Time Inc. Locks in Outbrain's Headline Recommendations in $100 Million Deal

Time Inc., the nation's largest magazine publisher, has struck a deal making Outbrain the exclusive external provider of recommended stories for Time Inc.'s websites, including Time.com and People.com. Until now, Time Inc. had worked with a mix of the companies whose ubiquitous content-recommendation widgets help push traffic around the web. The pact is worth more than $100 million to Time Inc.As a "content recommendation" or "content discovery" company, Outbrain puts links beneath articles published across a variety of websites, including CNN.com, Slate and ESPN. Media companies and marketers pay Outbrain to place those links on publishers' sites in order to drive traffic to their content. Outbrain shares this revenue with the publishers where the links appear."We selected Outbrain not only because the revenues were higher than others but because its engine drives better recommendations than others," Andy Blau, senior VP and group GM of ad sales at Time Inc., said of the company's deal, which it plans to announce Tuesday. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2014-11-18 00:00:00 UTC ]
News tagged with: #$100 million #including cnn #drive traffic #senior vp #ad sales #announce tuesday

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Time Inc. Locks in Outbrain's Headline Recommendations in $100 Million Deal

Time Inc., the nation's largest magazine publisher, has struck a deal making Outbrain the exclusive external provider of recommended stories for Time Inc.'s websites, including Time.com and People.com. Until now, Time Inc. had worked with a mix of the companies whose ubiquitous... Continue reading at Advertising Age

[ Advertising Age | 2014-11-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #$100 million #including cnn #drive traffic #senior vp #ad sales #announce tuesday


How Did AT&T’s $100 Billion Time Warner Deal Go So Wrong?

At Time Warner, executives saw AT&T as just a “big phone company from Texas.” At AT&T, they thought Hollywood would play by their rules. That combination led to strategic miscalculation unrivaled in recent corporate history. Continue reading at The New York Times

[ The New York Times | 2022-11-19 10:00:26 UTC ]
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Scholastic in $186 Million Deal with 9 Story

Scholastic has acquired 100% of the economic interest in 9 Story Media Group, a Toronto-based creator, producer, and distributor of children’s content. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-12 04:00:00 UTC ]
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Cambridge University Press Reaches 100-Million User Milestone

With students accessing the system from 170 countries, Cambridge University Press & Assessment is ahead of its anticipated schedule. The post Cambridge University Press Reaches 100-Million User Milestone appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-08-03 20:46:43 UTC ]
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The AirPods Pro drop back to an all-time low, plus the rest of this week's best tech deals

This week, the biggest event in tech took place in Seoul with Samsung's Unpacked showcase. Among other announcements, the company officially unveiled its latest foldable smartphone, the Galaxy Z Fold 5. It's not even available yet, but Amazon is offering a $200 gift card if you pre-order from... Continue reading at Engadget

[ Engadget | 2023-07-28 18:33:17 UTC ]
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The Morning After: The Amazon Prime Day deals worth your time and money

It’s back and here to ruin our savings and increase the gadgets in our homes. Yes, Amazon Prime Day isn’t entirely about headphones, tablets and wearables, but for Engadget staff… well, it feels like it is. Prime Day deals on tech are typically only matched by Black Friday and Cyber Monday... Continue reading at Engadget

[ Engadget | 2023-07-11 11:15:13 UTC ]
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Amazon's Kindle Paperwhite falls back to $100, plus the rest of the week's best tech deals

It's Friday, which means it's time for another roundup of good tech deals. Today's highlights include Amazon's Kindle Paperwhite back down to $100, which is within $5 of the popular e-reader's all-time low. Apple's AirPods Pro are $50 off their list price at $200, while the Apple Watch SE is a... Continue reading at Engadget

[ Engadget | 2023-04-07 15:00:31 UTC ]
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Amazon's Kindle Scribe is on sale for the first time, plus the rest of the week's best tech deals

When we weren't distracted by all the cool stuff at CES, we found some pretty great deals on tech that you can buy right now. Amazon's just-released Kindle Scribe, with both reading and writing capabilities, saw its first-ever discount and Razer discounted many of their 2022 Blade 15 gaming... Continue reading at Engadget

[ Engadget | 2023-01-06 19:05:41 UTC ]
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Amazon's Kindle Paperwhite drops to $100, plus the rest of the week's best tech deals

Amazon's Prime Early Access Sale is coming next week and we've already started to see a number of preview deals pop up. Devices like the Echo Show 5, Fire TV Stick 4K Max and Kindle Paperwhite have been discounted ahead of the event, and we expect to see more deals on Amazon gadgets during the... Continue reading at Engadget

[ Engadget | 2022-10-07 15:45:38 UTC ]
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20 Million People Watched Jan. 6 Hearings In Prime Time, Nielsen Says

The first of several hearings on last year's Capitol attack kicked off this week with a big audience. Continue reading at The Huffington Post

[ The Huffington Post | 2022-06-11 15:44:30 UTC ]
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Upcoming Britney Spears Tell-All Memoir Gets $15 Million Deal

In the wake of the end of Britney Spears's 13 year long conservatorship, she is writing her own tell-all memoir. Continue reading at Book Riot

[ Book Riot | 2022-02-21 19:29:55 UTC ]
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Apple's second-gen AirPods drop to $100, plus the rest of the week's best tech deals

If you're still on the hunt for good tech gifts to give this year, you still have time to grab some that will arrive before the holidays. Apple's second-generation AirPods are on sale again for $100, while the Fitbit Charge 5 fitness tracker is back down to $130. Both Amazon's Kindle and a few... Continue reading at Engadget

[ Engadget | 2021-12-10 16:45:43 UTC ]
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The Telegraph, Financial Times, Hearst headline Digiday Media Awards Europe finalists

A digital-native brand, a TV trailblazer and an age-old print stalwart broke onto the 2020 shortlist for Digiday Media Awards Europe. The honorees all shared a commitment to embracing new platforms and formats — often with a social-media and video-first mindset. The post The Telegraph, Financial... Continue reading at Digiday

[ Digiday | 2020-05-21 13:49:23 UTC ]
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Headline strikes fresh three-book deal with Jodi Taylor

Headline has struck a new three-book deal with Jodi Taylor, the author of the Chronicles of St Mary’s series. Continue reading at The Bookseller

[ The Bookseller | 2020-03-19 22:57:14 UTC ]
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It's a Great Time to Buy a Kindle (and 10 More Tech Deals)

Amazon is clearing out Kindles, and there are some deep discounts on some iPhone alternatives this weekend. Continue reading at Wired

[ Wired | 2019-09-21 11:00:00 UTC ]
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Saga writer Glenda Young strikes three-book deal with Headline

Headline has signed three “compelling” new novels from saga writer Glenda Young. Continue reading at The Bookseller

[ The Bookseller | 2019-08-28 04:54:36 UTC ]
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Raymond Blanc returns to Headline in two-book deal

World-renowned chef Raymond Blanc is returning to Headline with a two-title deal, including a book dedicated to his orchard. Continue reading at The Bookseller

[ The Bookseller | 2019-07-25 10:59:49 UTC ]
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Daunt to split time between London and New York in Barnes & Noble deal

James Daunt will split his time between London and New York after Waterstones' parent Elliott Advisors (UK) announced that it had agreed to acquire the giant US bookseller Barnes & Noble for $683m. Continue reading at The Bookseller

[ The Bookseller | 2019-06-08 16:19:54 UTC ]
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National Enquirer and sibling tabloids reportedly sold for $100 million

American Media Inc. is selling the National Enquirer to Hudson News Deputy Chairman James Cohen, according to The Washington Post, letting the embattled publisher jettison the tabloid after being accused of trying to blackmail the world’s richest man. Cohen will pay $100 million for the... Continue reading at Advertising Age

[ Advertising Age | 2019-04-19 00:00:00 UTC ]
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Headline Review snaps up 'compulsive' Barkworth debut in pre-empt deal

Headline's sister imprint Headline Review has snapped up the "heady and compulsive" debut novel from Hazel Barkworth in a pre-empt deal. Continue reading at The Bookseller

[ The Bookseller | 2019-03-01 00:00:00 UTC ]
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