This Ad Centered on Breastfeeding Is Both ‘Unapologetically Raw’ and Joyously Supportive

Tommee Tippee, the feeding and accessories brand for babies and new parents, has launched a new global campaign that aims to "demystify the complex realities of feeding." Created by agency Manifest, the campaign comprises a hero film and a digital content series. Titled "Spill the Milk," the campaign will run in the U.S., U.K. and... Continue reading at 'AdWeek'

[ AdWeek | 2021-02-23 00:46:05 UTC ]
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Why AI, revenue diversification and ad spend are the defining 2024 trends for media companies

Will Barker, manager, strategic customer success, BlueConic The media and publishing industry is constantly evolving. With this, it’s often difficult to keep up with the latest trends, especially with fast-evolving technologies emerging all the time and ripple effects remaining from the global... Continue reading at Digiday

[ Digiday | 2023-12-05 15:08:37 UTC ]
More news stories like this | News stories tagged with: #media companies #revenue diversification #ad spend #constantly evolving #latest trends #global pandemic #publishing industry


Inside the 'arms race' between YouTube and ad blockers

YouTube recently took dramatic action against anyone visiting its site with an ad blocker running — after a few pieces of content, it'll simply stop serving you videos. If you want to get past the wall, that ad blocker will (probably) need to be turned off; and if you want an ad-free experience,... Continue reading at Engadget

[ Engadget | 2023-12-01 14:00:31 UTC ]
More news stories like this | News stories tagged with: #open source #current situation #bottom line #unique position #digital publishers


A Primer for Protecting and Supporting Bookstores

‘How to Protect Bookstores and Why,’ the new book by The Raven bookstore co-owner Danny Caine, offers strategies for booksellers and their customers to keep indie stores kicking. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-12-01 05:00:00 UTC ]
More news stories like this | News stories tagged with: #bookstore


Here are some literary organizations you can support this #GivingTuesday.

The sales are over (mostly), the pie has been eaten (mostly), the gratitude has been felt (mostly), and we’re back to work (er, completely, boss!) It’s time for Giving Tuesday, so why not consider donating a few dollars to these worthy literary organizations? Book Industry Charitable Foundation... Continue reading at Literrary Hub

[ Literrary Hub | 2023-11-28 17:47:34 UTC ]
More news stories like this | News stories tagged with: #literary organizations ##givingtuesday #giving tuesday #book industry


Fox CEO Lachlan Murdoch meets Volodymyr Zelenskiy in signal of support for Ukraine

Media mogul was accompanied by Fox News’ Benjamin Hall, who was injured while covering the war, and Jerome Starkey from UK tabloid the SunThe Fox Corp chief executive, Lachlan Murdoch, has met with Volodymyr Zelenskiy in the Ukrainian capital in what Kyiv said was a “very important signal” of... Continue reading at The Guardian

[ The Guardian | 2023-11-21 01:11:04 UTC ]
More news stories like this | News stories tagged with: #media mogul #fox news #lachlan murdoch #news corp


Rights Edition: Discussion, Meetings in Nairobi’s New Trading Center

The inaugural rights center at Nairobi International Book Fair featured B2B meetings and an issue-driven panel discussion. The post Rights Edition: Discussion, Meetings in Nairobi’s New Trading Center appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-11-17 19:53:37 UTC ]
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Marjane Satrapi Centers a New Graphic Anthology on the Women of Iran

The 'Persepolis' author insists that she's done with comics—and she is, mostly. But she's also the editor of a forthcoming anthology of graphic nonfiction, 'Woman, Life, Freedom,' on "the unprecedented and inspiring revolution happening in Iran today." Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-14 05:00:00 UTC ]
More news stories like this | News stories tagged with: #graphic nonfiction #anthology


BU finds Ibram X. Kendi's antiracist research center managed funds properly, despite turmoil

Boston University said Tuesday that its initial inquiry into the antiracist research center run by best-selling author and academic Ibram X Continue reading at ABC News

[ ABC News | 2023-11-07 17:58:34 UTC ]
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Crispy Universe: KFC Gets Futuristic in Blade Runner-Style Ad

KFC's "Crispy" creative platform, which celebrates the brand's origins, won Kantar's Most Effective TV campaign of 2022. Now the fast-food brand and its French agency, Havas Paris, brings that saga to a close with an ad inspired by science fiction classics Blade Runner and The Fifth Element.... Continue reading at AdWeek

[ AdWeek | 2023-11-07 07:00:00 UTC ]
More news stories like this | News stories tagged with: #science fiction


Putting the Asian Experience of World War II at Center Stage: A Reading List of Essential Books

Almost eight decades after the end of World War II, that conflict continues to define political discourse throughout the Western world. Still, for American, British, French, and Canadian readers, the war overwhelmingly means the European theater, with the Asia-Pacific campaigns against Imperial... Continue reading at Literrary Hub

[ Literrary Hub | 2023-11-02 08:40:02 UTC ]
More news stories like this | News stories tagged with: #center stage #essential books #canadian readers


Why this AI pioneer is calling for 'human centered' computing

Fei-Fei Li, author of 'The Worlds I See' and co-director of Stanford's Human-Centered AI Institute, joins the L.A. Times Book Club Nov. 14. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-10-20 14:00:28 UTC ]
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News Publishers Welcome Tobacco Ads—Just Not for Cigarettes

In 1999, more than a dozen news publishers including The New York Times publicly pledged to ban cigarette advertisements. The move was part of a broader effort to curb the influence of an industry whose products were then--and remain now--the leading cause of preventable death in the United... Continue reading at AdWeek

[ AdWeek | 2023-10-19 06:00:00 UTC ]
More news stories like this | News stories tagged with: #news publishers #broader effort #publishers including


An Open Letter in Support of Adania Shibli From More Than 350 Writers, Editors, and Publishers

This letter was originally published by ArabLit. The shocking and tragic events that began on October 7th and are ongoing today have had repercussions all over the globe, including within the publishing world. Award-winning Palestinian author Adania Shibli, who was a finalist for the 2020... Continue reading at Literrary Hub

[ Literrary Hub | 2023-10-17 09:05:58 UTC ]
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How L.A. libraries are supporting the next generation of Latino authors

Latino authors across Los Angeles are taking advantage of the resources offered by local libraries to jump-start their careers. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-10-11 16:59:02 UTC ]
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Literary magazines can be life-changing – but they need more support

The UK’s literary magazine scene is crumbling due to rising print costs. But I’ll keep printing my own magazine, which gives writers of colour a voice, for as long as I canTen years ago, Jeff Sparrow, editor of Overland, which describes itself as Australia’s only radical literary magazine, wrote... Continue reading at The Guardian

[ The Guardian | 2023-10-10 10:30:07 UTC ]
More news stories like this | News stories tagged with: #white review #past decade #cease publishing #indefinite period #cultural phenomenon #huge amount #closed earlier #print issues #longer viable #literary magazine


How Canadian Publisher La Presse Is Growing Ad Revenue With Data Clean Rooms

Since 2017, 130-year-old Canadian publisher La Presse has been digital only, a shift that's led to a focus on growing online audiences. The publisher has grown from 4 million monthly unique visitors in 2019 to over 4.6 million as of July 2023, according to data by Comscore, which only has data... Continue reading at AdWeek

[ AdWeek | 2023-09-29 06:00:00 UTC ]
More news stories like this | News stories tagged with: #canadian publisher


Why Apartment Therapy added more commerce integrations to its tentpole event franchise Small/Cool 

Apartment Therapy's president Riva Syrop took the stage at the Digiday Publishing Summit to discuss the convergence of commerce and sponsorship revenue within its Small/Cool event. Continue reading at Digiday

[ Digiday | 2023-09-22 04:01:00 UTC ]
More news stories like this | News stories tagged with: #sponsorship revenue #publishing summit


Nielsen won’t force Amazon’s data into ‘Thursday Night Football’ ad deals this year

Following a contentious meeting last week, Nielsen won't change panel currency used to write deals but will make Amazon first-party data part of offering. Continue reading at Advertising Age

[ Advertising Age | 2023-09-07 20:12:10 UTC ]
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Libby is making it easier to access magazines for free with a supported library card

A library card is one of the most useful things you can have in your wallet. Libby offers free access to ebooks and audiobooks if you have a supported library card (some 90 percent of public libraries in North America now use OverDrive's app). Not only that, you can also use Libby to read a host... Continue reading at Engadget

[ Engadget | 2023-08-28 17:00:30 UTC ]
More news stories like this | News stories tagged with: #library card #rolling stone #bon appetit #streamlined access #start reading #single tap #local library #public libraries #ebooks


Lydah Pyles DeBin Named Executive Director of Center for Fiction

DeBin previously served as deputy director of Portland's Literary Arts, as well as a national account manager at Random House, Simon & Schuster, and Penguin Young Readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-24 04:00:00 UTC ]
More news stories like this | News stories tagged with: #deputy director #literary arts #random house #simon schuster