Téa Obreht’s follow-up to her acclaimed début reframes narratives about the American West. Continue reading at 'The Bookseller'
[ The Bookseller | 2019-07-29 07:09:27 UTC ]
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Jay Lauf, publisher of Quartz, spoke at Digiday Publishing Summit about what the site has learned by focusing on design, useful content and shareability in its native ad programs. The key, he said, is the sales side thinking like editors.The post The Quartz secret to great native ads: Think like... Continue reading at Digiday
[ Digiday | 2014-03-25 00:00:00 UTC ]
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A newspaper that allowed its local police force to publish an article directly on to its website should be wary of celebrating the initiative.Torbay police posted a "story" on the site of the Torquay Herald Express, headlined "Who is this man?" over a picture of the said gentleman in a... Continue reading at The Guardian
[ The Guardian | 2014-03-14 00:00:00 UTC ]
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Calling it “the first of its kind” Pew officials said the report, “sheds light on broader issues around the relationship between technology, libraries, and information resources in the U.S.” Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-13 00:00:00 UTC ]
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Not all content is equal -- at least when it comes to trust.A new study conducted by Nielsen on behalf of InPowered, a technology startup, found that consumers are actually quite sophisticated in how they utilize different sources in the buying process. And they, in fact, favor third-party... Continue reading at Advertising Age
[ Advertising Age | 2014-03-13 00:00:00 UTC ]
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Peter James's Host, published on two disks, was an early example – but exactly where the medium started life is surprisingly tricky to identifyWhat was the first ebook? Debate rages … When Peter James published his thriller Host on two floppy disks, in 1993, it was billed as the "world's first... Continue reading at The Guardian
[ The Guardian | 2014-03-12 00:00:00 UTC ]
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#growing interest
The upcoming Digiday Content Marketing Awards include a category for best publishing native advertising program. We asked presenters from our upcoming Digiday Publishing Summit to offer their insights on what makes effective native ads.The post Rising above the listicle: What makes a good native... Continue reading at Digiday
[ Digiday | 2014-03-12 00:00:00 UTC ]
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Rolling Stone Keith Richards is to publish a picture book with illustrations by his daughter.... Continue reading at The Bookseller
[ The Bookseller | 2014-03-11 00:00:00 UTC ]
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#orion children
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The author's "Tenth of December" was fittingly the tenth winner of the short fiction award, which came with a $20,000 prize. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-05 00:00:00 UTC ]
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Frozen didn't click until the main characters were reimagined as sisters with a complicated relationship. Co-director Jennifer Lee talks with Fast Company about the collaboration that resulted in the highest-grossing Disney animated film of all time.The fact that Jennifer Lee is a woman isn't... Continue reading at Fast Company
[ Fast Company | 2014-02-28 00:00:00 UTC ]
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Allison Pataki, daughter of former New York State Gov. George E. Pataki, grew up gazing across the Hudson River at West Point Academy and hearing about the life of Benedict Arnold, the most notorious turncoat in American history. But when Pataki uncovered a forgotten romantic triangle and the... Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-26 00:00:00 UTC ]
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Launched in October of 2013, StoriesAlive is an app and subscription service offering access to a library of multimedia-rich, interactive childrens’ stories for $7.99 a month for the iPad and Android tablets. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-26 00:00:00 UTC ]
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#android tablets
The devil walks into a bar and sits at a table with eight newspaper and magazine publishers plus one strange little fellow in shabby, dated robes. The devil says, "How'd you all like to get some advertising revenue at higher rates t ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-02-25 00:00:00 UTC ]
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#native advertising
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It's hard to read the latest gimmick for infusing a dying industry with cash as anything other than journalism selling its soulThe devil walks into a bar and sits at a table with eight newspaper and magazine publishers plus one strange little fellow in shabby, dated robes. The devil says, "How'd... Continue reading at The Guardian
[ The Guardian | 2014-02-25 00:00:00 UTC ]
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#deal offers
Houghton Mifflin Harcourt's popular, long-running Best American Series is adding a volume on science fiction and fantasy. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-21 00:00:00 UTC ]
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Pocklington - nicknamed Pock - is a small market town in the Yorkshire Wolds, about 13 miles (or 21 kms) from the city of York.Its population of 8,337 is served by a weekly newspaper, the Pocklington Post, which was chosen by its owner, Johnston Press, to pioneer the publishing of user generated... Continue reading at The Guardian
[ The Guardian | 2014-02-19 00:00:00 UTC ]
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#online subscriptions
In early April Vice will debut a yet-unnamed food vertical with "American Idol" producer FremantleMedia. The brash digital-media company also has a food-related ad network on its menu.Vice and FremantleMedia will jointly develop and produce "hundreds of hours of content" for the property, said... Continue reading at Advertising Age
[ Advertising Age | 2014-02-18 00:00:00 UTC ]
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The first three titles to be released will be I Love Lucy, The Vietnam Veteran's Memorial, and The Disney Parks. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-18 00:00:00 UTC ]
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At first glance, there might not seem much cause for celebrating the future of African-American bookstores during Black History Month. The country’s oldest African-American bookstore, Marcus Books in San Francisco (open for 44 years), is in rough financial straits. The Shrine of the Black... Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-14 00:00:00 UTC ]
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#marcus books
The native advertising programmatic gold rush is on. Following the emergence of a handful of native ad networks came yesterday's announcement that the startup TripleLift was launching a native ad exchange with several top brands and publishers. Now comes another native ad exchange—albeit this... Continue reading at AdWeek
[ AdWeek | 2014-02-12 00:00:00 UTC ]
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