To further capitalise on the popularity of BookTok the social media giant will let users purchase titles through partnerships with publishers and retailersTikTok has proved to be a hugely successful way to promote books in recent years, with publishers attributing the popularity of books such as It Ends With Us by Colleen Hoover and The Seven Husbands of Evelyn Hugo by Taylor Jenkins Reid in large part to recommendations on the app. Now TikTok has decided to sell books directly, announcing partnerships with publishers HarperCollins UK, WH Smith, Bloomsbury and bookshop.org, all of which will sell books via TikTok’s online marketplace.#BookTok is one of the social media platform’s most popular hashtags, reaching more than 90bn views to date, and as a result TikTok has formed several partnerships off the back of its success, including with the Hay festival and publisher Penguin Random House (PRH), where since September, app users have been able to tag any PRH title in their videos. Continue reading... Continue reading at 'The Guardian'
[ The Guardian | 2022-11-17 16:49:24 UTC ]
Bloomsbury has announced a strategy to support independent bookshops during the Covid-19 pandemic. Continue reading at The Bookseller
[ The Bookseller | 2020-04-08 07:54:28 UTC ]
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Emma Herdman is set to join Bloomsbury as publishing director, specialising in commercial literary fiction. Continue reading at The Bookseller
[ The Bookseller | 2020-04-07 22:42:32 UTC ]
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HarperCollins imprint Avon is to publish Clare Marchant's debut The Secrets of Saffron Hall. Continue reading at The Bookseller
[ The Bookseller | 2020-04-06 00:16:57 UTC ]
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Bloomsbury Absolute is set to publish Calum Franklin's debut cookbook in the autumn. Continue reading at The Bookseller
[ The Bookseller | 2020-04-03 05:46:12 UTC ]
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Hay Festival will hold its first fully digital edition following the cancellation of this year's main event. Continue reading at The Bookseller
[ The Bookseller | 2020-04-02 08:47:04 UTC ]
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HarperCollins has announced its intention to acquire Egmont Books UK for an undisclosed sum, alongside Egmont’s book businesses in Poland and Schneiderbuch Germany. Continue reading at The Bookseller
[ The Bookseller | 2020-04-01 18:47:00 UTC ]
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Under an agreement set to close April 30, HarperCollins will buy Egmont Books UK, Egmont’s book business in Poland, and the German unit Schneiderbuch. All three focus on the children's market. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-04-01 04:00:00 UTC ]
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Orion has bagged the "visceral, sharp and achingly funny" debut of Kirsty Capes, a 26-year-old marketer at HarperCollins. Continue reading at The Bookseller
[ The Bookseller | 2020-03-27 06:01:58 UTC ]
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Rachel Denwood, who spent a decade helping to build HarperCollins Children’s Books into a big-brand kids’ giant, is looking to build a broader base of hits in her new role at Simon & Schuster Continue reading at The Bookseller
[ The Bookseller | 2020-03-27 05:21:13 UTC ]
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HarperCollins division Avon Books has re-signed author Sue Moorcroft in a three-book deal. Continue reading at The Bookseller
[ The Bookseller | 2020-03-26 17:41:45 UTC ]
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BISG surveys the impact on publishing of the COVID-19 emergency, and Hachette, Simon & Schuster, and HarperCollins withdraw from BookExpo. The post BookExodus: More Big Five Withdrawals, and BISG Opens a COVID-19 Survey appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-03-26 14:30:42 UTC ]
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Pages & Co author Anna James has created an online and interactive middle-grade book club called The Bookwanderers Club, supported by her publisher HarperCollins Children's Books. Continue reading at The Bookseller
[ The Bookseller | 2020-03-26 10:05:59 UTC ]
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The Hay Festival has soared past the halfway mark of its £150,000 crowdfunding campaign, launched after this year's event was cancelled. Continue reading at The Bookseller
[ The Bookseller | 2020-03-23 08:08:24 UTC ]
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Bloomsbury has bought London-based academic and non-fiction publisher Zed for £1.75m. Continue reading at The Bookseller
[ The Bookseller | 2020-03-20 03:56:43 UTC ]
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The Hay Festival has been cancelled owing to the coronavirus outbreak with organisers saying it is now in “immediate financial jeopardy” and has 10 days to raise emergency funds. Continue reading at The Bookseller
[ The Bookseller | 2020-03-19 09:16:58 UTC ]
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Bloomsbury has released a pre-close trading update for the 12 months to 29th February 2020, saying its performance was in line with expectations. Continue reading at The Bookseller
[ The Bookseller | 2020-03-19 06:31:01 UTC ]
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Bloomsbury Publishing has won Imogen Crimp’s debut novel, The High Notes, in a four-way auction. Continue reading at The Bookseller
[ The Bookseller | 2020-03-17 18:04:44 UTC ]
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The Hay Festival is still going ahead as planned in May despite concerns around the spread of coronavirus. Continue reading at The Bookseller
[ The Bookseller | 2020-03-09 22:17:03 UTC ]
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Workman has formed the Workman Audio imprint and named former HarperCollins Audio v-p and publisher Ana Maria Allessi head of the new unit. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-03-09 04:00:00 UTC ]
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HarperCollins UK and Simon & Schuster have joined the rest of the Big Five publishers in announcing they are not attending the London Book Fair following the coronavirus outbreak. Continue reading at The Bookseller
[ The Bookseller | 2020-03-03 22:29:32 UTC ]
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