The World’s Biggest Brands Are Spending More in Programmatic

Some of the world's largest brands are spending more on programmatic advertising, just as the practice is set to become much harder. Members of the World Federation of Advertisers (WFA) are directing 41% of their digital media budgets to programmatic channels, up from 16% in 2016. Exact figures for how much of their budgets those... Continue reading at 'AdWeek'

[ AdWeek | 2020-08-20 15:32:30 UTC ]
News tagged with: #programmatic advertising #biggest brands #digital media

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Germany’s World Book Day: ‘I’ll Give You a Story’ of a Secret Lake

The 26th iteration in Germany of the 'I'll Give You a Story' project brings reading and environmentalism to schoolkids this year. The post Germany’s World Book Day: ‘I’ll Give You a Story’ of a Secret Lake appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-04-20 18:49:10 UTC ]
More news stories like this | News stories tagged with: #post germany #ll give #world book


Janelle Monáe’s first book expands the world of her music

"The Memory Librarian," by Janelle Monáe, is a story collection about a dystopian near-future surveillance state where all who don’t conform are hunted down. Continue reading at The Washington Post

[ The Washington Post | 2022-04-20 12:01:15 UTC ]
More news stories like this | News stories tagged with: #janelle mone #memory librarian #story collection


Georgia’s World Book Capital Program Stages Its Black Sea Conference

The inaugural Caucasus and Black Sea Basin conference was the centerpiece of the UNESCO World Book Capital closer in Tbilisi. The post Georgia’s World Book Capital Program Stages Its Black Sea Conference appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-04-19 17:35:48 UTC ]
More news stories like this | News stories tagged with: #world book


In ‘Deaf Utopia,’ Nyle DiMarco Dreams of Integrating the Deaf and Hearing Worlds

“Being Deaf assigned me a battle,” said the model, producer and now writer. His memoir braids his life, his family’s legacy and the history of Deaf rights. Continue reading at The New York Times

[ The New York Times | 2022-04-19 17:05:48 UTC ]
More news stories like this | News stories tagged with: #memoir


The Political Book in a Political World

Peter Osnos, journalist turned publisher, explains how policy, planks, and platforms become books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-04-19 04:00:00 UTC ]
More news stories like this | News stories tagged with: #political book #political world


What will we be reading next year? Five biggest trends from the London book fair

The publishing jamboree was finally back after a two year break with clues of what we can expect in bookshops once all the deals are signedAfter two years off because of the Covid-19 pandemic, the London book fair, one of the biggest international literary events, returned in full force last... Continue reading at The Guardian

[ The Guardian | 2022-04-13 12:56:37 UTC ]
More news stories like this | News stories tagged with: #biggest trends #covid-19 pandemic #full force


America's Biggest Publishers Keep Posting a Profit

The four of the Big Five publishers to release their financial results publicly all saw strong increases in earnings in 2022. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-04-01 04:00:00 UTC ]
More news stories like this | News stories tagged with: #biggest publishers #strong increases


How Russian emigres scratched out a living once they lost their world of luxury

In "After the Romanovs,” British historian Helen Rappaport traces the changed lives of Russian exiles who fled to Paris after the Bolshevik Revolution. Continue reading at The Washington Post

[ The Washington Post | 2022-03-25 12:41:59 UTC ]
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Novels set in the art world highlight our angst over authenticity

"Fake," "Hammer" and “Portrait of an Unknown Lady” are literary thrillers that explore authenticity through the lens, or rather the canvases, of the art world. Continue reading at The Washington Post

[ The Washington Post | 2022-03-24 15:38:03 UTC ]
More news stories like this | News stories tagged with: #novels set #literary thrillers #art world


Books world auction for Ukraine offers more than 350 lots

With bidding still open, fundraiser whose lots include the chance to appear in books by Lenny Henry and Peter James and lunch with Jeremy Bowen has raised £37,000An auction of signed books, experiences and mentoring sessions from the British literary community to raise money for Ukraine has... Continue reading at The Guardian

[ The Guardian | 2022-03-14 16:18:23 UTC ]
More news stories like this | News stories tagged with: #books coming #lenny henry #peter james #mentoring sessions #raise money #nancy mitford #douglas stuart #launch event #young mungo #shuggie bain #literary community


It's All About Branding: Spotlight on Lulu

The veteran self-publishing platform offers authors time-tested tools to publish quality books, build their brands, and reach readers. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-14 04:00:00 UTC ]
More news stories like this | News stories tagged with: #reach readers #self-publishing platform


7 Novels Set in the Literary World

At the risk of seeming obnoxiously obsessed with ourselves, writers and readers do tend to love books about writers and readers—especially when those fictional writers and readers behave badly. (It’s no wonder, really, why the Bad Art Friend discourse hit a nerve; so many people were frantic... Continue reading at Electric Literature

[ Electric Literature | 2022-03-11 12:00:00 UTC ]
More news stories like this | News stories tagged with: #love books #electric literature #literary world


Constituting the Human in a Dystopian World: Kazuo Ishiguro’s Klara and the Sun, by Lopamudra Basu

Book Reviews Photo by Dominik Scythe / Unsplash A new book by a Nobel laureate and Booker award-winning author always brings with it a sense of trepidation. Will the new novel live up to the already established high expectations? Klara and the... Continue reading at World Literature Today

[ World Literature Today | 2022-03-01 21:50:34 UTC ]
More news stories like this | News stories tagged with: #emotional intelligence #wlt receives #bookshop #award-winning author


In Joel Agee’s wondrous ‘The Stone World’ a boy tries to make sense of life

The range and caliber of Joel Agee's work proves he's much more than the son of the late, Pulitzer-winning James Agee. Continue reading at The Washington Post

[ The Washington Post | 2022-02-22 12:00:34 UTC ]
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Hidden Knowledge: Secret and Mysterious Libraries Around the World

A look at secretive libraries and hidden repositories of books around the world, and how people came to discover them. Continue reading at Book Riot

[ Book Riot | 2022-02-21 11:30:00 UTC ]
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Our world might be a simulation. Would that be so bad?

Philosopher David Chalmers contemplates the deep questions surrounding virtual reality. Continue reading at The Washington Post

[ The Washington Post | 2022-02-11 13:00:00 UTC ]
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The World of YA Book Covers

Let's take a peek at a handful of YA book covers with different, compelling, and interesting designs outside of the US. Continue reading at Book Riot

[ Book Riot | 2022-02-06 11:32:00 UTC ]
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A $320 Million Crypto Hack Sends the DeFi World Reeling

Plus: News Corp gets hacked, UK snacks ransomware, and more of the week's top security news. Continue reading at Wired

[ Wired | 2022-02-05 14:00:00 UTC ]
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UK film and TV industry bounces back from Covid with record £5.6bn spend

Annual investment doubles as production industry races to replenish libraries depleted by the pandemicThe UK film and TV industry has bounced back spectacularly from the pandemic with a record £5.6bn spent making blockbusters such as Mission: Impossible 7 and big-budget dramas including... Continue reading at The Guardian

[ The Guardian | 2022-02-04 13:52:58 UTC ]
More news stories like this | News stories tagged with: #tv industry #coronavirus shut #libraries


Scheffler ousts Ross at the top of annual illustrator chart as big brand creatives rule

Axel Scheffler has usurped Tony Ross in the list of 2021’s most lucrative illustrators through Nielsen BookScan’s TCM.   Continue reading at The Bookseller

[ The Bookseller | 2022-01-29 03:07:14 UTC ]
More news stories like this | News stories tagged with: #axel scheffler #nielsen bookscan #nielsen