Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. Tinder’s ‘Project X’ Tinder, arguably, is one extended choose-your-own-adventure game; you swipe left or right to follow different paths. So it’s fitting that the dating app is making a choose-your-own-adventure streaming series. Variety reports that the show, kept secret during production and known as “Project X,” is set as the apocalypse nears, forcing characters to choose who they want to spend their last night with. It's reportedly set to debut next month. “The show will upload directly to the Tinder app, and users will be able to swipe right or left (the service’s basic function of approving or denying a potential love match) and advance the plot as they see fit,” Variety writes. Agency 72andSunny was a producer, Variety says. Tinder hired its chief marketing officer, Jenny Campbell, away from the agency last year. But this project seems like a good consolation prize. ‘Peacock’ There’s a lot of streaming-related news today: NBCUniversal revealed that it will call its subscription- and ad-supported service Peacock, a nod to NBC’s classic logo. “For us, it’s the perfect nod to the legacy without being too on the nose,” Bonnie Hammer, the streaming service’s chairwoman, said, as quoted by... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-09-18 10:00:00 UTC ]
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#special advisor
#hearst magazines
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#hearst
Ingram Content Group has announced a new “standard color” pricing model for print-on-demand technology that has reduced costs by roughly two-thirds, making color POD an economical publishing option for the first time. Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-08-09 00:00:00 UTC ]
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#print-on-demand technology
Hodder & Stoughton has acquired two-book YA series The Hundred, written by debut author Kass... Continue reading at The Bookseller
[ The Bookseller | 2012-08-02 00:00:00 UTC ]
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A government-commissioned report into the feasibility of developing a Digital Copyright Exchange... Continue reading at The Bookseller
[ The Bookseller | 2012-07-31 00:00:00 UTC ]
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#government-commissioned report
Waterstones will feature Jamilia by Kyrgyzstan author Chingiz Aytmatov, originally published... Continue reading at The Bookseller
[ The Bookseller | 2012-07-30 00:00:00 UTC ]
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#originally published
Legend Press and Bloomsbury both have two books on the £30,000 University of Wales Dylan... Continue reading at The Bookseller
[ The Bookseller | 2012-07-30 00:00:00 UTC ]
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#legend press
Former children's laureate Michael Rosen is leading calls by children's book authors and... Continue reading at The Bookseller
[ The Bookseller | 2012-07-24 00:00:00 UTC ]
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#book authors
Headline has acquired contemporary erotic novel, Because You Are Mine by Beth Kery, and will... Continue reading at The Bookseller
[ The Bookseller | 2012-07-24 00:00:00 UTC ]
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News updates all day from Fast Company.Amazon is getting ready to introduce new tablets, Staples' president of U.S. retail, Demos Parneros, told Reuters Monday.Parneros said the online retailer will introduce five or six new tablet SKUs, or stock-keeping units, including those for a 10-inch... Continue reading at Fast Company
[ Fast Company | 2012-07-23 00:00:00 UTC ]
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#selling content
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Believe it or not, but that whole ebook price fixing fiasco is still an ongoing issue for the Justice Department. New York's senior senator, Chuck Schumer wishes it wasn't however, he simply wants the DOJ to drop the case and walk away. In a lengthy (factually questionable) op-ed in the Wall... Continue reading at Engadget
[ Engadget | 2012-07-19 00:00:00 UTC ]
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#retail giant
#source link
Bloomsbury has appointed Kathleen Farrar to the role of Bloomsbury Group sales and marketing... Continue reading at The Bookseller
[ The Bookseller | 2012-07-16 00:00:00 UTC ]
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Labour shadow culture minister Dan Jarvis has called for the government to create a cross-... Continue reading at The Bookseller
[ The Bookseller | 2012-07-05 00:00:00 UTC ]
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HTML5 promises to get publishers closer to digital media’s Promised Land: create once, deliver everywhere. As deployments increase and the standard evolves, media companies are finding it easier to make a business case for HTML5 investment. .. Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-07-02 00:00:00 UTC ]
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#business case
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#promised land
#media companies
Resilience is at the heart of 'I Survived the Attacks of September 11, 2001,' the author's latest installment in her historical fiction series for young readers.There's no easy way to talk with children about disasters. Parents and teachers can omit the disturbing details, but eventually the... Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-07-01 00:00:00 UTC ]
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#introduce kids
#latest installment
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The vice-president of the European Commission, Neelie Kroes, has backed a call by European... Continue reading at The Bookseller
[ The Bookseller | 2012-06-27 00:00:00 UTC ]
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#european commission
#reduced vat
The publisher, in conjunction with city libraries and 3M, will make its books available in e-format, though they will not be available immediately after release. Continue reading at The New York Times
[ The New York Times | 2012-06-21 00:00:00 UTC ]
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Fancy dipping back into the world of Quidditch and Dumbledore? Or maybe you shunned the whole Pottermania thing until now. Either way, if you own a Kindle, you can finally get up to speed without paying a spellbinding price -- thanks to Amazon's Kindle Owners Lending Library. All seven eBook... Continue reading at Engadget
[ Engadget | 2012-06-19 00:00:00 UTC ]
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#kindle owners
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Germans, grab your reading glasses, for it's today that Google is announcing the arrival of Play Books -- complete with the ability to purchase native language texts -- in the land of the Kant and Goethe. Yes, those in Deutschland may now buy and read titles from Google Play Books on their... Continue reading at Engadget
[ Engadget | 2012-06-15 00:00:00 UTC ]
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#ios device
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A Monster Calls (Walker Books) written by Patrick Ness and illustrated by Jim Kay, has become the... Continue reading at The Bookseller
[ The Bookseller | 2012-06-14 00:00:00 UTC ]
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#double win
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In a speech at BookExpo America, the author and bookstore owner said Amazon 'wants to kill us.' Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2012-06-07 00:00:00 UTC ]
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Headline is set to grow its literary fiction publishing with the launch of a new imprint,... Continue reading at The Bookseller
[ The Bookseller | 2012-05-31 00:00:00 UTC ]
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#tinder press