Team Whistle buys OTT marketing firm Tiny Horse for $30 million

Digital media company Team Whistle has acquired Tiny Horse, a marketing services firm focused on over-the-top streamers, TV networks, producers and advertisers. The companies didn’t disclose terms of the deal, however, sources told Variety the acquisition was mostly in the form of a stock swap valued at about $30 million.  Key clients of Los Angeles-based Tiny Horse include Amazon (Nasdaq: AMZN), WarnerMedia, Disney (NYSE: DIS), Fox, Comcast's (Nasdaq: CMCSA) NBCUniversal, Netflix (Nasdaq: NFLX),… Continue reading at 'Silicon Valley Business Journal'

[ Silicon Valley Business Journal | 2020-05-22 09:54:48 UTC ]
News tagged with: #$30 million #tv networks #companies didn #disclose terms #digital media

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Publishers Debate Pricing, Marketing Models For Apps

Simplifying (and clarifying) the purchasing process—regardless of newsstand--and finding new ways to effectively market among the crush of new apps being launched is critical for publishers to succeed, according to speakers at MPA’s Digital E-Reading conference today. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-16 00:00:00 UTC ]
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HuffPo Media Group Expands Team

After AOL’s layoff of 900 staff last week (the U.S. division losing 300 members), the Huffington Post Media Group has begun hiring. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-15 00:00:00 UTC ]
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Dennis Buys Bimonthly Trivia Magazine Mental Floss

Felix Dennis has bought Mental Floss magazine. Dennis, founder of Maxim and owner and operator of The Week, is the chairman of Dennis Publishing. Mental Floss is a bimonthly trivia-based magazine founded by Will Pearson and Mangesh Hattikudurin, former students of Duke University, in 2000. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #felix dennis #dennis publishing #mental floss #duke university


IDG launches Its "Most Comprehensive" Marketing Effort with CIO Forum

IDG has launched the Enterprise CIO Forum (ECF) in US-English, German, Japanese and Chinese editions, with HP as sponsor. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing effort


STL distribution makes 30 redundant

Written By: Lisa Campbell Publication Date: Thu, 10/03/2011 - 15:22 Christian book wholesaler STL Distribution is cutting a quarter of its 124-strong workforce following poor sales. The Carlisle-based company said 30 positions will be affected, with only around 5% of employees opting for... Continue reading at The Bookseller

[ The Bookseller | 2011-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #poor sales #voluntary redundancy #distribution arm


Summit Business Hires to Expand Advanced Markets AdvisorFX

Summit Business Media announced today the expansion of staff for the Advanced Markets AdvisorFX, an online source for practice-building and client-management tools serving financial advisors and insurance professionals. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-08 00:00:00 UTC ]
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BBC teams up with Litfest

Written By: Katie Allen Publication Date: Fri, 04/03/2011 - 10:12 BBC4 and The Sunday Times Oxford Literary Festival are to link up for a fourth time, with a dedicated weekend of events, including a tribute to Harold Pinter. read more Continue reading at The Bookseller

[ The Bookseller | 2011-03-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fourth time #harold pinter


Hearst's John Loughlin Highlights Four Key Drivers for Magazines at DMA Circ Marketing Day

John P. Loughlin, EVP and GM of Hearst Magazines, kicked off DMA's Circulation Marketing Day at the Time Inc. Conference Center in New York City as keynote speaker. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst magazines #keynote speaker


Waterstone's parent buys stake in 'social bookselling' website

Written By: Graeme Neill Publication Date: Wed, 02/03/2011 - 08:44 HMV Group has "substantially" backed a social networking site called aNobii, which aims to help readers find buy and share books. The website, www.anobii.com, has existed since 2006 but was bought recently by internet... Continue reading at The Bookseller

[ The Bookseller | 2011-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #share books #hong kong


Yale latest to buy Wikileaks title

Written By: Charlotte Williams Publication Date: Mon, 28/02/2011 - 15:41 Yale University Press has bought UK rights to a title exploring the WikiLeaks controversy and its repercussions, and will be pushing to publish in March. Politics, economics and current affairs editor Phoebe Clapham... Continue reading at The Bookseller

[ The Bookseller | 2011-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #title exploring #books publisher


HarperCollins buys more Meerkat Madness

Written By: Laura Richards Publication Date: Mon, 28/02/2011 - 15:40 HarperCollins Children’s Books has acquired two further installments of Ian Whybrow’s children’s series Meerkat Madness. Harriet Wilson, HC Children’s Books editorial director, bought world rights including TV, film and... Continue reading at The Bookseller

[ The Bookseller | 2011-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #meerkat madness #jodie marsh #united agents #3rd march


Android Market ebooks goes live; music and movies to follow?

By Tim Conneally, Betanews The Android Market has never had any specific ban on carrying and selling straight up text documents, and users could search through the market and find apps that were, in effect, standalone ebooks. Now, however, there is a section dedicated specifically to ebooks... Continue reading at Betanews

[ Betanews | 2011-02-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #copyright betanews #tim conneally


Google introduces ebooks to Android market

Written By: Bookseller Staff Publication Date: Fri, 25/02/2011 - 08:20 Google has introduced ebooks to the web version of its Android Market of apps. By buying an app on the webstore, a user can then push it onto any Android-enabled device. PC Mag reports the book capacity was added yesterday... Continue reading at The Bookseller

[ The Bookseller | 2011-02-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #android market #web version #james patterson


W&N buys Joanna Lumley memoir

Written By: Graeme Neill Publication Date: Thu, 24/02/2011 - 09:39 Weidenfeld & Nicolson has bought rights to an illustrated memoir by actress Joanna Lumley, which will be published this autumn. Michael Dover, Orion's outgoing non-fiction editorial in chief bought world rights from Anthony... Continue reading at The Bookseller

[ The Bookseller | 2011-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bought rights #illustrated memoir #anthony goff


The Daily to Enter Android Market?

The Daily may be coming to the Android market. The Daily, a daily newspaper app that debuted on the Apple iPad, was the first to utilize Apple’s new subscription plan app (and pay its 30 percent share requirement of each purchase bought through the app). The News Corp. app is available for $.99... Continue reading at Folio Magazine

[ Folio Magazine | 2011-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #android market #apple ipad


Walker launches marketing campaigns for YA and picturebooks

Written By: Caroline Horn Publication Date: Wed, 23/02/2011 - 14:20 Walker Books is launching marketing campaigns to support its picture book publishing and teen fiction ranges. Undercover, promoting a range of YA titles, will launch in March and a separate picture book campaign, Picture Book... Continue reading at The Bookseller

[ The Bookseller | 2011-02-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ya titles


Usborne buys Gym Stars series

Publication Date: Tue, 22/02/2011 - 08:30 Usborne has acquired a new series about gymnastics from debut author Jane Lawes. Fiction director Rebecca Hill acquired world English Language rights to the Gym Stars series from Sarah Molloy at A M Heath. The first two books Summertime and Somersaults... Continue reading at The Bookseller

[ The Bookseller | 2011-02-22 00:00:00 UTC ]
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HC buys children's trilogy

Written By: Laura Richards Publication Date: Mon, 21/02/2011 - 15:24 HarperCollins Children’s Books has acquired three titles aimed at girls aged nine-and-over, billed as "Chocolat for young girls". read more Continue reading at The Bookseller

[ The Bookseller | 2011-02-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #titles aimed #young girls


Indies could earn as much as 30% from books sold via Gardners' Hive

Written By: Lisa Campbell Publication Date: Fri, 18/02/2011 - 16:30 Book wholesaler Gardners has begun consulting with independent booksellers over the direction of its consumer website, with one option revealing that booksellers could earn as much as 30% when books are sold at their full RRP.... Continue reading at The Bookseller

[ The Bookseller | 2011-02-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #books sold #independent booksellers #begun consulting #consumer website


Hearst sets eyes firmly east with Lagardère deal

The decision by the owner of Cosmopolitan to buy Lagardère's international portfolio, and the rights for Elle, reflects the shifting sands of the magazine marketplace. Continue reading at Media Week

[ Media Week | 2011-02-17 00:00:00 UTC ]
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