Viewability Trend Takes Spotlight in GQ.com's Latest Revamp

GQ.com is getting a new look this year, and that includes making sure the site's ads are ones people will look at.Ahead of a larger redesign that will debut in the fall, GQ is rolling out some tweaks to its site, including a revamped home page, new slideshow format, a new grooming section and in-stream ads designed to own people's attentions. Mr Porter, Mont Blanc, Tiffany & Co. and LG are among the first brands to use GQ's new ad formats.These tweaks are among the more apparent examples of a bigger overhaul GQ has made to its back-end publishing technology. "This migration is the biggest thing to happen at GQ since Conde Nast bought the brand," said the magazine's publisher Howard Mittman. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-07-07 00:00:00 UTC ]
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BuzzFeed to lay off 200 staff in latest round of cuts

Online publisher announces job losses to shore up finances as Verizon unveils plan to sack 800 workersBuzzFeed has announced plans to lay off hundreds of staff, as digital media firms struggle to turn a profit while dealing with the same financial issues that have plagued traditional publishers... Continue reading at The Guardian

[ The Guardian | 2019-01-24 00:00:00 UTC ]
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Virago acquires fresh take on TS Eliot ahead of release of over 1,000 letters

Virago is publishing Eliot Among the Women by TS Eliot biographer Lyndall Gordon, a book exploring the impact of the women in Eliot's life on his work following the release of decades-confined correspondence. Continue reading at The Bookseller

[ The Bookseller | 2019-01-19 00:00:00 UTC ]
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Dream Jobs: Spotlight on Simon & Schuster's Masters at Work Series

More than career guides, these narrative portraits of professional lives let readers try on their dream jobs. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-01-18 00:00:00 UTC ]
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Tom Fickling takes on role of m.d. at DFB

Tom Fickling has taken on the role of m.d. at Oxford-based publisher David Fickling Books. Continue reading at The Bookseller

[ The Bookseller | 2019-01-16 00:00:00 UTC ]
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Upper West Side shop latest indy bookstore to shutter

After 35 years at West 80th Street and Broadway, Westsider Rare & Used Books is closing next month because of slowing sales. []  "> To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2019-01-15 00:00:00 UTC ]
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Armstrong and Lambert join directors in C&W revamp

A revamped structure at C&W sees Sue Armstrong and Sophie Lambert appointed as directors, joining Clare Conville and Jake Smith-Bosanquet, to future-proof the agency against "the thrilling challenges ahead". Continue reading at The Bookseller

[ The Bookseller | 2019-01-11 00:00:00 UTC ]
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Whiley takes on Radio 2 Book Club

The BBC Radio 2 Book Club will relaunch again with presenter Jo Whiley, with upcoming choices including Girl With A Pearl Earring and YA author Angie Thomas. Continue reading at The Bookseller

[ The Bookseller | 2019-01-10 00:00:00 UTC ]
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Wimpy Kid’s best friend takes centre stage in new Kinney novel

Puffin, part of Penguin Random House Children’s, will this April publish Jeff Kinney’s first novel outside of the Diary of a Wimpy Kid series, about protagonist Greg Heffley’s best friend Rowley Jefferson. Continue reading at The Bookseller

[ The Bookseller | 2019-01-09 00:00:00 UTC ]
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Unsheltered by Barbara Kingsolver: first major novel to take on Trump

Nonfiction writers began publishing books about Donald Trump even before Sean Spicer could start lying for him. Fiction writers, though, have been slower to incorporate the Mogul into their work. Continue reading at Stuff

[ Stuff | 2019-01-05 00:00:00 UTC ]
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Datebook: A color-wielding goddess, contemporary takes on confessions and paintings left out in nature

It is the dawn of 2019, and the week’s exhibitions offer an opportunity to revel in the mythological or unload your sins. From painting to K-pop to the female body rendered as doll, here are nine exhibitions and events to check out in the coming week. Trenton Doyle Hancock, “An Ingenue’s Hues and... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-01-05 00:00:00 UTC ]
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BA exec chairman hails booksellers bucking high street trend

The executive chairman of the Booksellers Association has called for positivity in the year ahead as he says booksellers are bucking the trend of high street closures.  Continue reading at The Bookseller

[ The Bookseller | 2019-01-03 00:00:00 UTC ]
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Twitter’s Sarah Personette: Video and ‘brand purpose’ will continue to take center stage

Twitter’s been on a tear to prove that even with a smaller audience than Facebook and YouTube, it can be a worthwhile destination for ads and publishers. The post Twitter’s Sarah Personette: Video and ‘brand purpose’ will continue to take center stage appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-12-24 00:00:00 UTC ]
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Potted Potter: Unique take on J.K. Rowling's beloved books coming to New Zealand

A hit around the globe,  Daniel Clarkson and Jefferson Turner's unique take on the Harry Potter books is heading back to New Zealand. Continue reading at Stuff

[ Stuff | 2018-12-23 00:00:00 UTC ]
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Jim McKelvey’s latest venture raises $20 million

Based in Clayton, Invisibly is seeking to help publishers monetize digital content they put on the internet. Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2018-12-21 00:00:00 UTC ]
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Sovereign takes on 'dream project' of Chopin's Piano

Sovereign Films has bought global film rights for Paul Kildea’s recently published book, Chopin’s Piano: A Journey Through Romanticism (Allen Lane).  Continue reading at The Bookseller

[ The Bookseller | 2018-12-20 00:00:00 UTC ]
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Amazon takes on textbook counterfeiting in 'sting operation'

Amazon is tackling sales of counterfeit textbooks on its US site after suspending the accounts of booksellers allegedly selling counterfeit books in a major online sting. Continue reading at The Bookseller

[ The Bookseller | 2018-12-18 00:00:00 UTC ]
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Runcie takes on ambassador role for London Book & Screen Week

Grantchester series author James Runcie has been made an ambassador for London Book & Screen Week (LBSW), as the festival returns for its fifth year in 2019.  Continue reading at The Bookseller

[ The Bookseller | 2018-12-18 00:00:00 UTC ]
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Religious Reading: Spotlight on Faith-Based Publishing

We look at six faith-based and spiritual publishers in this special section. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-12-14 00:00:00 UTC ]
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Modernizing the Church: Spotlight on Gabriel Moran

In 'Missed Opportunities,' religion scholar Gabriel Moran offers an accessible roadmap toward a more modern and inclusive Roman Catholic Church. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-12-14 00:00:00 UTC ]
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A Gentler Death: Spotlight on Lucinda Herring

In her new book, 'Reimagining Death,' the licensed green funeral director Lucinda Herring invites our culture to reconsider how we die and how we care for those we've lost. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-12-14 00:00:00 UTC ]
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