TV measurement should include homes with no TVs, research group says

Nielsen and rivals are challenged by homes that only stream to mobile devices, which are growing fast but not included in big data sets. Continue reading at 'Advertising Age'

[ Advertising Age | 2023-03-27 14:00:00 UTC ]
News tagged with: #tv measurement #mobile devices #growing fast #nielsen

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Book Groups Back Bill to Restore Privacy Protections

Spurred by revelations of how the National Security Agency is collecting information on citizens, the Campaign for Reader Privacy has issued a statement calling for Congress to pass the USA Freedom Act. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-11-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reader privacy #statement calling

AUDIO: Topsy and Tim on TV after 50 years

Cressida Cowell, author of the How to Train Your Dragon book series, and Greg Childs, former executive producer for CBBC & Cbeebies, discuss the re-introduction of classic children's TV. Continue reading at BBC News

[ BBC News | 2013-11-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cressida cowell #executive producer #classic children

Homes and House shortlisted for Green Carnation

Women's Prize for Fiction winner A M Homes and Man Booker-longlisted Richard House are among... Continue reading at The Bookseller

[ The Bookseller | 2013-11-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #green carnation #fiction winner

You Talked About These New TV Shows, but Did You Watch? Mostly, Yes

In a series of September and October posts (the most recent one right here), Ad Age has been taking a broad view of the "social buzz" surrounding the fall TV season's new shows. We worked with the Keller Fay Group, a market-research firm that specializes in tracking "real world" conversations --... Continue reading at Advertising Age

[ Advertising Age | 2013-11-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #real world #facebook --

Pew Research Center Reports Increases in Tablet and E-Reader Ownership

A study by the Pew Internet Project released on October 18 shows new information on the pervasiveness of tablets and smartphones in U.S. homes. The study compiled information received from 6,224 phone interviews across The Nation from ages 16 and up. According to results, tablet ownership has... Continue reading at Folio Magazine

[ Folio Magazine | 2013-10-25 00:00:00 UTC ]
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World Book Night 2014 titles include 'Wild,' 'Where'd You Go, Bernadette'

The titles which will be distributed for free as part of World Book Night include works by Cheryl Strayed, Maria Semple, Agatha Christie, and more. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-10-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cheryl strayed #maria semple #agatha christie

OpenGate Capital Launches Media Acquisitions Group

OpenGate Capital, a global private buyout firm, splashed into media with the acquisition of TV Guide Magazine five years ago. Continue reading at Folio Magazine

[ Folio Magazine | 2013-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #opengate capital

How Publishers Measure Native Ads

Publishers still aren't sure how to measure the effectiveness of native ads. Some say pageviews are the answer. Others say the proof is in engagement. At the Digiday Publishing Summit this week, we asked several publishers how they quantify the success of native ads at their publications. Here’s... Continue reading at Digiday

[ Digiday | 2013-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #native ads

Penton Reorganizes Aviation Group

Penton Media’s recent purchase of Aviation Week triggered a reorganization of the company’s aviation media assets. The reorg includes the launch of three new products—an app, a magazine relaunch and a flight-planning partnership with RocketRoute. Continue reading at Folio Magazine

[ Folio Magazine | 2013-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #penton media

Booking.com Has All The Hotels You Want, Including the Haunted Ones

It's almost Halloween -- and what better way to celebrate than to book a room in one of America's famous haunted hotels? Wieden & Kennedy Amsterdam and travel booking site Booking.com goes beyond the light humor that marked prior campaigns with a new spot set in the Queen Anne Hotel in San... Continue reading at Advertising Age

[ Advertising Age | 2013-10-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media partnership #movie theaters

McDonald's Happy Meal: Books included during November (+video)

McDonald's Happy Meal: Books will be served with one of four original titles in Happy Meals for two weeks in the month of November. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #books included #original titles #happy meals

Buys That Include Sponsored Content Now 20% of Ad Revenue at Forbes

When Forbes rolled out AdVoice in 2010, the architects planned to blow up the traditional publishing-advertising model. Instead of offering companies just online banner ads, Forbes was giving advertisers the ability to publish their stories directly to the magazine's website.It was a gamble that... Continue reading at Advertising Age

[ Advertising Age | 2013-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #giving advertisers #stories directly

Reader’s Digest Partners With HMN, Turns to TV

CEO Robert Guth's plan to bring RDA Holding Co. back from insolvency called for a drastic rate base reduction for it's flagship magazine, Reader's Digest. Continue reading at Folio Magazine

[ Folio Magazine | 2013-10-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #flagship magazine

Elle, Cosmo to Include Actual Vials Of Perfume With November Issues

Some subscribers of four Hearst magazines will soon get perfume samples in an apparently new fashion for the industry: via sample vials of Marc Jacobs Daisy and Eau So Fresh attached.The two-and-a-half milliliter tubes will come lightly adhered to 100,000 copies of the November issues of Elle,... Continue reading at Advertising Age

[ Advertising Age | 2013-09-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marie claire #michael clinton #magazine publishers #beauty advertisers #ad pages

Man Booker Prize shortlist includes Jhumpa Lahiri, Colm Toibin

Books including 'The Lowland' by Jhumpa Lahiri and 'We Need New Names' by NoViolet Bulawayo made the shortlist for the Man Booker Prize this year, and some are calling the shortened list of nominees the best in years. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-09-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #colm toibin #books including #jhumpa lahiri

Darden Media Group buys Maxim magazine

Alpha Media has sold Maxim magazine to an affiliate of Darden Media Group that is planning to distribute Maxim's content across TV, radio and music platforms, the company said Thursday evening. Terms of the deal were not disclosed.Calls to Darden Media Group were not immediately returned... Continue reading at Crains New York

[ Crains New York | 2013-09-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad pages #paid circulation

Barnes & Noble retail group CEO sells shares

Mitchell Klipper, CEO of Barnes & Noble Inc.'s retail group, which includes its bookstores but not its Nook unit, sold about 67% of his shares of the company, according to an SEC filing late Monday.Mr. Klipper sold a total of about 400,996 shares for between $13.99 and $14.53 per share.He... Continue reading at Crains New York

[ Crains New York | 2013-08-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #retail group #transition period #strategy related #invested heavily #buy books #recent quarter #net loss #revenue fell

Browsers block ads, threaten free sites, researchers say

Nearly one in four browsers are armed with an ad-blocking tool, reducing revenue at free-content websites, an Irish company said last week. The popularity of ad blocking—driven by users' frustrations with intrusive, distracting or just-plain-ugly-and-noisy ads—threatens the free-for-all model... Continue reading at PC World

[ PC World | 2013-08-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content publishers #vicious cycle

'Today' is now the home of a book club

NBC's 'Today' show will be picking monthly titles for a book club, with Samantha Shannon's 'The Bone Season' serving as the first selection. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-08-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book club #samantha shannon #bone season