Strategies for Entering the Latin American EdTech Market

Executives from Cengage and Udemy point to Latin America as a strong region for edtech growth and share their top tips for entering the market. The post Strategies for Entering the Latin American EdTech Market appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2015-09-24 00:00:00 UTC ]
News tagged with: #latin america #top tips

Other Publishing stories related to: 'Strategies for Entering the Latin American EdTech Market'


Google Is Targeting Travel Marketers to Buy Native Programmatic Ads

In July, Google started offering native programmatic buying through its DoubleClick network with a pilot program that lets publishers make their so-called native advertising inventory available to brands. Brands can run multiple native campaigns by uploading all of the bits of the ad—including... Continue reading at AdWeek

[ AdWeek | 2016-11-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #native advertising #native ads #review process


Detroit's Rebounding Housing Market Transforms Write A House

Write A House, which has been giving away renovated homes in Detroit to emerging writers, is responding to the city's rebounding housing market by offering aspiring authors a free place to stay, not own. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #emerging writers


HC's Instachaaz marketing campaign

HarperCollins has launched an outdoor marketing campaign for A Sticky Note Guide to Life by cartoonist Instachaaz (Chaz Hutton). Continue reading at The Bookseller

[ The Bookseller | 2016-10-27 00:00:00 UTC ]
More news stories like this |


Paul Beatty: First American author to win Man Booker Prize

Paul Beatty's book 'Sellout' tells the story of an African-American who attempts to bring back segregation and slavery. The novel had previously won the National Book Critics Circle Award for fiction. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2016-10-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #paul beatty #american author


Facetime: Magazine Parties, and Marketers Step Out

This week, the Association of National Advertisers held its Masters of Marketing conference in Orlando, Fla. In New York, Bloomberg Pursuits, Esquire and People en Español celebrated their October issues. Check out more below. Continue reading at AdWeek

[ AdWeek | 2016-10-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bloomberg pursuits


Paul Beatty is the First American to Win the Man Booker Prize

Concerning to some UK observers of the Man Booker Prize: a US author has won the prestigious literary award: Paul Beatty's 'The Sellout' is widely hailed. The post Paul Beatty is the First American to Win the Man Booker Prize appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-10-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #paul beatty


Making Content Marketing Work For You

POP's Joe McCambley on what publishers large and small are missing. The post Making Content Marketing Work For You appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-10-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers large


The Implications of Brexit for the UK Academic Market

Threats and opportunities were considered by leading figures from academic publishing at Thursday’s panel discussion on Brexit. The post The Implications of Brexit for the UK Academic Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #leading figures #academic publishing #panel discussion


Watch Today, Read Today: Book Tie-Ins Are Hitting the Market Faster

Publishers are accelerating the development cycle for licensed tie-ins to satisfy consumer demand. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #read today


9 Eye-Opening Digital Marketing Stats From the Past Week

It was an unusually interesting week in digital marketing stats, with some numbers proving to be surprising and others mind-boggling. The following nine data points particularly got our attention. 1. Talk about a ridiculous YouTube win Emirates, the airline from United Arab Emirates, was... Continue reading at AdWeek

[ AdWeek | 2016-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #holiday shoppers #released today #$20 million #$200 million


Frankfurt Book Fair 2016: The Markets Summit Spotlights Global Opportunities

Frankfurt’s The Markets: Global Publishing Summit took place on Tuesday, the opening event of the Fair’s premium events program dubbed “The Business Club,” and offered insight into seven publishing markets around the world. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing markets #opening event #business club #offered insight


‘The Markets’ at Frankfurt: Reach and Responsibility

From education to the trade, Frankfurt Book Fair's opening is stressing freedom of expression and the responsibilities that go along with it. The post ‘The Markets’ at Frankfurt: Reach and Responsibility appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-10-19 00:00:00 UTC ]
More news stories like this |


Pinterest Enlists Top Creators and Production Shops to Craft Posts for Marketers

As Pinterest works to build an advertising business that rivals heavyweights like Facebook and Google, it's launching a creative program with a handful of production shops, publishers and creators aimed at making it easier for brands to create posts for the platform. The new program is called... Continue reading at AdWeek

[ AdWeek | 2016-10-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #long term #media companies #automated fashion


Voices From the Day Ahead: Frankfurt’s ‘The Markets’

A testament to the global reach of publishing today, The Markets at Frankfurt Book Fair arrives with diversity both of opportunity and challenge. The post Voices From the Day Ahead: Frankfurt’s ‘The Markets’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-10-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #day ahead #global reach #publishing today


Frankfurt: Emma Barnes Talks Tech Literacy at The Markets

‘If I can do it, anyone can,’ says Bibliocloud c0-founder Emma Barnes, who speaks Tuesday at Frankfurt’s The Markets about publishing’s need to know tech. With just one day to go before Tuesday’s (October 18) The Markets: Global Publishing Summit from Frankfurt Book Fair and Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-10-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #markets appeared #post frankfurt #emma barnes


Nathan Hull at Frankfurt’s ‘The Markets’: All in the Curation

Can the robust tradition of recommendation seen in book clubs be scaled up through digital? Nathan Hull and a Dutch company intend to find out by offering a ‘Choice.’ In our series with specialists who’ll tackle issues in the seven pivotal publishing markets of Frankfurt Book Fair’s and... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-10-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nathan hull #book clubs


LitRes Chief Has Goal of Dominating Russian Audiobook Market

Russia's Eksmo-owned LitRes announces its goal to boost its current 7,000 audiobooks on offer to 50,000 of them—in five years. The post LitRes Chief Has Goal of Dominating Russian Audiobook Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-10-13 00:00:00 UTC ]
More news stories like this |


Digital Census: 'self-published writers to grow ebook market share'

Self-published writers and digital only publishers will continue to grow their share of the digital content market while traditional publishers over-price ebooks, according to early results of the FutureBook Census, launched ahead of this year’s FutureBook Conference, taking place on 2nd December. Continue reading at The Bookseller

[ The Bookseller | 2016-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital census #self-published writers #early results #launched ahead #futurebook conference #taking place #2nd december


Poetry market celebrates National Poetry Day with highest sales ever

Annual sales of poetry books are set to surpass £10m for the first time since records began, The Bookseller can reveal on National Poetry Day today. Continue reading at The Bookseller

[ The Bookseller | 2016-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #highest sales #annual sales #poetry books #records began


Staff Pick: 'American Pastoral' by Philip Roth

Assistant news editor John Maher recommends 'American Pastoral' by Philip Roth, the winner of the 1997 Pulitzer Prize in fiction and the subject of an upcoming film adaptation starring and directed by Ewan McGregor. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-09-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #american pastoral #philip roth #ewan mcgregor