The Daily's Cook: Subscribers Wanted!

Christine Cook, head of sales and advertising at The Daily, used a panel discussion at Internet Week to hawk subscriptions—making one wonder just how much the outsized attention News Corp. is getting for its daring iPad-based newspaper experiment is translating into paid circulation. When it came time for Cook and her fellow panelists to offer parting thoughts on tablet publishing, Cook used the opportunity instead to urge the audience: “Download The Daily and read it for two weeks, enjoy, and pay for it!” The panel was called Publishers Get Real About Next Screen Expectations, and it was part of the all-day OMMA Tablet Revolution event at the Altman Building on West 18th Street in Manhattan. Cook was joined on stage by Sheila Buckley, head of digital ad sales for the Weather Channel Interactive; Matt Jones, vice president of model strategy and operations at Gannett; James Smith, chief revenue officer of Flixter; and Mark Johnson, CEO of Zite. For roughly 45 minutes they discussed publishers’ difficulties in getting people to discover and use their apps; the question of whether tablets should be bought and sold by print, digital, or TV executives; and the need for publishers to keep their apps current. But as closely as News Corp. has guarded news about The Daily, any information its executives have dribbled out about the tablet paper has been of particular interest. One of the issues The Daily has faced is giving potential subscribers an easy way to find... Continue reading at 'AdWeek'

[ AdWeek | 2011-06-07 00:00:00 UTC ]
News tagged with: #social networks #app store #double digits #raw data #conversion rate #told adweek

Other Publishing stories related to: 'The Daily's Cook: Subscribers Wanted!'


Oliver to tackle cooking on a budget

Cookbook giant Jamie Oliver is to tackle recipes on a budget for his next volume. Save with... Continue reading at The Bookseller

[ The Bookseller | 2013-03-22 00:00:00 UTC ]
More news stories like this |


Cook may have to testify in ebooks case

Apple CEO Tim Cook could be deposed in the US government's lawsuit against the company over alleged price-setting in the ebook market. Continue reading at Stuff

[ Stuff | 2013-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebooks case #ebook market


Giving Them What They Should Want

Judging by the crowded sessions at the American Library Association’s Midwinter Meeting last January in Seattle, ebooks remain the most contested topic among public librarians. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #midwinter meeting #ebooks remain #public librarians


Incoming News Corp. CEO Says The Daily Was 'A Great Success, Revenue Aside'

It burned through at least $40 million and never came close to turning a profit, but that doesn’t mean The Daily was a failure, according to Robert Thomson, the soon-to-be CEO of News Corp.’s publishing spin-off. “It wa ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-02-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #great success #$40 million #robert thomson #publishing spin-


Pearson buys a small stake in Nook Media, wants a fast track for digital education

Publishers often want to work closely with ebook outlets -- possibly a little too closely -- but it's rare that they involve themselves directly. Pearson is taking that uncommon step by making a 5 percent, $89.5 million investment in Nook Media, the joint venture between Barnes & Noble and... Continue reading at Engadget

[ Engadget | 2012-12-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #joint venture #barnes noble #made public #sea change


Rupert Murdoch pulls plug on 'the Daily,' first news app for iPad

Rupert Murdoch says News Corp. was not convinced the digital publishing experiment would be viable long-term. The firm also announces a sweeping restructuring.Rupert Murdoch has pulled the plug on News Corp.'s high-profile experiment to create a digital national newspaper. Continue reading at Los Angeles Times

[ Los Angeles Times | 2012-12-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news app #rupert murdoch


News Corp. shuts down The Daily

News Corp. said on Monday that it is shutting down The Daily, its ambitious but expensive attempt to create an iPad newspaper, on Dec. 15. The decision follows a 22-month effort that delivered both some significant achievements—developing the iPad as a publishing platform, for example, and... Continue reading at Crains New York

[ Crains New York | 2012-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #newspaper unit #managing editor #dow jones #publishing spin-


News Corporation shutters The Daily tablet newspaper as of December 15th

News Corporation's The Daily was to have been a vanguard of the future, based on the past -- a tablet-focused newspaper that could get us back to paying subscriptions for our regular news fix. Not enough of us were as enthralled with the retro-future concept, however. While CEO Rupert Murdoch... Continue reading at Engadget

[ Engadget | 2012-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #robert thomson #york post


How We Cook (and Read)

Saveur magazine's James Oseland discusses inspirations for both print and digital media Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-11-19 00:00:00 UTC ]
More news stories like this |


Oliver Sacks Wants To Destigmatize Hallucinations

Oliver Sacks is a practicing neurologist and professor of neurology and psychiatry at Columbia University. He was born in London but has lived in New York since 1965. He is the author of The Man Who Mistook His Wife for a Hat, and his latest book is Hallucinations. Continue reading at Slate

[ Slate | 2012-11-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #oliver sacks #columbia university


SourceMedia Offering Enhanced Data Access to Subscribers

SourceMedia will now offer clients access to a propriety data portal, allowing users to manipulate data behind the company's regular analytics reports. Continue reading at Folio Magazine

[ Folio Magazine | 2012-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #allowing users


Hodder finds All it Wants

Hodder & Stoughton has acquired erotic romance All I Want Is You by Elizabeth Anthony.... Continue reading at The Bookseller

[ The Bookseller | 2012-10-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hodder stoughton


Daily Press Publisher Elected President of Southern Newspaper Publishers Association

The publisher of the Daily Press has been elected as president of the Southern Newspaper Publishers Association. Digby A. Solomon - president, publisher and CEO of the Daily Press Media Group since 2007 - was chosen to lead the industry association, ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-10-03 00:00:00 UTC ]
More news stories like this |


Anova cooks up Beehive Bakery title

Anova has acquired the first cookbook by "Masterchef" finalist, Stacie Stewart.... Continue reading at The Bookseller

[ The Bookseller | 2012-09-21 00:00:00 UTC ]
More news stories like this |


French Publishers Want to Charge Google for Republishing Articles

French publishers have relaunched a discussion about the republishing of headlines and the first paragraph of articles by Google and other search engines without... Continue reading at PC World

[ PC World | 2012-09-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #french publishers #search engines


Apple Wants DOJ to Wait Till End of Trial for Settlement With Three Publishers

Apple has opposed a government proposed judgment in an ebooks price-fixing lawsuit, stating that the judgement seeks to terminate and rewrite its contracts... Continue reading at PC World

[ PC World | 2012-08-16 00:00:00 UTC ]
More news stories like this |


The Daily Beast’s Digital Challenge

In 2008, The Daily Beast launched as an ambitious online effort by magazine legend Tina Brown. That effort took a detour two years ago, when it merged with old-line print publication Newsweek. The result is a publication that has crafted a model tha ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-08-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #daily beast


The Daily Lays Off a Third of Its Staff

The Daily, News Corp.’s attempt to create a digital newspaper for the iPad age, is laying off nearly a third of its staff. The publisher plans to tell its workers today that it will fire 50 of its 170 employees, according to people famili ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-07-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publisher plans


Bloomberg Plans Convention Dailies

Bloomberg LP is jumping into an area dominated by established media players again—this time with a daily magazine it will produce for the Republican and Democratic conventions. The daily, called Bloomberg Insider, will run 32 pages per ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bloomberg lp #area dominated


Daily Mail Parent Launches Travel Retail Website

The publishing giant behind the Daily Mail is entering the travel arena with a bookings site. MailTravel.co.uk is described as offering a “robust new sales distribution channel to existing and new suppliers”. A& ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-07-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing giant #daily mail