The Great Digital Content Pricing Experiment

By Ellen Harvey With the prevalence of free online content, many readers have become reluctant customers, leaving publishers puzzling over how to monetize their greatest asset. Yet the same technologies (the web, tablet and mobile apps) that have dissolved... Continue reading at 'Publishing Executive'

[ Publishing Executive | 2013-11-01 00:00:00 UTC ]
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Surf, schools, critters, comics and the Didion hive: 5 great book events this week

5 books events in L.A. the week of Feb. 8, including Lidia Yuknavitch, Diane Ravitch, and surf photography Continue reading at Los Angeles Times

[ Los Angeles Times | 2020-02-07 21:50:44 UTC ]
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Peloton told it can't countersue music publishers over high workout music prices

Peloton has failed to convince the court that the National Music Publishers Association violated federal antitrust laws. If you'll recall, the NMPA sued Peloton in early 2019, accusing it of using songs in its workout videos without obtaining the pro... Continue reading at Engadget

[ Engadget | 2020-01-30 13:20:00 UTC ]
More news stories like this | News stories tagged with: #ll recall #publishers association


What a $5.6m Super Bowl buy can purchase in digital media in 2020

Each year Digiday calculates what advertisers could do with the cash they spend on Super Bowl ads if used on digital media buys instead. For this year's tally, Digiday explores alternate purchases, such as TikTok hashtag campaigns, digital out-of-home ads and use of "The Bachelor"... Continue reading at Digiday

[ Digiday | 2020-01-30 05:00:53 UTC ]
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Beyond ad targeting, the demise of the third-party cookie will hit key digital media functions

When third-party cookies vanish, publishers will need to find alternatives for a host of functions, including user profiling and audience analytics. The post Beyond ad targeting, the demise of the third-party cookie will hit key digital media functions appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-01-29 05:01:53 UTC ]
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Steal This Idea: Winsight’s Restaurant Business Implements “Content Cycles”

Wary of shifting marketing budgets and rising production costs, publishers across the magazine industry have spent the past few years evaluating ways to reconcile difficult financial realities without sacrificing the print foundations that have anchored their brands for decades. In Chicago,... Continue reading at Folio Magazine

[ Folio Magazine | 2020-01-28 18:44:20 UTC ]
More news stories like this | News stories tagged with: #big stories #big part #multiple channels #unique opportunity


How Hearst is building an ‘experiences’ business

Aimed at growing consumer revenue, Hearst's new experiential division will work to build deeper relationships with readers by creating events that enthusiasts will be tempted to pay for. The post How Hearst is building an ‘experiences’ business appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-01-21 05:00:50 UTC ]
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LinkedIn’s SlideShare is a vast emporium for pirated e-books. Authors are paying the price

From bestsellers to textbooks, stolen content is easily found on a 14-year-old hosting service operated by Microsoft’s social network. Mid-level writers are hurt the most. If you want to purchase a copy of The Institute, Stephen King’s latest novel about supernatural kids, you could find it at... Continue reading at Fast Company

[ Fast Company | 2020-01-15 13:00:52 UTC ]
More news stories like this | News stories tagged with: #low price #stephen king #pirated e-books #local bookstore #local library #bookstore


Amazon is selling Kindles at Black Friday prices

If you didn't manage to snag a Kindle on Black Friday, you have another chance to buy one at a steep discount. Amazon is currently offering $45 off the newest Kindle Paperwhite ($85) and $30 off the latest Kindle ($60). These are historic lows, and w... Continue reading at Engadget

[ Engadget | 2020-01-13 16:27:00 UTC ]
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Read Harder 2020: An Edition of a Literary Magazine (Digital or Physical)

From POETRY Magazine to The Paris Review, here are 9 literary magazines to check out for the 23rd task of Book Riot's 2020 Reader Harder challenge! Continue reading at Book Riot

[ Book Riot | 2020-01-13 11:36:36 UTC ]
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Capital Crime launches digital festival

Capital Crime has launched a digital festival to showcase crime and thriller writers and offer readers the opportunity to connect with authors.  Continue reading at The Bookseller

[ The Bookseller | 2020-01-13 04:47:29 UTC ]
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New Literary Agency Specializes in Children’s and YA Graphic Content

Returning to earlier career experience in comics and graphic novels, Janna Morishima is focusing on visual storytelling in her relaunched agency venture. The post New Literary Agency Specializes in Children’s and YA Graphic Content appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-01-10 12:30:35 UTC ]
More news stories like this | News stories tagged with: #graphic novels #visual storytelling #literary agency


Digital Bestseller Lists: Kay tops weekly e-book ranking as Amazon list joins line-up

As the old saying goes, new year, new e-book charts—the Bookstat E-Book Top 10 is joining the Publisher E-Book Ranking in The Bookseller’s regular e-book chart section. Continue reading at The Bookseller

[ The Bookseller | 2020-01-10 11:38:52 UTC ]
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Forbes Announces New Digital Leadership | People on the Move

[caption id="attachment_176235" align="alignright" width="150"] Nina Gould[/caption] On Thursday, Forbes announced the promotions of Nina Gould (formerly VP of product) to chief product office and Vadim Supitskiy (formerly SVP, engineering) to chief technology officer. Both veterans of the... Continue reading at Folio Magazine

[ Folio Magazine | 2020-01-09 20:03:07 UTC ]
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OverDrive Reports Record Digital Borrowing in 2019

Public Libraries around the world generated a record level of digital content circulation in 2019, providing patrons access to more than 326 million e-books, audiobooks and digital magazines, according to a report by Rakuten OverDrive, a digital distribution vendor for libraries. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-01-09 05:00:00 UTC ]
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Four digital media thought leaders on what’s next for marketers in the new year

To keep pace with 2020, marketers will be forced to not only stay on top of ever-changing news, data and regulations, but will also need to invest in dynamic problem-solving methods. The post Four digital media thought leaders on what’s next for marketers in the new year appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-01-08 21:27:51 UTC ]
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These are 2019’s most-borrowed digital books.

Rakuten OverDrive, a platform for digital books (used by more than 43,000 libraries and schools worldwide), has released a list of its most-borrowed ebooks and audiobooks in 2019. There are no real surprises on the list, besides maybe the fact that so many people want to listen to a woman tell... Continue reading at Literrary Hub

[ Literrary Hub | 2020-01-08 19:19:19 UTC ]
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Most Anticipated: The Great First-Half 2020 Book Preview

We seem to say this every year, but at 140-something books, this is truly our most gratuitously enormous Preview to date. The post Most Anticipated: The Great First-Half 2020 Book Preview appeared first on The Millions. Continue reading at The Millions

[ The Millions | 2020-01-08 11:00:30 UTC ]
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Marketing Consultancy Ebiquity Buys Complementary Platform Digital Decisions

Marketing consultancy firm Ebiquity has purchased Digital Decisions in a bid to further its digital media monitoring capabilities as it aims to better help brands evaluate their online media spend. The deal between the Europe-based pair will begin with an initial consideration of 700,000 euros... Continue reading at AdWeek

[ AdWeek | 2020-01-08 09:05:25 UTC ]
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The paltry price paid for Unruly rattles the consolidating ad tech market

The $19 million shelled out for the Unruly transaction represents a sharp haircut from the $90 million upfront cash price News Corp paid for the company a little over four years ago. The post The paltry price paid for Unruly rattles the consolidating ad tech market appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-01-07 05:00:57 UTC ]
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The Experiment Acquires Appletree Press

Independent publisher the Experiment has acquired Appletree Press, a publisher of titles on health, food, and lifestyle. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-01-07 05:00:00 UTC ]
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