TikTok to sell books directly to users via marketplace

To further capitalise on the popularity of BookTok the social media giant will let users purchase titles through partnerships with publishers and retailersTikTok has proved to be a hugely successful way to promote books in recent years, with publishers attributing the popularity of books such as It Ends With Us by Colleen Hoover and The Seven Husbands of Evelyn Hugo by Taylor Jenkins Reid in large part to recommendations on the app. Now TikTok has decided to sell books directly, announcing partnerships with publishers HarperCollins UK, WH Smith, Bloomsbury and bookshop.org, all of which will sell books via TikTok’s online marketplace.#BookTok is one of the social media platform’s most popular hashtags, reaching more than 90bn views to date, and as a result TikTok has formed several partnerships off the back of its success, including with the Hay festival and publisher Penguin Random House (PRH), where since September, app users have been able to tag any PRH title in their videos. Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2022-11-17 16:49:24 UTC ]

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Bloomsbury steals Alam's 'electrifying' race, class and climate change novel

Bloomsbury has won a seven-way auction to secure Rumaan Alam's "unnerving" novel, Leave the World Behind, deciding to "crash" the book into its autumn schedule. Continue reading at The Bookseller

[ The Bookseller | 2020-08-12 06:57:56 UTC ]
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HarperCollins' annual global revenue falls 4.4%

HarperCollins global revenues fell 4.4% in the financial year ending 30th June, including a 3% decline in the fourth quarter, according to figures from parent firm News Corp. Continue reading at The Bookseller

[ The Bookseller | 2020-08-07 14:12:09 UTC ]
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Sales, Earnings Down at HC in Fiscal 2020

An improvement in fourth quarter profits for the period ended June 30, 2020, was not enough to prevent earnings for the full year at HarperCollins from dropping 15%, to $214 million. Revenue fell 5%, to $1.67 billion, compared to fiscal 2019. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-08-07 04:00:00 UTC ]
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HarperCollins signs history of Britain told through ONS figures

HarperCollins has signed a history of Britain by Boris Starling with David Bradbury, told through figures from the Office for National Statistics. Continue reading at The Bookseller

[ The Bookseller | 2020-08-05 22:11:57 UTC ]
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Dead Ink and Bloomsbury showcase Northern literary talent in new anthology

Dead Ink Books and Bloomsbury are publishing Test Signal, a "ground-breaking" anthology of the best contemporary Northern writing. Continue reading at The Bookseller

[ The Bookseller | 2020-08-04 18:01:19 UTC ]
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HC acquires book by Black Lives Matter protest hero Hutchinson

HarperCollins has acquired Everyone Versus Racism—a book by Patrick Hutchinson, who was photographed carrying an injured white man during London's Black Lives Matter protests. Continue reading at The Bookseller

[ The Bookseller | 2020-08-04 17:18:36 UTC ]
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Bloomsbury to publish Dalai Lama's climate appeal

Bloomsbury Sigma has acquired a book by His Holiness the Dalai Lama on climate change to publish this November.  Continue reading at The Bookseller

[ The Bookseller | 2020-08-04 10:59:41 UTC ]
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How to promote books by black authors

As a black publicist with more than seven years in culture and entertainment publicity, I have sat in many all-white creative meetings where the genuine answer to making a campaign diverse was to give Stormzy a call (before that it was Tinie Tempah).  If you are serious about diversity and... Continue reading at The Bookseller

[ The Bookseller | 2020-07-24 03:36:15 UTC ]
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Dan Peres Is the New Editor-in-Chief of Ad Age | People on the Move

[caption id="attachment_182909" align="alignright" width="150"] Dan Peres[/caption] Dan Peres is taking over Ad Age as its next editor-in-chief, succeeding Brian Braiker, who left in April after three years atop the masthead. Peres is best known as the former editor-in-chief of Details, a role... Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-22 20:16:42 UTC ]
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Dan Peres Is the New Editor-in-Chief of Ad Age | People on the Move

[caption id="attachment_182909" align="alignright" width="150"] Dan Peres[/caption] Dan Peres is taking over Ad Age as its next editor-in-chief, succeeding Brian Braiker, who left in April after three years atop the masthead. Peres is best known as the former editor-in-chief of Details, a role... Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-22 20:16:42 UTC ]
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Political Books: PEN America’s Suzanne Nossel ‘Dares To Speak’

From the leadership of PEN America, a HarperCollins release enters the summer's fray of free-speech debates amid charges of 'cancel culture.' The post Political Books: PEN America’s Suzanne Nossel ‘Dares To Speak’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-07-22 17:45:57 UTC ]
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JK Rowling book sales unaffected by transgender views row

Bloomsbury says books were a lockdown hit, with children’s division revenue up 27%The backlash against JK Rowling’s views on transgender law reform has failed to dent the popularity of the Harry Potter author’s books, with publisher Bloomsbury saying they have proved a lockdown hit, pushing... Continue reading at The Guardian

[ The Guardian | 2020-07-21 12:29:43 UTC ]
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Led By U.S., Bloomsbury Has Surprising Start to Fiscal 2021

Bloomsbury said sales in the first four months of fiscal 2021, which began March 1, rose 18% over the same period a year ago. Revenue in the U.S. increased 38%, and sales of both digital and print books were up overall. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-21 04:00:00 UTC ]
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Munroe Bergdorf receives landmark book deal for trans manifesto

Model and activist signs six-figure contract to publish Transitional, ‘a manifesto for how I see society changing for the better, bringing us all closer’The first book by Munroe Bergdorf, a manifesto on gender by the black transgender activist and model, has been bought for a six-figure sum... Continue reading at The Guardian

[ The Guardian | 2020-07-17 05:01:06 UTC ]
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Bloomsbury signs Bergdorf for six figures after 11-way auction

Bloomsbury has won an 11-way auction to publish the first book by model, activist and writer Munroe Bergdorf.  Continue reading at The Bookseller

[ The Bookseller | 2020-07-17 03:05:04 UTC ]
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New Publisher Named at Zonderkidz

Megan Dobson, a veteran of business and editorial posts with several HarperCollins Christian Publishing imprints, will take on children's books as v-p and publisher of the HCCP imprint. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-16 04:00:00 UTC ]
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Hay Festival launches live Q&A series

Hay Festival has launched a series of Book of the Month live Q&A sessions with authors, to expand its digital offering.  Continue reading at The Bookseller

[ The Bookseller | 2020-07-16 02:44:44 UTC ]
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HC to publish Piers Morgan's 'clarion call' on free speech

HarperCollins has acquired world all language rights to Wake Up: Why the ‘Liberal’ War on Free Speech is Even More Dangerous than Covid-19 by broadcaster and journalist Piers Morgan. Continue reading at The Bookseller

[ The Bookseller | 2020-07-15 12:44:18 UTC ]
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HCCB gift book invites the nation to Be More Paddington

HarperCollins Children's Books is releasing How to Be More Paddington: A Book of Kindness, a gift book featuring inspirational quotes from Michael Bond's beloved bear alongside Peggy Fortnum’s original illustrations. Continue reading at The Bookseller

[ The Bookseller | 2020-07-13 19:21:03 UTC ]
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Book Deals: Week of July 13, 2020

HarperCollins takes three from an Irish-Australian bestseller; Harper buys a manifesto from Charles M. Blow; and with the U.S. copyright for 'The Great Gatsby' expiring in December, Little, Brown plans a prequel for January. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-10 04:00:00 UTC ]
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