Tribune Publishing, which owns 10 daily newspapers including the Los Angeles Times and the Chicago Tribune, has hired Michael Rooney as executive VP-chief revenue officer, the company plans to announce Monday. Mr. Rooney, who was chief revenue officer at The Wall Street Journal until last year, will oversee the company's sales and marketing teams across print and digital.In this newly created role, Mr. Rooney joins a leadership team charged with steering the publicly traded Tribune Publishing -- which was spun off from Tribune Company's more lucrative TV businesses this year -- through choppy waters. Marketers are diverting their advertising budgets from traditional channels -- including print, radio and arguably even TV -- to digital media, where abundant competition and automated ad-buying technology are depressing advertising rates.Tribune Publishing said last week it was buying 38 suburban Chicago newspapers from Sun-Times Media, parent of Chicago Tribune rival the Chicago Sun-Times, but Tribune has also shifted part of its focus to digital opportunities. The company owns 60 digital properties and commands a large audience across these sites. And it has sought to carve out a marketing-services business aimed at advising small and mid-sized businesses on their digital needs. That has included a minority investment in content marketing firm Contend to produce branded videos for advertisers. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2014-11-03 00:00:00 UTC ]
News tagged with:
#chicago sun-times
#large audience
As publishers continue to see more and more of their traffic coming from social referrers like Facebook and Twitter, they are increasingly forced to get creative about getting those readers to stick around on their sites -- to say nothing of coming back again. The post Publishers plead with... Continue reading at Digiday
[ Digiday | 2014-09-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishers continue
#coming back
Medium now has Substance. The popular publishing platform recently started hosting Substance, a new student publication at Mt. San Antonio College that doubles as a totally reinvented version of The Mountaineer campus newspaper. It is the first ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-09-16 00:00:00 UTC ]
More news stories like this |
Local TV and radio broadcasters in Amarillo, Texas, consider yourselves on notice: the Amarillo Globe-News smells blood in the water and is coming after your business. That’s because Les Simpson, publisher of the Morris Communications-own ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-09-16 00:00:00 UTC ]
More news stories like this |
What do most people think of when they think of analytics? Metrics and measurement, mostly. Limiting analytics to just metrics and measurement limits what you can do. How does a publisher make the leap from metrics to action? Sponsor content by Parse.ly. The post You’re using analytics wrong:... Continue reading at Digiday
[ Digiday | 2014-09-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#data appeared
#sponsor content
Jan Johnson, who has led the group since November 2000, will become publisher emerita. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#johnson steps
Brick Lane continues to be a home of creativity, with the launch of independent publisher Brick... Continue reading at The Bookseller
[ The Bookseller | 2014-09-12 00:00:00 UTC ]
More news stories like this |
More than 700 authors and 75 agencies have registered for Random House’s Author Portal... Continue reading at The Bookseller
[ The Bookseller | 2014-09-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#random house
#author portal
Google has added one more to its growing collection of packaged-goods marketing executives -- Julie Eddleman, who was the top U.S. media executive of the biggest U.S. advertising spender, Procter & Gamble Co.Jodi Allen, VP-North America brand of P&G and Ms. Eddleman's boss, has assumed... Continue reading at Advertising Age
[ Advertising Age | 2014-09-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#procter gamble
#kantar media
#key role
#rising star
Publishers from Guatemala, Honduras, Nicaragua, and Costa Rica will attend the Frankfurt Book Fair's International Rights Directors Meeting for the first time to showcase regional talent. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-09-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#costa rica
Amazon is to move to London offices near ‘Silicon Roundabout’, nearly trebling its... Continue reading at The Bookseller
[ The Bookseller | 2014-09-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#office move
#london offices
Lauren Pizza, the quintessential Jersey Girl, turned around a memoir in four months, with boundless energy, the help of SkyHorse Publishing and a few psychics. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-09-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishing education
#boundless energy
#skyhorse publishing
Conde Nast, the publisher of Vogue and Vanity Fair, is looking to hire an executive to lead its digital efforts, Ad Age has learned.It could not be determined precisely what responsibilities the post will entail, and it remains possible that Conde Nast won't fill the position, which is not... Continue reading at Advertising Age
[ Advertising Age | 2014-09-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital president
#conde nast
#vanity fair
#job openings
#direct knowledge
#person added
American Academy of Religion recognizes excellence in scholarship; another big hit for Lysa TerKeurst. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#short takes
#american academy
#big hit
#lysa terkeurst
Kim Kelleher, the former president of digital publisher Say Media, was named VP-publisher of Wired magazine, parent company Conde Nast said Tuesday.The appointment marks a return to magazines for Ms. Kelleher, who was VP-publisher of Conde Nast's Self for six years before heading to Time Inc. in... Continue reading at Advertising Age
[ Advertising Age | 2014-09-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#conde nast
#digital publisher
#sports illustrated
#global publisher
#print sales
#marketing staff
#digital counterpart
Rick Wolff, who was laid off from Hachette in June, has been hired by Houghton Mifflin Harcourt to start a new line of business books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#business books
Writing for The Atlantic, Kate Newman wonders why memoirs aren't fact-checked more closely and questions whether a lack of resources is really to blame. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-09-09 00:00:00 UTC ]
More news stories like this |
Author Aleya Kassam explains how Kenyan writers are embracing the idea of branding and taking control of their careers. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-09-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#taking control
A coterie of aggressive, creative publishing houses are fighting to expand the literary horizons of Kenyans and bring their books to the world. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-09-08 00:00:00 UTC ]
More news stories like this |
Conde Nast has named Chris Mitchell, VP-publisher of GQ, to the same position at sibling title Vanity Fair. Wired magazine VP-Publisher Howard Mittman will succeed Mr. Mitchell at GQ, the company said.No successor has been named for Mr. Mittman.The announcements come two weeks after Conde Nast... Continue reading at Advertising Age
[ Advertising Age | 2014-09-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#conde nast
Headline is to publish Our Zoo by June Mottershead, the true story of the creation of Chester Zoo... Continue reading at The Bookseller
[ The Bookseller | 2014-09-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#true story