Time Inc. is trying to win over millennial women

Time Inc. has had a string of acquisitions and launches aimed at young women over the past year, from HelloGiggles to homegrown startups Mimi and Motto. Like the publishing giant itself, the Gen Y strategy reflects the awareness that young people aren’t all alike. So each site targets audiences based on their interests rather than just their age group. "Time Inc. does not look at millennials as monolithic," said Deborah Marquardt, general manager of the Time Inc. Style Network. The post Time Inc. is trying to win over millennial women appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-02-29 00:00:00 UTC ]
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News Corp. for First Time Details Tabloid Bribe for Story on Child Killer

News Corp. (NWSA) for the first time publicly detailed bribery by a journalist at its now-defunct News of the World, telling a court that a former editor agreed to pay a prison guard to get a story about a child killer. Matt Nixson, a features edit ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-01-12 00:00:00 UTC ]
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TBH wins eight-way auction for Aftermath

The Bodley Head has secured the rights to academic Lewis Dartnell’s new title after an... Continue reading at The Bookseller

[ The Bookseller | 2012-01-10 00:00:00 UTC ]
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Moran wins Galaxy Book of the Year

Journalist Caitlin Moran's take on modern feminism How to Be A Woman, published by Ebury, has... Continue reading at The Bookseller

[ The Bookseller | 2011-12-23 00:00:00 UTC ]
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Carrère wins first French "prize of prizes"

The first annual literary ‘prize of prizes’ has been awarded to Emmanuel Carrè... Continue reading at The Bookseller

[ The Bookseller | 2011-12-19 00:00:00 UTC ]
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BA: 'no time to waste' in implementing Portas review

The Booksellers Association has welcomed Mary Portas’ report into the future of the high... Continue reading at The Bookseller

[ The Bookseller | 2011-12-13 00:00:00 UTC ]
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Ross wins Educational Writers' Award

The £2,000 Educational Writers' Award 2011 has gone to Moon: Apollo 11 and Beyond... Continue reading at The Bookseller

[ The Bookseller | 2011-12-08 00:00:00 UTC ]
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Hall wins Green Carnation Prize

Catherine Hall has beaten authors including Coim Tóibín and Jackie Kay to this year... Continue reading at The Bookseller

[ The Bookseller | 2011-12-07 00:00:00 UTC ]
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Pan Mac wins 'Dragons' Den' memoir

Pan Macmillan has won a "heated auction" involving 10 publishers to buy businesswoman... Continue reading at The Bookseller

[ The Bookseller | 2011-12-07 00:00:00 UTC ]
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Faber, Unbound and Rebecca Smart win at FutureBook Innovation Awards

Faber, Nosy Crow, Dorling Kindersley and Harvill Secker were the winners at the FutureBook... Continue reading at The Bookseller

[ The Bookseller | 2011-12-06 00:00:00 UTC ]
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Jamie Crook wins Luke Bitmead Writer's Bursary

Unpublished author Jamie Crook has won this year's Luke Bitmead Writer's Bursary for his... Continue reading at The Bookseller

[ The Bookseller | 2011-12-02 00:00:00 UTC ]
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FCBG wins Eleanor Farjeon Award

The Federation of Children's Book Groups (FCBG) has won the 2011 Eleanor Farjeon Award. The... Continue reading at The Bookseller

[ The Bookseller | 2011-12-02 00:00:00 UTC ]
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Fourth Estate wins auction for traveller tale

Fourth Estate has acquired the story of a young Irish traveller after a four-way auction. Claire... Continue reading at The Bookseller

[ The Bookseller | 2011-12-02 00:00:00 UTC ]
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Changes to Daggers announced as Martin wins Ellis Peters

Andrew Martin’s First World War novel The Somme Stations (Faber) has won this year’s... Continue reading at The Bookseller

[ The Bookseller | 2011-12-01 00:00:00 UTC ]
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Drabble wins Golden PEN

Margaret Drabble is the winner of the 2011 Golden PEN Award. The award is given each year by... Continue reading at The Bookseller

[ The Bookseller | 2011-12-01 00:00:00 UTC ]
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Digitas chief Lang takes top role at Time Inc

Time Inc, the parent of IPC Media and the US publishing giant behind titles including People and Time, has appointed Digitas global chief executive Laura Lang as its new chief executive. Continue reading at Media Week

[ Media Week | 2011-12-01 00:00:00 UTC ]
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Digitas CEO Laura Lang to Be Named Chief of Time Inc.

Time Warner Inc. has picked Laura Lang, chief executive of the digital-ad firm Digitas, to run its Time Inc. magazine-publishing division, according to people familiar with the matter. Continue reading at AllThingsD

[ AllThingsD | 2011-11-30 00:00:00 UTC ]
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Ronald Reng wins William Hill prize

Ronald Reng’s biography of Robert Enke, the German national goalkeeper who took his own... Continue reading at The Bookseller

[ The Bookseller | 2011-11-28 00:00:00 UTC ]
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Abacus and Frances Lincoln win at Muslim Writers Awards

Books published by Abacus and Frances Lincoln took the prizes in the published work categories of... Continue reading at The Bookseller

[ The Bookseller | 2011-11-23 00:00:00 UTC ]
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Faber acquires German prize-winning debut

Written By: Charlotte Williams Publication Date: Wed, 23/11/2011 - 08:05 Faber has acquired a title by debut author Eugen Ruge, winner of this year's German Book Prize. Editor Sarah Savitt bought UK and Commonwealth rights to the title, In Times of Fading Light, from Katie Dublinski at... Continue reading at The Bookseller

[ The Bookseller | 2011-11-23 00:00:00 UTC ]
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Financial Times Web App Gains One Million Registrants

Financial Times reaches yet another milestone, now boasting one million registrants for its native web app. Apps.FT.com launched in June, after FT decided to go without Apple for its subscription-based app offering. Continue reading at Folio Magazine

[ Folio Magazine | 2011-11-18 00:00:00 UTC ]
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