The Economist—the 172-year-old British publication known for its thoughtful perspectives on politics, international affairs and finance—will showcase Economist Films for the first time during this year's Digital Content NewFronts. On May 10 in New York, the publisher will tout video formats including virtual reality, highlight examples of previous films and explain its approach to sponsored content for the video vertical, which launched in June. According to Economist Films president Nicholas Minter-Green, the media company's NewFronts debut will be "a bit of a coming out party" for the project after its first year. "I think it's a chance for people to understand what we're doing," he said. "Almost from an existential point of view, to really show people what we've done in the past for our brand and to understand why we make the content the way we make it, how we partner with brands we work with and what we think our role in all of this online video might be." Since launching, Economist Films has produced a number of 15-minute mini-documentaries inspired by stories in the publication's weekly newspaper. The films have often been paired with sponsored content related to the topics: Its Global Compass social affairs series was sponsored by Virgin Unite, and a tech-business series Futureworks was backed by Salesforce. Economist Films also produced a 30-minute documentary to coincide with The World in 2016, an annual installment of analysis and predictions for the coming... Continue reading at 'AdWeek'
[ AdWeek | 2016-04-08 00:00:00 UTC ]
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Independent bookshops are to have access to Kobo ebook devices, a Hive-sourced ebook tablet and... Continue reading at The Bookseller
[ The Bookseller | 2012-06-15 00:00:00 UTC ]
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'When Captain Flint Was Still a Good Man' is the first novel from Nick Dybek, son Stuart Dybek, and centers on a threat to a fishing community's way of life.The title of Nick Dybek's debut novel, "When Captain Flint Was Still a Good Man," hints at transitions to come, and the phrase "was still"... Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-05-29 00:00:00 UTC ]
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In its interim statement for its fiscal half-year ending March 2012, enthusiast publisher Future plc is reporting a quickly growing digital operation. Continue reading at Folio Magazine
[ Folio Magazine | 2012-05-24 00:00:00 UTC ]
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Chatto & Windus has won a six-figure auction for a debut novel said to have a "purist... Continue reading at The Bookseller
[ The Bookseller | 2012-05-18 00:00:00 UTC ]
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Four debut authors are in contention for this year's CILIP Carnegie Medal, announced today (... Continue reading at The Bookseller
[ The Bookseller | 2012-03-27 00:00:00 UTC ]
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Quercus has paid a six-figure sum for two books by debut novelist Paul Lynch, beating off five... Continue reading at The Bookseller
[ The Bookseller | 2012-03-27 00:00:00 UTC ]
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HarperCollins has signed a three-book crime thriller series written by debut author and former... Continue reading at The Bookseller
[ The Bookseller | 2012-03-16 00:00:00 UTC ]
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Oneworld has acquired a novel which tackles male friendship in the late 20th century. World... Continue reading at The Bookseller
[ The Bookseller | 2012-03-02 00:00:00 UTC ]
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Simon & Schuster has acquired two books from debut novelist Kimberly McCreight in a "... Continue reading at The Bookseller
[ The Bookseller | 2012-02-28 00:00:00 UTC ]
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Hesperus Press has acquired UK and Ireland rights in a Swedish debut, The Hundred-Year-Old Man... Continue reading at The Bookseller
[ The Bookseller | 2012-02-17 00:00:00 UTC ]
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The Economist is the magazine industry's undisputed star performer, achieving 61 consecutive circulation rises over the last 31 years, but group chief executive Andrew Rashbass expects global print sales to fall for the first time in 2012, so why is he "delighted"? Continue reading at Media Week
[ Media Week | 2012-02-08 00:00:00 UTC ]
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Century has acquired two novels in a new procedural crime series by author Ed Chatterton,... Continue reading at The Bookseller
[ The Bookseller | 2012-02-02 00:00:00 UTC ]
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Serpent's Tail has acquired a debut novel it is billing as a "cross between Fingersmith... Continue reading at The Bookseller
[ The Bookseller | 2012-01-26 00:00:00 UTC ]
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Panarea Digital is an ebook, app, and mobile technology developer with a focus on education. The firm has produced interactive ebooks for Barnes & Noble and other companies, but Panarea Digital is now focused on Nearpod, a mobile learning platform that uses the iPad and other mobile devices... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-01-20 00:00:00 UTC ]
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Hutchinson has bought Lamb by Bonnie Nazdam, a début novel which won the 2011 Flaherty-... Continue reading at The Bookseller
[ The Bookseller | 2012-01-20 00:00:00 UTC ]
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Orion YA imprint Indigo has acquired a debut novel about "lost memories, lost times and lost... Continue reading at The Bookseller
[ The Bookseller | 2012-01-18 00:00:00 UTC ]
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Faber Academy graduate S J Watson's début novel, Before I Go to Sleep, has stormed to... Continue reading at The Bookseller
[ The Bookseller | 2012-01-10 00:00:00 UTC ]
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The debut novel by “Newsnight” economics editor Paul Mason has been acquired by No... Continue reading at The Bookseller
[ The Bookseller | 2012-01-10 00:00:00 UTC ]
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Atlantic publishing director Margaret Stead has bought a debut novel set in the TriBeCa district... Continue reading at The Bookseller
[ The Bookseller | 2012-01-09 00:00:00 UTC ]
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Aperture, a nonprofit foundation dedicated to promoting photography, is gearing up for a big year in 2012. In addition to celebrating its 60th anniversary this year, it has teamed with Paris Photo, the annual French photography fair, to launch The PhotoBook Review, a new biannual publication on... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-01-06 00:00:00 UTC ]
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