Ad page declines. Newsstand woes. Distribution messes. Postage increases. Digital growth. It's no secret that audience development and circulation practices have been faced with a monumental set of challenges recently. As print becomes a smaller part of publishers' bottom lines, the role of those departments—and the employees in them—has shifted. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2014-09-30 00:00:00 UTC ]
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#digital growth
#audience development
#circulation practices
#bottom lines
Alison Rich has been named to the newly created role of senior v-p of author development at Penguin Random House, and is charged with growing authors' platforms in ways that may be tangential to the business of marketing their books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-11-12 05:00:00 UTC ]
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With most of the British Isles going back into lockdown over the past few weeks, The Bookseller is inviting people from across the trade to share their thoughts and experiences. Continue reading at The Bookseller
[ The Bookseller | 2020-11-09 01:38:36 UTC ]
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#bookseller survey
#british isles
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Totnes Bookshop in south Devon is being closed in its current form by the trust that owns its lease and will reopen as a box office for local events. Continue reading at The Bookseller
[ The Bookseller | 2020-10-19 11:36:36 UTC ]
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#totnes bookshop
#current form
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Hornby writes insightfully about the daily disappointments, both professional and personal, that haunt ordinary lives. Continue reading at The Washington Post
[ The Washington Post | 2020-10-09 08:28:06 UTC ]
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#nick hornby
#audience guessing
Macmillan Publishers U.S. will raise its entry-level salary to $42,000 a year starting December 27. The raise will apply to all incoming and existing employees. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-09-25 04:00:00 UTC ]
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#macmillan publishers
#entry-level salary
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Anne Bowman has been appointed vice-president of business development and global sales at Chelsea Green Publishing. Continue reading at The Bookseller
[ The Bookseller | 2020-09-13 17:47:03 UTC ]
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#chelsea green
#appointed vice-president
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Kogan Page is holding a half-day learning and development event online following a series of successful digital events during lockdown. Continue reading at The Bookseller
[ The Bookseller | 2020-09-06 15:08:29 UTC ]
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Trapeze and Ordnance Survey will publish their third puzzle book together, The Ordnance Survey Great British Treasure Hunt, in November. Continue reading at The Bookseller
[ The Bookseller | 2020-08-19 20:42:14 UTC ]
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Nielsen ratings were down from 2016, though younger viewers watched online and MSNBC nearly doubled its usual audience. Continue reading at The New York Times
[ The New York Times | 2020-08-18 23:35:17 UTC ]
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#nielsen ratings
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Following a record first quarter, sales at Educational Development Corp. posted another record in June, with revenue jumping 157% over June 2019. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-07-27 04:00:00 UTC ]
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Limited promotion and marketing budgets reinforce false ideas about how well diverse books and writers will sell. This leads to a negative cycle for black, Asian and minority ethnic writers. Continue reading at The Conversation
[ The Conversation | 2020-07-15 09:57:53 UTC ]
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#black writers
#diverse books
#publishing industry
Marketers and publicists have been encouraged to know their audience and be "direct" and "transparent" in their approach, in a keynote at The Bookseller's marketing and publicity virtual conference. Continue reading at The Bookseller
[ The Bookseller | 2020-07-08 06:40:23 UTC ]
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#book club
PW asked a sampling of agents and editors about the challenge of publishing books keyed to headline news and the future audience for titles addressing racism. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-06-24 04:00:00 UTC ]
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The UK's first academic study on diversity in trade publishing and fiction has called for the industry to “radically reimagine” its audience and value readers outside the white middle classes. Continue reading at The Bookseller
[ The Bookseller | 2020-06-22 22:54:17 UTC ]
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#academic study
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The Women's Prize Trust is launching Discoveries, a writers’ development programme offering aspiring female writers of all ages and backgrounds "encouragement and support" at the beginning of their creative journeys. Continue reading at The Bookseller
[ The Bookseller | 2020-06-18 07:15:38 UTC ]
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#prize trust
The children’s book characters have become embroiled in a dispute about the redevelopment of a beloved Finnish landmark. Continue reading at The New York Times
[ The New York Times | 2020-06-12 12:30:06 UTC ]
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#book characters
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Hanley Wood, the D.C.-based B2B media company serving the real estate, residential design and construction sectors, laid off several employees last week and implemented salary reductions for others, multiple sources tell Folio:. A Hanley Wood rep declined to provide details, but confirmed the... Continue reading at Folio Magazine
[ Folio Magazine | 2020-05-19 13:43:21 UTC ]
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#ll update
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The Bookseller and writer development charity Spread the Word have launched a survey of small independent presses to assess the financial pressures they are under as a result of the coronavirus lockdown. Continue reading at The Bookseller
[ The Bookseller | 2020-05-04 09:12:42 UTC ]
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#small presses
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A new study of publishing executives reveals strategies and technology for maximizing growth in the digital world. Continue reading at Advertising Age
[ Advertising Age | 2020-04-24 14:35:00 UTC ]
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#digital world
#digital publishers
More than 55,000 applicants applied to Artist Relief to receive the first round of 200, $5,000 emergency relief grants for artists in need due to the pandemic. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-04-24 04:00:00 UTC ]
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#emergency grants