman, who has become the face of Washington's efforts to fight nationwide book banning efforts, capped off a day full of discussion on the biggest issues in the library world today. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-05-25 04:00:00 UTC ]
More news stories like this | News stories tagged with: #book show #big day #biggest issues


Apple’s must-see iPhone privacy ad, and how brands have been scaling up influencer marketing: Datacenter Weekly

Plus, Ad Age Agency Report 2022, Nielsen alternatives, macroeconomic news in a nutshell and more. Continue reading at Advertising Age

[ Advertising Age | 2022-05-20 17:50:22 UTC ]
More news stories like this | News stories tagged with: #datacenter weekly #nielsen alternatives #macroeconomic news #nielsen