Study: More than half of all ad blocker users would disable them to read content

The IAB and YouGov has found that 22 percent of U.K. adults have installed ad blockers, up from 18 percent in October. Although a silver lining for publishers is that 54 percent of users would turn off blockers in order to read content. Martin Ashplant, digital director at the Metro, points out this could harm publishers of mainstream content. John Barnes, managing director of Incisive Media, said it is the responsibility for each publisher to educate readers on the role advertising plays in funding free content. The post Study: More than half of all ad blocker users would disable them to read content appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-03-01 00:00:00 UTC ]
News tagged with: #post study #read content #silver lining #martin ashplant #digital director #john barnes

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Why AI, revenue diversification and ad spend are the defining 2024 trends for media companies

Will Barker, manager, strategic customer success, BlueConic The media and publishing industry is constantly evolving. With this, it’s often difficult to keep up with the latest trends, especially with fast-evolving technologies emerging all the time and ripple effects remaining from the global... Continue reading at Digiday

[ Digiday | 2023-12-05 15:08:37 UTC ]
More news stories like this | News stories tagged with: #media companies #revenue diversification #ad spend #constantly evolving #latest trends #global pandemic #publishing industry


The Best Aldous Huxley Books Everyone Should Read

By Dr Oliver Tearle (Loughborough University) Aldous Huxley (1894-1963) was an important twentieth-century writer whose work often explored some of the ‘biggest’ and most important ideas of his day. The following pick of his best books include a work documenting his experiences of drug-taking,... Continue reading at Interesting Literature

[ Interesting Literature | 2023-12-04 15:00:30 UTC ]
More news stories like this | News stories tagged with: #books include


Adweek Builds New Executive Team, Naming Former People GM Zoë Ruderman Chief Content Officer and Former Condé Nast Executive Drew Schutte Chief Revenue Officer

Adweek, the leading source of news, insights and intelligence for the marketing and advertising industry, today announced it has hired former Vice President and General Manager of People, Zoe Ruderman as Chief Content Officer and Drew Schutte, former executive at Conde Nast titles The New... Continue reading at AdWeek

[ AdWeek | 2023-11-30 19:30:00 UTC ]
More news stories like this | News stories tagged with: #executive team #advertising industry #today announced #vice president #general manager #conde nast


10 books to add to your reading list in December

Bethanne Patrick recommends 10 new books to get you through the end of 2023, including dystopias, a quirky travelogue and an uncommonly exciting math primer. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-11-29 11:00:46 UTC ]
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Preserving our digital content is vital. But paying $38,000 for the privilege is not | John Naughton

Storing online data in perpetuity is not just about photos and texts but thoughts and ideas. Platforms such as WordPress are starting to act, but it must be at a realistic priceWay back in 2004 the two founders of Google, Larry Page and Sergey Brin, thought that it would be a cool idea to scan... Continue reading at The Guardian

[ The Guardian | 2023-11-25 16:00:53 UTC ]
More news stories like this | News stories tagged with: #printed books #larry page #university libraries #digital content


IAC and News Corp call out generative AI companies for scraping their content without compensation

During News Corp’s and IAC’s latest earnings calls, the publishers reiterated their anger toward generative AI companies scraping their content without permission or payment — and what they think the next steps will be. Continue reading at Digiday

[ Digiday | 2023-11-17 05:01:00 UTC ]
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On Literary Empathy and the Performative Reading of Palestinian Authors

The literary community holds onto empathy as a dear goal while navigating the complexities of the human experience through the eyes of characters from diverse backgrounds. Readers worldwide have long celebrated the promise of empathy as a conduit for profound understanding, and reading from... Continue reading at Literrary Hub

[ Literrary Hub | 2023-11-16 09:49:02 UTC ]
More news stories like this | News stories tagged with: #palestinian authors #human experience #diverse backgrounds #readers worldwide #profound understanding #literary community


Welcome to De Los | Reads: A roundup of books designed to amplify Latinx authors

The first edition of De Los|Reads features a new fiction book from Mario Vargas Llosa, a cookbook from Sandra A. Gutierrez, several memoirs and a book for children who aren't ready for bed. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-11-16 05:37:22 UTC ]
More news stories like this | News stories tagged with: #fiction book #books designed #cookbook


Amazon is officially killing the Comixology app, forcing users over to Kindle

Amazon has begun notifying Comixology users that they’ll no longer be able to read comics on the app come December 4. Comixology is merging with the Kindle app, and users’ libraries will soon only be accessible via the latter. The move caps off the ruination of... Continue reading at Engadget

[ Engadget | 2023-11-15 21:39:11 UTC ]
More news stories like this | News stories tagged with: #graphic novels #reading progress #important update #specific titles #moving forward #remain intact #manga #libraries #kindle


The Joy of Perusing Pictures: A Reading List of Wordless Picture Books

Lately, there’s been a lot of attention on how children learn to read, and I’m heartened that phonics is making a comeback. But sounding out words (also called “decoding”) can be laborious for young readers. As the mother of three and a veteran educator who believes passionately that a love of... Continue reading at Literrary Hub

[ Literrary Hub | 2023-11-15 09:40:24 UTC ]
More news stories like this | News stories tagged with: #children learn #young readers


Special Edition: Behind the scenes at the Long Read

To celebrate the launch of the new Guardian Long Read magazine this week, join the Long Read editor David Wolf in discussion with regular contributors Sophie Elmhirst and Samanth Subramanian• The Guardian Long Read magazine is available to order now• The best stories take time. The Guardian Long... Continue reading at The Guardian

[ The Guardian | 2023-11-15 05:00:09 UTC ]
More news stories like this | News stories tagged with: #special edition #bookshop


It took 28 years, but this book club finally finished reading Finnegans Wake

After 28 years, a book club in Venice, Calif., has finally finished reading Finnegans Wake by James Joyce — but the club's founder Gerry Fialka would argue you're never really done reading it. Continue reading at CBC

[ CBC | 2023-11-14 22:49:00 UTC ]
More news stories like this | News stories tagged with: #book club


Patt Morrison: Don't let anybody diss L.A.'s reading habits. This was and is a bookstore boomtown

In bookstores' L.A. heyday, shops were as ubiquitous as a certain coffee chain is today. But we're no slouches today, even if the internet removed many stores' physical presences. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-11-14 16:00:50 UTC ]
More news stories like this | News stories tagged with: #reading habits #bookstore


The Power to Publish Enables the Freedom to Read

By publishing unflinching books on topics often perceived as controversial, small publishers can combat restrictions on intellectual freedom. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-10 05:00:00 UTC ]
More news stories like this | News stories tagged with: #intellectual freedom #small publishers


The 10 Best Indie Publishing Companies To Follow To Find Your Next Read

What are some of the best indie publishing companies to follow to find your next excellent read? One reader investigates. Continue reading at Book Riot

[ Book Riot | 2023-11-09 11:33:00 UTC ]
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Crispy Universe: KFC Gets Futuristic in Blade Runner-Style Ad

KFC's "Crispy" creative platform, which celebrates the brand's origins, won Kantar's Most Effective TV campaign of 2022. Now the fast-food brand and its French agency, Havas Paris, brings that saga to a close with an ad inspired by science fiction classics Blade Runner and The Fifth Element.... Continue reading at AdWeek

[ AdWeek | 2023-11-07 07:00:00 UTC ]
More news stories like this | News stories tagged with: #science fiction


How Isaac’s Reading List on HEARTSTOPPER is Diversifying Booklists

On the power of a queer book worm in teen media, as seen through HEARTSTOPPER's Isaac. Continue reading at Book Riot

[ Book Riot | 2023-11-03 10:36:00 UTC ]
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Pantheons of the Past in the Present: A Reading List of Modern African Books Based on Mythology

Every society, civilization and culture has mythologies and cosmologies; they make up a corpus of ancient and sacred narratives that help give meaning to the world. Passed down through generations, myths educate and clarify our place in a world full of things and forces that are larger than us.... Continue reading at Literrary Hub

[ Literrary Hub | 2023-11-03 08:30:51 UTC ]
More news stories like this | News stories tagged with: #world full


NEA Finds Worrying Drop in Reading Participation

New study finds less than half of adult Americans read a book for pleasure last year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-03 04:00:00 UTC ]
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Goodreads Asks Users to Help Combat ‘Review Bombing’

In an October 30 message, Goodreads officials urged users to report activity designed to “harass readers or authors, or attempt to artificially deflate or inflate the overall rating” of books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-03 04:00:00 UTC ]
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