Time Inc. is trying to win over millennial women

Time Inc. has had a string of acquisitions and launches aimed at young women over the past year, from HelloGiggles to homegrown startups Mimi and Motto. Like the publishing giant itself, the Gen Y strategy reflects the awareness that young people aren’t all alike. So each site targets audiences based on their interests rather than just their age group. "Time Inc. does not look at millennials as monolithic," said Deborah Marquardt, general manager of the Time Inc. Style Network. The post Time Inc. is trying to win over millennial women appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-02-29 00:00:00 UTC ]
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North Atlantic Books Transforms with the Times

Almost four decades after Richard Grossinger and Lindy Hough founded North Atlantic Books in Vermont, the press, which has been in Berkeley, Calif., since 1977, continues to evolve within the body, mind, and spirit segment. From a two-person operation with roots in the poetry journal Io that... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-09-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #community outreach


Women's Library protests continue

Protestors hoping to prevent The Women's Library from moving from its East End home are... Continue reading at The Bookseller

[ The Bookseller | 2012-09-19 00:00:00 UTC ]
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Tesco recruits Andy McNab's ebook firm Mobcast to help win the Supermarket content war

Hot on the heels of purchasing Blinkbox and Peter Gabriel's WE7, Tesco has purchased Andy McNab's ebook publishers, Mobcast. It seems clear that the British supermarket heavyweight is currently engaged in a phony war with rival Sainsburys, which snapped up Rovi, Global Media Vault and Anobii for... Continue reading at Engadget

[ Engadget | 2012-09-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ebook publishers #peter gabriel


MPA Study: Social Media Enhances Magazine Consumption, Engagement for Millennials

  In a new study produced by the MPA, the Association of Magazine Media, and research firm GfK MRI, data reveals that Millennial magazine media readers aged 18 to 34 believe that technology has improved their experience of accessing various media—including magazines. Continue reading at Folio Magazine

[ Folio Magazine | 2012-08-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #magazine media #data reveals


New NY Times CEO could make $10.5M

The New York Times Co. named former BBC director general Mark Thompson as its new CEO earlier this week, and now comes word that he will receive a pay package totaling as much as $10.5 million, including an annual salary of $1 million, according to Bloomberg News. Mr. Thompson, who was... Continue reading at Crains New York

[ Crains New York | 2012-08-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #online access #digital products #boost revenue #print editions


Apple 'in talks' over Women's Prize for Fiction sponsorship

Apple has held talks with the organisers of the Women's Prize for Fiction with a view to... Continue reading at The Bookseller

[ The Bookseller | 2012-08-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #held talks #fiction sponsorship


Time To Unpackage: Publishing In The Age Of Social Media

Social media is young and its impact on news publishing is still unfolding. It’s unlikely that sharing and commenting will be the only major trends to emerge from the social revolution. News publishers, already beset by extraordinary change ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-07-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #news publishers #major trends #news publishing


New women’s prize sponsor ‘announced in September’

The new sponsor for the Women's Prize for Fiction, up-to-now sponsored by Orange, will be... Continue reading at The Bookseller

[ The Bookseller | 2012-07-24 00:00:00 UTC ]
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Self-publishing Goes Big Time

If it wasn’t clear before that self-publishing is transforming the book industry, Pearson’s $116 million acquisition of self-publishing vendor Author Solutions Inc. should wipe away any lingering uncertainty. The purchase of Author Solutions—which has 1,600 employees, has published 150,000... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-07-20 00:00:00 UTC ]
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Denise Mina wins Crime Novel of the Year

Glaswegian writer Denise Mina has won the Theakston Old Peculier Crime Novel of the Year award... Continue reading at The Bookseller

[ The Bookseller | 2012-07-20 00:00:00 UTC ]
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McKeon wins Geoffrey Faber Memorial Prize

Irish writer Belinda McKeon was awarded the Geoffrey Faber Memorial Prize yesterday (18th July)... Continue reading at The Bookseller

[ The Bookseller | 2012-07-19 00:00:00 UTC ]
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Picador wins auction for Iceland debut

Picador has won a hotly-contested auction for Burial Rites, a debut novel set in Iceland in the... Continue reading at The Bookseller

[ The Bookseller | 2012-07-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #burial rites #hotly-contested auction


Englander wins Frank O'Connor Award

Author Nathan Englander has been announced as the winner of the world's most valuable short... Continue reading at The Bookseller

[ The Bookseller | 2012-07-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #connor award


How Much Does the Times Book Review Matter?

The front page of the New York Times Book Review has always been—and continues to be—a much coveted spot for authors and publishers alike. But just how much does a Book Review cover affect a book’s sales in today’s publishing climate—does the revered paper publication still move units in the... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-07-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #gray lady #nielsen bookscan #digital age #publishers alike #coveted spot #front page #print sales


Picador wins Lottiery

Picador has won an 11-publisher tussle for a début by Lottie Moggach, daughter of novelist... Continue reading at The Bookseller

[ The Bookseller | 2012-07-06 00:00:00 UTC ]
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Bootle wins Wolfson Economics Prize

Roger Bootle has been announced this morning (5th July) as the winner of the £250,000... Continue reading at The Bookseller

[ The Bookseller | 2012-07-05 00:00:00 UTC ]
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Babatunde wins Caine Prize

Nigerian author Rotimi Babatunde has won the 13th Caine Prize for African Writing. The writer was... Continue reading at The Bookseller

[ The Bookseller | 2012-07-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #african writing


Flipboard Rival: New York Times Deal is Good News for the Media Industry

Publishing giants The New York Times and The Wall Street Journal firmed up exclusive deals with Flipboard and Pulse earlier in the week for exclusive content to go out to these third-party mobile apps, but as one Flipboard rival explains, this news c ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-07-02 00:00:00 UTC ]
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App Retention Increases, One-Time Usage Drops

As the app market evolves, a publisher’s success is measured less by the number of downloads and more by the engagement level and number of returning customers. Continue reading at Folio Magazine

[ Folio Magazine | 2012-06-28 00:00:00 UTC ]
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Time Broadcasts Its First Google+ Hangout On Air

Last week, Time magazine hosted its first Google+ "Hangout On Air,"a video chat that is streamed live to the public and shared via Google+, YouTube and Time.com.  Hangouts On Air are an offshoot of Google+'s standard Hangouts Continue reading at Folio Magazine

[ Folio Magazine | 2012-06-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #video chat