Strange Ads Promote an Author Who Isn't Real and a Book That Doesn't Exist

IFC's upcoming The Spoils of Bablyon, a comedy miniseries that spoofs serious miniseries, is based on a book that seems to be sold out in Hudson News stores around the country. The problem with keeping the book in stock, though, is that there were never any printed copies. Eric Jonrosh (and the jig will be up when he shows up on TV and looks a lot like Will Ferrell, who produces the series along with the rest of the Funny or Die crew) is the megalomaniacal author of the book, and his persona has become the avatar of IFC's marketing for the show. "[Andrew Steele and Matt Piedmont, who wrote the series] created a character—well, we don't even like to call him a character," head of marketing Blake Callaway tells AdFreak. "We like to pretend he's real. We've written the fake book reviews. He's committed to literacy, because if you can't read, you can't read Jonrosh." The writer's megalomaniacal streak is borne out in the ambitions of the miniseries, which appears to span a period from the 1930s to the 1980s, if the trailer (see below) is any indication. So IFC has an appropriately grandiose ad campaign, with the book-focused executions littering bookstores and branded Little Free Libraries installed in cities like Dallas and Minneapolis in partnership with that organization. Callaway says he hopes to entice writers from the blockbuster-ier end of the literary spectrum to turn out for the show's Los Angeles premiere in January. "[James Patterson] is on our wish list,"... Continue reading at 'AdWeek'

[ AdWeek | 2013-11-15 00:00:00 UTC ]
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U.S. Book Show 2023: Debut Authors in Conversation

First-time authors Alice Carrière, Tereh Shelton Harris, and Kelsey James will discuss their forthcoming books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-12 04:00:00 UTC ]
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U.S. Book Show 2023: Authors in Conversation

In a series of intimate discussions, authors, comics creators, and artists will give readers an inside look at their latest titles and forthcoming books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-12 04:00:00 UTC ]
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Sorry, Swifties: BTS revealed as authors of mystery book that intrigued the internet

Beyond the Story: 10-Year Record of BTS will be out on 9 July, ending feverish speculation that the previously untitled book was a Taylor Swift memoirThe guessing game began this week when a mysteriously untitled book, scheduled for publication in July and known only as “4C Untitled Flatiron... Continue reading at The Guardian

[ The Guardian | 2023-05-12 01:34:25 UTC ]
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Child authors discuss books, world records

Four-year-old author Saeed Almheiri discussess his book, The Elephant Saeed and the Bear, and his sister Aldhabi, 8, discusses hers, Here Was the Beginning — waxing poetic about its effect on classmates. Saeed has the Guinness world record as the... Continue reading at CBC

[ CBC | 2023-05-11 21:11:00 UTC ]
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Author of children’s book about grief charged with murdur-durdur.

“How’d you become a children’s book author?” The answer for Kouri Richins, a Utah mom of three who wrote Are You With Me?, a children’s book about coping with grief, is that she allegedly poisoned her husband, then wrote a book about loss. The Associated Press reports that Utah police arrested... Continue reading at Literrary Hub

[ Literrary Hub | 2023-05-09 14:02:02 UTC ]
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'They can't ban all the books': Why two banned authors are so optimistic

"Banned Books," one of the most popular panels at the Festival of Books, featured Angie Thomas, George M. Johnson and some sharp students from Fairfax High. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-04-24 19:40:50 UTC ]
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As London Book Fair Opens: Authors Seed a ‘Tree to Me’ Campaign

Authors are asking their publishers in the UK 10 questions about the climate crisis and what it takes to get a book from the 'Tree to Me.' The post As London Book Fair Opens: Authors Seed a ‘Tree to Me’ Campaign appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-04-18 05:42:45 UTC ]
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Children’s author who sued John Lewis over Christmas ad loses case

Fay Evans alleged similarity between the 2019 Excitable Edgar TV campaign and her self-published book A self-published author who sued John Lewis over its 2019 Christmas advert about a trouble-making dragon has lost her case.Fay Evans brought a case for copyright infringement, alleging that... Continue reading at The Guardian

[ The Guardian | 2023-04-03 12:29:46 UTC ]
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Ukrainian Author Andrey Kurkov Among National Book Critics Circle Award Winners

A collection of fantastical short stories and a book of poems about escaping capitalist society were also among the 2022 winners. Continue reading at The New York Times

[ The New York Times | 2023-03-24 00:51:07 UTC ]
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This Aussie author had a book idea while ‘high as a kite’ after brain surgery.

She might not have written an entire book in one day, but Australian author Karina May has a pretty good, pretty sweat-smile story behind the rom-commy Duck à l’Orange for Breakfast, which comes out March 28 from Pan Macmillan Australia. First, you need to understand the plot: The novel centers... Continue reading at Literrary Hub

[ Literrary Hub | 2023-03-22 08:59:40 UTC ]
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“Everything is Riding on Your Author Photo.” Mary Childs on What to Expect When You’re Expecting a Book

I thought having a book published would turn me into the confident, self-assured person I always knew I could be. I thought everyone but my enemies would be happy for me, and I would be, too. I thought I would become a morning person. So when my publication date finally came around, I was very […] Continue reading at Literrary Hub

[ Literrary Hub | 2023-03-13 08:54:19 UTC ]
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Ian Falconer, Children’s Book Author of OLIVIA, Dies at 63

Ian Falconer, illustrator, theatrical set and costume designer, and children's book author of OLIVIA, has died at 63. Continue reading at Book Riot

[ Book Riot | 2023-03-08 17:49:08 UTC ]
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Don’t write what you know, write what you feel: bestselling authors offer tips on World Book Day

Malorie Blackman advises budding authors to pick up on news stories, but Julia Donaldson warns of pitfalls – and Alan Moore says you should read terrible books as well as good onesThe key to being a good writer? It’s being a good reader, authors including Carol Ann Duffy and Alan Moore have said... Continue reading at The Guardian

[ The Guardian | 2023-03-02 15:43:52 UTC ]
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At times, 'Knock at the Cabin' made the book's author want to 'run out of the theater'

While Paul Tremblay is a fan of M. Night Shyamalan's take on his novel 'The Cabin at the End of the World,' he's still chewing over the film's 'way darker' ending. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-02-08 14:00:18 UTC ]
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Children's book by Quebec author on gender, identity targeted by complaints in U.S. town

A library in the U.S. is dealing with complaints about a children's book from a Quebec author that deals with sexual and gender diversity. Parents have asked that the book be removed from the library shelves. Continue reading at CBC

[ CBC | 2023-02-03 09:00:44 UTC ]
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Adelaide Books Promises to Make Things Right with Authors

The owner of the hybrid publisher has promised representatives from the Authors Guild that he will address the myriad complaints brought against his company that have piled up for about five years. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-01 05:00:00 UTC ]
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Otherlands author Thomas Halliday: ‘Some people have insisted on reading the book backwards’

The paleobiologist and author of Foyles’ nonfiction book of 2022 on Earth’s deep past, the joys of the British Library, and how early four-limbed vertebrates helped him find his feetThomas Halliday was born in 1989 and raised in Rannoch in the Scottish Highlands. He studied zoology at Cambridge... Continue reading at The Guardian

[ The Guardian | 2023-01-28 18:00:26 UTC ]
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Author Chelsea Hodson Founds a New Press, Rose Books

The author has always been drawn to the fringes of publishing, and is staking a claim for herself on those fringes this year, when she will launch her own indie press, Rose Books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-27 05:00:00 UTC ]
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For Aleksandar Hemon, Writing is a Search for a Form That Doesn’t Yet Exist

Aleksandar Hemon is the author of The Lazarus Project, which was a finalist for the 2008 National Book Award and the National Book Critics Circle Award, and three books of short stories: The Question of Bruno; Nowhere Man, which was also a finalist for the National Book Critics Circle Award;... Continue reading at Literrary Hub

[ Literrary Hub | 2023-01-24 09:53:24 UTC ]
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10 Essential Books for Teens by Indigenous Authors

Angeline Boulley, a Printz Award Winner for 'Firekeeper’s Daughter' and the author of the forthcoming 'Warrior Girl Unearthed,' recommends 10 must-read books by Indigenous authors for teens. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-20 05:00:00 UTC ]
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