To Fight Churn on Its 740,000 Subscribers, Bloomberg Media Debuts Weekend Edition

The financial news publisher Bloomberg Media is launching a Weekend Edition product on Friday, part of a broader initiative to boost subscriber retention and increase weekend readership. The content will focus on the intersection of finance and culture, a small departure from standard Bloomberg reporting and an acknowledgment that readers' preferences shift over the weekend.... Continue reading at 'AdWeek'

[ AdWeek | 2024-10-18 12:00:00 UTC ]
News tagged with: #fight churn #broader initiative #small departure #preferences shift #news publisher

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Times website develops edition-based publishing model

Proposed plan for morning, lunchtime and afternoon editions is part of wider initiative called Project DThe Times is developing a new edition-based digital publishing model that would see its website refreshed at set times throughout the day, rather than updating as news breaks. The proposed new... Continue reading at The Guardian

[ The Guardian | 2015-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing schedule


Debut author organises own £200k marketing campaign

A debut author has arranged a marketing and publicity campaign she estimates is worth £200,000 to support the release of her book, and which her agent said “must be unique for a first-time author”. Janet Kelly’s Dear Beneficiary, about an older woman who has a relationship with a Nigerian man... Continue reading at The Bookseller

[ The Bookseller | 2015-03-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #debut author #publicity campaign #first-time author


Pratchett fundraising at £40,000

Close to £40,000 has been raised in memory of Sir Terry Pratchett in just five days. Pratchett, the author of books including the Discworld series, died on 12th March. He had been suffering from Alzheimer’s. A JustGiving fundraising page set up in his memory by his publisher Penguin Random... Continue reading at The Bookseller

[ The Bookseller | 2015-03-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #books including #discworld series #12th march


Viking's Mount buys 'incredible' debut

Viking has acquired an “incredible debut work of fiction” by an Australian writer. Publisher Mary Mount bought world rights, excluding Australia New Zealand, to Abigail Ulman’s Hot Little Hands from Peter Straus at Rogers, Coleridge and White. Mount said: “Abigail Ulman’s work is tender,... Continue reading at The Bookseller

[ The Bookseller | 2015-03-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #excluding australia #peter straus


Apollo in the Lead to Buy Digital First Media — Sources

n">Reuters) - Buyout firm Apollo Global Management LLC is in advanced talks to acquire most of the assets of Digital First Media, publisher of the Denver Post and San Jose Mercury News, for around $400 million, according to people familiar ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #buy digital #advanced talks #denver post #$400 million #people familiar


New-Media Powers Say They'll Be Profitable Soon. Don't Ask About That Facebook Plan

New media titans have shown they can attract investors' money, raking in millions in venture capital funding, but they have not answered clearly whether they can show a profit.At South by Southwest, sales chiefs for three heavily-funded digital publishers said they can do that too, or can soon,... Continue reading at Advertising Age

[ Advertising Age | 2015-03-15 00:00:00 UTC ]
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MJ buys debut in six-figure pre-empt

Michael Joseph has acquired a debut novel byUS author Alexandra Oliva in a six-figure pre-empt ahead of the rest of the world. Editorial director Jessica Leeke bought UK and Commonwealth rights to the book, titled The Last One, from Caspian Dennis at Abner Stein on behalf of Lucy Carson at the... Continue reading at The Bookseller

[ The Bookseller | 2015-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #six-figure pre-empt #michael joseph #caspian dennis #abner stein #friedrich agency


Regnery Purchase Boosts Salem Media

Revenue in the publishing division of Salem Media Group more than doubled in 2014, to $26.8 million, thanks, in large part, to the 2014 acquisition of Eagle Publishing, parent company of Regnery Publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing division #large part #regnery publishing


Audiobook only: Why one company is skipping print editions

Audible, the largest producer and seller of audiobooks, has reportedly begun commissioning original audio works. A book by Jeffery Deaver is one of the works currently being created by the company. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jeffery deaver


Author Daniel Torday draws praise for his debut novel 'The Last Flight of Poxl West'

'Poxl' is being published on March 17 and centers on teenager Eli, who loves to hear stories of his uncle's World War II bravery. However, he soon discovers all may not be what it seems. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hear stories


How Tech Media Covered the Apple Watch Launch

What Super Bowl Sunday is to ESPN, today is to the tech publishing world. For today, Apple will unveil (for the second time) its Internet-enabled “smartwatch,” appropriately dubbed the Apple Watch. Which means that every tech publ ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #apple watch #appropriately dubbed


McVeigh publishes debut novel

Salt is publishing the first novel by Paul McVeigh, director of the London Short Story Festival (LSSF). Continue reading at The Bookseller

[ The Bookseller | 2015-03-09 00:00:00 UTC ]
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Russia’s Year of Literature Fighting “Toughest Test in Decades”

Though 2015 is designated the Year of Literature to stimulate reading in Russia, the country’s book industry is facing its toughest test in decades. The post Russia’s Year of Literature Fighting “Toughest Test in Decades” appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post russia #book industry


Live blog of the live blogs: How tech media is covering the Apple Watch today

What Super Bowl Sunday is to ESPN, today is to the tech publishing world. For today, Apple will unveil (for the second time) its Internet-enabled “smartwatch,” appropriately dubbed the Apple Watch. Which means that every tech publication of note is live-blogging what is, despite the oversized... Continue reading at Digiday

[ Digiday | 2015-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #apple watch #live blog #appropriately dubbed #press conference


Futers to edit Penguin Poetry list

Penguin Press is reviving a Penguin Poetry list, headed up by a full time poetry editor. Donald Futers, who joined Penguin in 2012, will become editor of the list, with Claudia Rankine's Citizen: An American Lyric becoming his first acquisition. Continue reading at The Bookseller

[ The Bookseller | 2015-03-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #penguin press #joined penguin #claudia rankine


Quercus signs debut by Scholastic's Sanger

Quercus has bought a debut novel by Scholastic Books’ employee David Sanger. Editor Richard Arcus bought world rights, excluding the US, to All Their Minds in Tandem from Becky Thomas at Fox Mason. All Their Minds in Tandem takes place in New Georgetown, West Virginia, in October 1879, the... Continue reading at The Bookseller

[ The Bookseller | 2015-03-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #becky thomas #fox mason #west virginia #small town


MCB acquires YA debut from Reuter Hapgood

Macmillan Children’s Books has acquired a YA romance from journalist Harriet Reuter Hapgood for a six-figure sum.   The Square Root of Summer is described as a YA contemporary with a twist, in which seventeen-year-old physics prodigy Gottie Oppenheimer navigates a summer of grief, trying to... Continue reading at The Bookseller

[ The Bookseller | 2015-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #macmillan children #six-figure sum #gemma cooper #bent agency


Pan Mac signs debut crime series

Pan Macmillan has acquired two novels in a debut crime series by journalist Michelle Davies in a three-way auction. Editor Catherine Richards bought UK and Commonwealth rights for the novels from Jane Gregory. The first, Gone Astray, follows Lesley Kinnock and her husband Mack, who win £12m on... Continue reading at The Bookseller

[ The Bookseller | 2015-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pan macmillan #jane gregory


What Counts as an Online Ad View? A Standard Is Nearing, but the Fight's Not Over

Just as major advertising players finally seemed close to defining what should count as a billable ad impression online, a few blistering comments from AmEx show that the industry might be farther from consensus than many had hoped. Rachel Herskovitz, global media manager at American Express,... Continue reading at AdWeek

[ AdWeek | 2015-02-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #adam shlachter #technological advances


WSJ vs. Bloomberg: A tale of two marketing campaigns

It's a tough time to be an old-school business publisher, with upstarts like Quartz and even Yahoo Finance muscling in. To combat this, WSJ has launched a new consumer-focused ad campaign featuring will.i.am and Tory Burch that shows how these busy people make time to read the Journal. This,... Continue reading at Digiday

[ Digiday | 2015-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post wsj #marketing campaigns #tough time