Tiger Woods’ failed Open bid is bad news for NBC

Three months ago, Tiger Woods clawed out his first major championship win in 11 years, and in so doing, seemed to have put an end to a decade marked by frustration, failure and grievous injury. His triumph in Augusta was an assurance that more Sunday victories would come, and in defying the ravages of time and a rickety spinal column held together with duct tape and Bubble Yum, the 43-year-old served as a beacon of hope for aging duffers and network ad sales execs alike. But much like his beleaguered vertebral discs and long-defunct marriage, the promise inherent in Tiger’s Masters comeback has disintegrated. After shooting a 78 in the first round of the Open Championship, a career third-worst performance at a major, Woods this afternoon went on to miss the cut at Royal Portrush. In so doing, the man with 15 major titles under his belt made NBC’s weekend a lot less sunny, while reminding the rest of us imperfect beings that joy is temporary and we’ve all got graves to fill. Sigh. After Thursday’s nightmare round, which saw Woods gimping and grimacing his way around the course, the golfer seemed resigned to his fate. “[It’s] just the way it is,” Woods said in a post-round interview. “Father Time and some procedures I’ve had over the time. Just the way it’s going to be.” Existentialist dread aside, Woods’ early exit almost certainly will put the squeeze on NBC’s ratings prospects. Last year, Tiger led the pack at Carnoustie as he headed into the back nine of the Sunday... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-07-19 19:26:04 UTC ]
News tagged with: #$8 million #big crowd #heavy lifting #oklahoma city #nielsen

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[ Digiday | 2018-05-04 00:00:00 UTC ]
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Facebook to End News Feed Experiment in 6 Countries That Magnified Fake News

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[ The New York Times | 2018-03-02 00:00:00 UTC ]
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Digiday Research poll: Apple News dominates publisher focus after Facebook’s news feed changes

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[ Digiday | 2018-02-28 00:00:00 UTC ]
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As promised, Facebook traffic to news publishers declines again, post news-feed change

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[ Digiday | 2018-02-19 00:00:00 UTC ]
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Open Road Launches ‘Open Road Ignition,’ a Marketing Services Group

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[ Publishing Perspectives | 2017-10-31 00:00:00 UTC ]
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News Media Alliance targets Facebook and Google in fight against fake news

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[ The Guardian | 2017-07-10 00:00:00 UTC ]
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[ Publishers Weekly | 2017-06-04 00:00:00 UTC ]
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[ Publishing Perspectives | 2017-04-24 00:00:00 UTC ]
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International Notes: Open Road Acquires Iconic UK and US Titles; Germany’s De Gruyter Reorganizes Open Access

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[ Publishing Perspectives | 2017-02-02 00:00:00 UTC ]
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Facebook's News Feed Update Isn't Good News For Publishers—But It May Be For You

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[ Fast Company | 2016-06-30 00:00:00 UTC ]
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[ The Bookseller | 2016-06-10 00:00:00 UTC ]
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[ Los Angeles Times | 2015-11-11 00:00:00 UTC ]
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[ The Guardian | 2014-06-16 00:00:00 UTC ]
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[ Publishers Weekly | 2014-05-02 00:00:00 UTC ]
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[ Publishers Weekly | 2014-04-04 00:00:00 UTC ]
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[ Publishers Weekly | 2024-03-18 04:00:00 UTC ]
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