Streaming TV surpasses cable viewing for the first time, Nielsen reports

July viewership hours soar for streaming, in large part thanks to Netflix’s "Stranger Things." Continue reading at 'Advertising Age'

[ Advertising Age | 2022-08-18 14:23:15 UTC ]

Other news stories related to: "Streaming TV surpasses cable viewing for the first time, Nielsen reports"


YouTube rolls out augmented reality, virtual try-ons for makeup brands, influencers

YouTube has introduced augmented reality into videos, providing a canvas for beauty bloggers to play with virtual makeup while also opening a new route for brands to hawk their products. On Tuesday, Google, which owns YouTube, announced the new augmented-reality feature, which enables “virtual... Continue reading at Advertising Age

[ Advertising Age | 2019-06-19 21:35:54 UTC ]
More news stories like this


How Nielsen Is Using Its Cannes Yacht for Good as Well as for Profit

CANNES, France--If you want to rent a yacht for client meetings, branded events or just a good, old-fashioned party in Cannes, it'll set you back about a quarter of a million dollars this week. As Adweek's Ronan Shields reported that's a relative bargain. Nielsen is back with its yacht this... Continue reading at AdWeek

[ AdWeek | 2019-06-19 20:19:28 UTC ]
More news stories like this


'Highly concerning': picture books bias worsens as female characters stay silent

Guardian research shows that the top 100 illustrated children’s books last year showed growing marginalisation of female and minority ethnic charactersThe most popular picture books published in 2018 collectively present a white and male-dominated world to children, feature very few BAME (black,... Continue reading at The Guardian

[ The Guardian | 2019-06-13 05:00:18 UTC ]
More news stories like this


Ad vets to create universal ID and loyalty reward program to woo consumers

A cohort of ad industry veterans and tech platforms are launching BritePool, an identity solution for digital advertising that aims to provide consumers with some level of control over who uses their data. Along the way, it hopes to offer agencies and brands an alternative to the so-called... Continue reading at Advertising Age

[ Advertising Age | 2019-04-25 00:00:00 UTC ]
More news stories like this


UCLA's first win comes in turnover battle

UCLA’s turnaround was sparked in large part by the turnovers. The Bruins forced five turnovers and committed none Saturday at California, matching their total takeaways from their previous five games. Linebackers Krys Barnes and Keisean Lucier-South intercepted passes and Lucier-South, safety... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-10-14 00:00:00 UTC ]
More news stories like this


PRH UK confirms 'Stranger Things' book programme for this autumn

Penguin Random House UK has confirmed it is embarking on a "Stranger Things" book programme with Netflix and will release two titles in autumn 2018. Continue reading at The Bookseller

[ The Bookseller | 2018-06-13 00:00:00 UTC ]
More news stories like this


Love 'Stranger Things' the show? Now books are on the way

Penguin Random House and Netflix are teaming up in an effort to take book fans to the Upside Down. “Stranger Things” will be moving from the small screen to the page when the publisher and the entertainment company roll out a number of books based on the hit science fiction series, Deadline... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-06-12 00:00:00 UTC ]
More news stories like this


Soft July for Trade Sales

Sales in the children’s/young adult segment fell 36.8% in July, compared to same period a year ago, according to figures release by the AAP. The decline is due, in large part, to the fact that July 2017 did not see a hit like July 2016, when 'Harry Potter and the Cursed Child' was dominating... Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-11-20 00:00:00 UTC ]
More news stories like this


With Strong Q3, HMH Trade Sales Continue to Roll

Sales in the period for Houghton Mifflin Harcourt's trade group rose 11.7%, over the comparable period in 2016. The publisher said the gain was thanks, in large part, to a jump in sales of both print and digital books. Sales in HMH's education segment fell by $6 million. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-11-02 00:00:00 UTC ]
More news stories like this


With No Harry Potter Bump, July 2017 Bookstore Sales Slipped 1.9%

While July sales last year were mightily padded by the release of 'Harry Potter and the Cursed Child,' which came out July 31, 2016, July 2017 saw no such blockbuster. Thanks in large part to this, July 2017 sales were down 1.9%, compared to the same time last year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-09-18 00:00:00 UTC ]
More news stories like this


Staff Pick: 'Long Lankin' and 'The Mark of Cain' by Lindsey Barraclough

If you like 'Stranger Things,' you should pick up these two books by Lindsey Barraclough, says PW assistant editor Drucilla Shultz. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-08-18 00:00:00 UTC ]
More news stories like this


Pride and Prejudice and Zombies author sued by publisher

Publishing giant Hachette is taking author Seth Grahame-Smith to court over latest manuscript they say is ‘in large part an appropriation of a 120-year-old public domain work’Pride and Prejudice and Zombies author Seth Grahame-Smith is being sued by his publisher for delivering a manuscript that... Continue reading at The Guardian

[ The Guardian | 2016-08-31 00:00:00 UTC ]
More news stories like this


CI 4: Telling Stories at Children's Institute

The 45-hour children's bookseller gathering in Orlando closed on a high note, in large part because of the energy and enthusiasm of booksellers and connections made thanks to the stories they brought with them and the authors presented throughout the institute. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-06-24 00:00:00 UTC ]
More news stories like this


Big Publishers to Online Advertisers: Trust Us (and No One Else)

Big online publishers have a message for marketers: Stop putting so much faith in technology and realize that we're the only ones you can trust.This argument runs counter to one of the core principles of online advertising. For several years now, the advertising industry has been increasingly... Continue reading at Advertising Age

[ Advertising Age | 2015-10-01 00:00:00 UTC ]
More news stories like this


Regnery Purchase Boosts Salem Media

Revenue in the publishing division of Salem Media Group more than doubled in 2014, to $26.8 million, thanks, in large part, to the 2014 acquisition of Eagle Publishing, parent company of Regnery Publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-11 00:00:00 UTC ]
More news stories like this


This Year's 10 Biggest Shifts, Shake-ups and Surprises in Mobile Marketing

Fueled by new ad formats and acquisitions from Facebook, Twitter and brands, mobile marketing finally began to step up to its potential this year. From messaging and video to ultra-targeted ads and simplified shopping, smartphones and tablets became a major focus for most digital brands players... Continue reading at AdWeek

[ AdWeek | 2014-12-30 00:00:00 UTC ]
More news stories like this


Is this the worst site on the Internet?

For legitimate online publishers that rely on display on advertising, it's getting increasingly difficult to make ends meet. That's thanks in large part to long-tail sites that have learned to game the online ad system, and the ad tech middlemen that help them do it.The post Is this the worst... Continue reading at Digiday

[ Digiday | 2014-02-28 00:00:00 UTC ]
More news stories like this


Fox to Secure Controlling Stake in YES Network

21st Century Fox on Friday announced it would take a controlling stake in YES Network, upping its of Yankees Entertainment and Sports (YES) Network, raising its ownership position in the RSN to 80 percent. The media conglomerate originally assumed a 49 percent stake in YES in November 2012,... Continue reading at AdWeek

[ AdWeek | 2014-01-25 00:00:00 UTC ]
More news stories like this


B&N unveils cheaper Nook Tablet

Barnes & Noble Inc. said Tuesday that its fiscal third-quarter net income fell 14%, as rising costs offset higher sales. The company also said it will introduce a cheaper Nook Tablet.In its latest salvo in the tablet competition Amazon.com, Barnes & Noble said it will sell a Nook Tablet... Continue reading at Crains New York

[ Crains New York | 2012-02-21 00:00:00 UTC ]
More news stories like this