The result of a merger, Springer Nature is a global powerhouse in STM and academic publishing. The new brand was on display at the 2015 Frankfurt Book Fair. The post Springer Nature Introduces New Brand to Frankfurt appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'
[ Publishing Perspectives | 2015-10-16 00:00:00 UTC ]
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Grindr hopes its new publishing arm can win over big brands that would otherwise steer clear of hookup apps. The post ‘The app isn’t always brand-safe’: Why Grindr is trying to become a publisher appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-08-16 00:00:00 UTC ]
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After quietly rolling out a digital publication earlier this year, Grindr is making its push into digital media official today with the launch of lifestyle site Into, which it hopes will attract ad dollars from brands looking to advertise around LGBTQ content. Into launched in March as part of a... Continue reading at AdWeek
[ AdWeek | 2017-08-15 00:00:00 UTC ]
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The 17-strong longlist for the 2017 Financial Times and McKinsey Business Book of the Year has been announced, with perspectives on modern phenomena such as driverless cars, Uber and the history of the iPhone, and studies on Facebook, Google, and Amazon making the cut. Continue reading at The Bookseller
[ The Bookseller | 2017-08-15 00:00:00 UTC ]
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From 45 honorees, five shortlisted contenders will be revealed on September 4, a PW Star Watch 'Superstar' to be named on September 6 in New York City. The post PW Star Watch and Frankfurt Book Fair Announce 2017’s Top Honorees appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-08-09 00:00:00 UTC ]
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Netflix acquires comic book publisher Millarworld. Barnes & Noble Education adds positions in Brazil, France, Mexico with Student Brands. The post Acquisitions: Netflix Buys Millarworld; Barnes & Noble Education Buys Student Brands appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-08-08 00:00:00 UTC ]
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Barnes & Noble Education has acquired Student Brands, a direct-to-student subscription-based writing skills service, for $58.5 million. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-08-07 00:00:00 UTC ]
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A "massive deficit" of brand building is dragging down the economy, according to Irwin Gotlieb, global chairman of GroupM.When the history books get written on the last 15 years, Irwin told me in a video interview for his induction into the Advertising Hall of Fame, "I think they will say that... Continue reading at Advertising Age
[ Advertising Age | 2017-07-31 00:00:00 UTC ]
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Independent houses Thames & Hudson and Darf Publishers are introducing new strands of children’s publishing to their lists. Continue reading at The Bookseller
[ The Bookseller | 2017-07-31 00:00:00 UTC ]
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On the first day of Frankfurt Book Fair, Carolyn Reidy of Simon & Schuster and Guillaume Dervieux of Albin Michel will discuss the evolving book market. The post Frankfurt’s CEO Talk: Simon & Schuster’s Carolyn Reidy and Albin Michel’s Guillaume Dervieux appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-07-27 00:00:00 UTC ]
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The bi-monthly magazine hits the stands on August 8. The post Trusted Media Brands to Distribute Reminisce Across Newsstands appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-07-27 00:00:00 UTC ]
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Simon & Schuster's president and c.e.o. Carolyn Reidy will be a “Guest of Honour” at this year’s Frankfurt Book Fair and will speak about “strategic developments in international publishing”. Continue reading at The Bookseller
[ The Bookseller | 2017-07-27 00:00:00 UTC ]
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Speaking on the first day of Frankfurt Book Fair, the CEOs of Simon & Schuster and Albin Michel will discuss the evolving world audience. The post Frankfurt’s CEO Talk: Simon & Schuster’s Carolyn Riedy and Albin Michel’s Guillaume Dervieux appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-07-27 00:00:00 UTC ]
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Simon & Schuster’s Carolyn Reidy and Albin Michel’s Guillaume Dervieux will be the speakers at the Frankfurt CEO Talk 2017 set for October 11 during the annual international fair. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-07-26 00:00:00 UTC ]
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Publishers are dusting off Facebook Shop, a tool first rolled out to brands, as they look to develop their affiliate commerce revenues. The post Why publishers are testing an old Facebook tool originally designed for brands appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-07-25 00:00:00 UTC ]
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Germany-based Bookwire announces a major new client in ebook distribution, and Frankfurt Book Fair partners with a distribution association on a new networking event. The post Distribution Notes: Bookwire Signs Bonnier’s German Publishers; Frankfurt and IPDA Debut Forum appeared first on... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-07-21 00:00:00 UTC ]
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Releasing in some 50 languages in early October, Dan Brown's 'Origin' is set 'on a trail marked by modern art and enigmatic symbols.' The post Dan Brown Speaks at Frankfurt Book Fair: ‘Origin’ Is Published in Germany by Bastei Lübbe appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-07-14 00:00:00 UTC ]
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Dan Brown is attending this year's Frankfurt Book Fair in October to present his new thriller Origin. Continue reading at The Bookseller
[ The Bookseller | 2017-07-14 00:00:00 UTC ]
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Gina Luck is joining Bonnier Zaffre in the newly-appointed role of brand director, working with authors Lynda La Plante and Wilbur Smith. Continue reading at The Bookseller
[ The Bookseller | 2017-06-27 00:00:00 UTC ]
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Having drawn more than 10,000 entries in its first outing last year, the Global Illustration Award promotes the importance of publishing's visual artists. The post Frankfurt Book Fair and IlluSalon Open Entries for the Global Illustration Award appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-06-27 00:00:00 UTC ]
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Instagram last week introduced a clearer way for users to determine when posts by influencers or publishers are the result of commercial relationships with the businesses they are posting about. The Facebook-owned app said users will see demarcations that read "paid partnership with" on such... Continue reading at AdWeek
[ AdWeek | 2017-06-21 00:00:00 UTC ]
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