Video: A Tactical Guide to Content

The consumer appetite for video is well-acknowledged. But video is emerging as a critical component of b-to-b sales and marketing strategies. Skyrocketing viewership, exceptional storytelling, and effortless sharing form the bulk of the evidence for b-to-b publishers. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2014-03-12 00:00:00 UTC ]
News tagged with: #critical component #marketing strategies

Other news stories related to: "Video: A Tactical Guide to Content"


IAC and News Corp call out generative AI companies for scraping their content without compensation

During News Corp’s and IAC’s latest earnings calls, the publishers reiterated their anger toward generative AI companies scraping their content without permission or payment — and what they think the next steps will be. Continue reading at Digiday

[ Digiday | 2023-11-17 05:01:00 UTC ]
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Jada Pinkett Smith Congratulates Britney Spears With An Amazing Throwback Video

“Welcome to the ‘Bad Ass Women Memoir Club,’” Pinkett Smith wrote in a cheeky note to the fellow first-time author. Continue reading at HuffPost

[ HuffPost | 2023-10-25 17:27:27 UTC ]
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How web-based vertical video players can unlock new publisher revenue

Shachar Orren, co-founder and Chief Marketing Officer, EX.CO In recent years, Meta, TikTok, Twitch and even Pinterest have encouraged digital publishers to create vertical content to adhere to their platforms’ standards for engagement driven by our vertical mobile device screens. In response,... Continue reading at Digiday

[ Digiday | 2023-10-24 13:02:04 UTC ]
More news stories like this | News stories tagged with: #digital publishers


All The Public Libraries Offering Free Access to Banned Books: A Comprehensive Guide

A comprehensive guide to the public libraries offering free access to banned books. Here's where and how. Continue reading at Book Riot

[ Book Riot | 2023-10-23 10:40:00 UTC ]
More news stories like this | News stories tagged with: #public libraries #comprehensive guide #banned books


Video: 'Elon Musk' biographer explains the book's complicated motivations

Author Walter Isaacson joined the L.A. Times Book Club to discuss the stories and controversy behind his bestselling "Elon Musk" biography. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-10-02 18:53:46 UTC ]
More news stories like this | News stories tagged with: #times book #elon musk


Your Ultimate Guide to Fall 2023 YA Book Releases

From new series to high fantasy, rom coms to chilling horror, your guide to fall 2023 ya book releases has everything. Continue reading at Book Riot

[ Book Riot | 2023-09-28 10:36:00 UTC ]
More news stories like this | News stories tagged with: #ya book #high fantasy #ultimate guide


TikTok now lets creators label AI-generated content

TikTok is rolling out a toolset that lets users label posts that have been created or enhanced by artificial intelligence. This move comes after the social media giant added a number of filters for video uploads that made heavy use of AI, and an image generator to help create unique backgrounds.... Continue reading at Engadget

[ Engadget | 2023-09-19 15:45:36 UTC ]
More news stories like this | News stories tagged with: #scholastic


Self-publishers must declare if content sold on Amazon’s site is AI-generated

Retailer announces new rules for its Kindle Direct Publishing forum after complaints about AI-produced works being sold under human writers’ namesAmazon has introduced new rules and guidance for Kindle books generated by artificial intelligence tools, including the requirement that authors... Continue reading at The Guardian

[ The Guardian | 2023-09-11 17:08:53 UTC ]
More news stories like this | News stories tagged with: #kindle #self-publish #beginning today #company announced


US Copyright Office opens public comments on AI and content ownership

The US Copyright Office (USCO) wants your thoughts on generative AI and who can theoretically be declared to own its outputs. The technology has increasingly commanded the legal system’s attention, and as such office began seeking public comments on Wednesday about some of AI’s thorniest issues... Continue reading at Engadget

[ Engadget | 2023-08-31 17:02:25 UTC ]
More news stories like this | News stories tagged with: #graphic novel #memoir #class-action lawsuit #sarah silverman #published works #rising number


‘Get out of my house!’: Kansas paper co-owner confronted police during raid, video shows

Joan Meyer, who died a day after raid, shouted at six officers who searched her home in incident that has drawn national scrutinyNewly released video shows the 98-year-old mother of a Kansas newspaper publisher confronting police officers as they searched her home in a raid that has drawn... Continue reading at The Guardian

[ The Guardian | 2023-08-22 23:04:32 UTC ]
More news stories like this | News stories tagged with: #video shows


9 of the Best Video Game and Audiobook Pairings

These video game and audiobook pairings complement each other for the ideal playing and listening experience. Continue reading at Book Riot

[ Book Riot | 2023-08-10 10:34:00 UTC ]
More news stories like this | News stories tagged with: #audiobook #listening experience #video game


The Agence France-Presse is suing Elon Musk's X over news content payments

Elon Musk and X, the site formerly known as Twitter, are in more legal trouble. The Agence France-Presse (AFP) is suing X for not engaging in discussions about payment to the French publisher in exchange for its articles appearing on the platform. In 2019, France passed neighboring rights... Continue reading at Engadget

[ Engadget | 2023-08-03 10:55:01 UTC ]
More news stories like this | News stories tagged with: #french publisher #copyright law #news content #digital platforms #law requires #content produced #elon musk #fair agreement


How to Buy Kindle Books: A Step-By-Step Guide for All Devices

Buying your first ebook? This comprehensive guide on how to buy Kindle books on Amazon for your different devices has got you covered. Continue reading at Book Riot

[ Book Riot | 2023-07-25 10:34:00 UTC ]
More news stories like this | News stories tagged with: #kindle #comprehensive guide #step-by-step guide


How to Get Library Books on Kindle: Your Guide

Open up a whole new world of reading on your Kindle, with our guide on how to get library books on Kindle devices! Continue reading at Book Riot

[ Book Riot | 2023-07-13 10:33:00 UTC ]
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Publishers Turn to Livestreaming to Once Again Tap Video Budgets

As linear television viewership continues to decline, advertisers' appetite for reaching live audiences has only grown in proportion. To capitalize on this opportunity and tap into lucrative video budgets, publishers including Cond? Nast, Penske Media Corp. (PMC) and Overtime have all recently... Continue reading at AdWeek

[ AdWeek | 2023-07-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers including #recently launched #publishers turn


YA author shoots to No 1 on Amazon bestseller list after viral TikTok video

TikToker Jerrad Swearenjin approached Shawn Warner during a book signing because he looked ‘super defeated’A debut author struggling with sales became Amazon’s No 1 bestseller this week after a video of the writer at a quiet book signing went viral on TikTok.58-year-old Shawn Warner was sitting... Continue reading at The Guardian

[ The Guardian | 2023-07-07 13:47:16 UTC ]
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What Guides Alaskan Salmon, Sandhill Cranes, and Monarch Butterflies Across Earth?

Emergence Magazine is an online publication with annual print edition exploring the threads connecting ecology, culture, and spirituality. As we experience the desecration of our lands and waters, the extinguishing of species, and a loss of sacred connection to the Earth, we look to emerging... Continue reading at Literrary Hub

[ Literrary Hub | 2023-06-20 08:52:18 UTC ]
More news stories like this | News stories tagged with: #narrated essays #sacred connection #online publication #emergence magazine #emerging stories


Video: Watch Elliot Page discuss 'Pageboy' at the L.A. Times Book Club

Actor Elliot Page joined the Los Angeles Times Book Club to discuss his new memoir, 'Pageboy,' in Hollywood. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-06-15 17:06:58 UTC ]
More news stories like this | News stories tagged with: #times book


Fieldstone, Knopf Drop Audubon Name from Field Guides

Fieldstone cut ties with the Audubon name in February, and Knopf will remove the name and logo from all future field guide publications and reprints. Fieldstone also plans to donate proceeds from its field guides to National African American Reparation Commission. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-08 04:00:00 UTC ]
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Google and Facebook urged by EU to label AI-generated content

Call comes amid moves to combat disinformation from Russia, while Twitter is warned to comply with new digital content lawsSocial media companies including Google and Facebook have been urged by the EU to “immediately” start labelling content and images generated by artificial intelligence as... Continue reading at The Guardian

[ The Guardian | 2023-06-05 13:06:04 UTC ]
More news stories like this | News stories tagged with: #digital content #artificial intelligence