Three Email Metrics That Publishers Should Track

[Sponsored] Want to be an email expert? There’s some analytics that you should be paying attention to. The post Three Email Metrics That Publishers Should Track appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2016-10-21 00:00:00 UTC ]

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STEM/STEAM Books Address Climate Change

Whether it’s heat waves, wildfires, or floods, news of weather events intensified by climate change is hard to miss. And the publishing industry has been paying attention. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-08-02 04:00:00 UTC ]
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STEM/STEAM Books Address Climate Change

Whether it’s heat waves, wildfires, or floods, news of weather events intensified by climate change is hard to miss. And the publishing industry has been paying attention. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-08-02 04:00:00 UTC ]
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Behind the Cover: BookTok’s Favorite Book Designer

Designer Elisha Zepeda has become a TikTok star for sharing his book cover design process. Are publishers are paying attention? Continue reading at Publishers Weekly

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The smallest library in Maine is stocking its shelves with banned books.

If you’ve been paying attention to local news, you know the wave of book bans sweeping the nation isn’t slowing down—but people are pushing back. PEN America continues to speak out against censorship; a professor has offered to teach Maus to all students affected by its ban; the Authors Guild... Continue reading at Literrary Hub

[ Literrary Hub | 2022-03-17 15:55:49 UTC ]
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The Morning After: You can’t copyright AI-created art

Welcome back! The US Copyright Office (USCO) is again refusing to grant copyright for a work of art that was created by an artificial intelligence system. Dr. Stephen Thaler attempted to copyright a piece of art titled A Recent Entrance to Paradise, claiming in a second request for... Continue reading at Engadget

[ Engadget | 2022-02-22 12:15:53 UTC ]
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Want to help stop book bans? The Authors Guild has tools for you.

If you’ve been paying attention to local news in the past year, you’ve likely noticed the concerning wave of book bans sweeping the nation. Books by authors of color; books that acknowledge historical atrocities; books featuring LGBTQ+ characters; sex education books for teens; all are under... Continue reading at Literrary Hub

[ Literrary Hub | 2022-02-09 19:49:33 UTC ]
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Cool, elected school district officials are calling for literal book burning now.

Those who have been paying attention to local education news and the critical race theory debate know that many school districts are battling over what materials can be kept in libraries and taught in classrooms. The battle is making its way to the courts: just this week a PEN America report... Continue reading at Literrary Hub

[ Literrary Hub | 2021-11-11 17:33:10 UTC ]
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The time is right to cancel Dr. Seuss’s racist books

Anyone shocked by the cancellation of six Dr. Seuss books hasn’t been paying attention. Continue reading at The Washington Post

[ The Washington Post | 2021-03-02 06:26:28 UTC ]
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Diversifying the Translation Field: A Conversation with John Keene, by Veronica Esposito

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[ World Literature Today | 2020-03-30 15:27:14 UTC ]
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Evie Wyld | 'The Bass Rock is a book about paying attention to your inner voice, your instinct'

With two acclaimed novels under her belt, Evie Wyld’s dazzling new work looks set to win further praise.  Continue reading at The Bookseller

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Email Lists Are About Quality Over Quantity

Size matters. At least when it comes to your inactive email list. That’s a message Google and other email providers have made loud in clear to publishers with bloated email lists. Email deliverability is an ongoing concern in publishing as spam filters become more selective, which in turn are... Continue reading at Folio Magazine

[ Folio Magazine | 2020-02-27 16:59:28 UTC ]
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On Shrinking Linguistic Biodiversity and Embracing the Fragmentary: A Conversation with Ottilie Mulzet

Interviews Veronica Esposito Ottilie Mulzet is the principal English-language translator of Hungarian author László Krasznahorkai, winner of numerous international honors. Together, they received the 2019 National Book Award in Translation for Mulzet’s... Continue reading at World Literature Today

[ World Literature Today | 2020-02-20 14:05:36 UTC ]
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5 Steps for Publishers to Integrate Voice into the UX

Voice user interface (VUI) is becoming a pressing navigation need as more consumers and offices are employing technologies such as Google Assistant, Alexa and others. As VoiceBrew points out, several publishers like the Financial Times, the New York Times, and the Business Insider’s “Ten Tech... Continue reading at Folio Magazine

[ Folio Magazine | 2020-02-11 18:18:29 UTC ]
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Apple’s App of the Year Makes Sense If You've Been Paying Attention to the News

For a picture of what life was like in 2017, look no further than the apps, movies, books, and music that topped the App Store and iTunes charts. This week, Apple revealed the most popular titles that iOS users downloaded over the course of the year. In terms of media, the top choices weren’t... Continue reading at Slate

[ Slate | 2017-12-09 00:00:00 UTC ]
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Three Email Metrics That Publishers Should Track

[Sponsored] Want to be an email expert? There’s some analytics that you should be paying attention to. The post Three Email Metrics That Publishers Should Track appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-10-21 00:00:00 UTC ]
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What the tools of the trade tell us: Emma Barnes

"These are things all professional writers should be paying attention to," writes Emma Barnes in the address she made at our inaugural Author Day. "Not just the words, but the way you work." Predictably, Barnes' comments were challenging for some. A certain proportion of attendees at any... Continue reading at The Bookseller

[ The Bookseller | 2015-12-30 00:00:00 UTC ]
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View 70+ file types with Free Editor

Office, PDFs, ebooks, archives, audio, video, images: the average PC owner regularly encounters a lengthy list of file formats, and viewing them all typically requires an entire library of software. Free Editor claims it can simplify all that by opening 70-plus file formats from a single... Continue reading at Betanews

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Why Upworthy Wants To Kill The Pageview

The social do-gooder just released its "attention minutes" source code. You paying attention?Clicks and pageviews are still the standard metric most online publishers use in valiant attempts to convince advertisers to write them checks so that they can keep the lights on. When pageviews are... Continue reading at Fast Company

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An Important Lesson for 14-Year-Old Mark Zuckerberg

Over the weekend I noticed a link to a nearly 16-year-old New York Times article appearing over and over in my Twitter feed. The piece, written by Saul Hansell and published June 9, 1998, is titled "America Online to Buy Internet Chat Service for $287 Million." In fact, the piece gained so much... Continue reading at Advertising Age

[ Advertising Age | 2014-02-25 00:00:00 UTC ]
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8 Lessons Startups Can Learn From Twitter's Chaotic Creation Story

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