Tuesday Wake-Up Call: Netflix's 'Black Mirror' storytelling experiment, and Google's new ad chief

Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. Get all the news on Advertising Week each evening this week in our pop-up email newsletter. Sign up right here What people are talking about today: Remember the "Choose Your Own Adventure" books of your childhood? Netflix is planning some new programming with a similar storytelling format, Bloomberg News reports. Viewers "will get to choose their own storylines in one episode of the upcoming season of 'Black Mirror,' the Emmy-winning science-fiction anthology series," Bloomberg says. We can't wait to see it. Just one request, though. The real world seems dystopian enough right now -- is it too much to ask for one storyline that ends with a happily-ever-after?Advertising Week New York (one day down, three to go)After day one, here's a thought from Jeanine Poggi: During the five panels she's moderating, only two of the 15 speakers (not counting herself) are women. That's interesting, "considering there are more than a half dozen panels on Monday alone focused on gender equality, diversity and inclusion," Poggi writes in Ad Age's roundup, which includes more on the diversity, equality and inclusion discussions; the line to get photos with Bullseye, Target's mascot dog; a prediction of ads to come on Netflix; and the downside of reducing Advertising Week sprawl. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2018-10-02 00:00:00 UTC ]
News tagged with: #email newsletter #real world

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This Times Square breastfeeding ad for lactation cookies was taken down, sparking a social media debate

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[ Fast Company | 2024-05-14 22:45:00 UTC ]
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Longtime Condé Nast Chief Revenue Officer Steps Down

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[ AdWeek | 2024-05-14 17:00:24 UTC ]
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Google DeepMind’s latest medical breakthrough borrows a trick from AI image generators

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[ Engadget | 2024-05-08 19:47:26 UTC ]
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Confronting the audience and breaking the fourth wall: why Black drama is getting meta

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[ The Guardian | 2024-05-06 08:00:34 UTC ]
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Google to pay News Corp to fund AI push

Deal part of Google News Initiative to fund various journalism projects and content from news organizations. Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2024-05-01 13:36:48 UTC ]
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At Newfronts, Condé Nast Calls Red Carpet Moments the New Live Sports

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How realistic is the planetary orbit in Netflix’s ‘3 Body Problem’? A physics professor explains

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[ Fast Company | 2024-04-27 12:00:00 UTC ]
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The '90s called. They want their books back

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[ CBC | 2024-04-26 08:00:00 UTC ]
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[ AdWeek | 2024-04-25 12:00:00 UTC ]
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3 Spicy New Romances with Black Leads

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Robert Lowell! W.E.B. Du Bois on WWI! Black spies! 27 books out in paperback this April.

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[ Literrary Hub | 2024-04-01 08:32:36 UTC ]
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ADWEEK Announces Chief of Staff Appointment, Plus Promotions Across Company

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[ AdWeek | 2024-03-27 21:00:35 UTC ]
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London Book Fair 2024: Program Highlights for Tuesday

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[ Publishers Weekly | 2024-03-11 04:00:00 UTC ]
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Hundreds of KidLit authors are calling out the SCBWI for its Gaza silence.

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[ Literrary Hub | 2024-03-04 19:00:45 UTC ]
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