Speakaboos, a mobile educational platform for children that offers subscription access to interactive ebooks and songs, is expanding its digital inventory with new content from Scholastic, the Jim Henson Company, and HIT Entertainment. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2014-08-21 00:00:00 UTC ]
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#interactive ebooks
#hit entertainment
What good is native advertising if it doesn't talk like a native?To help advertisers, media companies are building teams, often called studios, that create sponsored content for advertisers. Here's a look at four publishers, and how their sponsored-content teams shape up.BuzzFeed Continue... Continue reading at Advertising Age
[ Advertising Age | 2013-10-14 00:00:00 UTC ]
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#native advertising
#sponsored content
#media companies
Scholastic has bought world English rights to a three-book fantasy adventure series by UK author... Continue reading at The Bookseller
[ The Bookseller | 2013-10-11 00:00:00 UTC ]
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#uk author
When Forbes rolled out AdVoice in 2010, the architects planned to blow up the traditional publishing-advertising model. Instead of offering companies just online banner ads, Forbes was giving advertisers the ability to publish their stories directly to the magazine's website.It was a gamble that... Continue reading at Advertising Age
[ Advertising Age | 2013-10-11 00:00:00 UTC ]
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#giving advertisers
#stories directly
On the Publishing Perspectives stage at the Frankfurt Book Fair, Frank Wong and Shane Armstrong of Scholastic discussed their initiatives, challenges and opportunities working in China. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-10-10 00:00:00 UTC ]
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The varied views from digital publishers on display at Berlin's Rewrite the Web event revealed one commonality: content always takes precedent over platform. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-10-07 00:00:00 UTC ]
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#digital publishers
Uncertainty is one big obstacle holding publishers back from outsourcing their distribution, observes CEO Gareth Cuddy of ePubDirect. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-10-05 00:00:00 UTC ]
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Next Issue Media, the publishing industry's attempt to create a Hulu-style joint venture for digital magazines, is expanding to Canada and taking on a new investor. The JV, whose members include Time Inc., Hearst and Conde Nast, will add Rogers Communications' Roger Media unit as an equity... Continue reading at AllThingsD
[ AllThingsD | 2013-09-27 00:00:00 UTC ]
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#issue media
#ipad magazines
#publishing industry
#digital magazines
#conde nast
Facebook users, rejoice: You can now edit posts after they've been published. Continue reading at Los Angeles Times
[ Los Angeles Times | 2013-09-27 00:00:00 UTC ]
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#facebook adds
#facebook users
Scholastic has donated 1 million books to Reach Out and Read, a literacy charity that works to provide books to at-risk children via doctors and nurses. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-09-25 00:00:00 UTC ]
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#literacy charity
#provide books
Gains in its educational technology group were not enough to offset declines in the children’s book publishing and distribution unit resulting in a 5.8% decline in total sales at Scholastic for the first quarter ended August 31. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-09-19 00:00:00 UTC ]
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#sales drop
#offset declines
#book publishing
#8% decline
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Scholastic has bought world rights in a companion book to the Shiver trilogy by Maggie Stiefvater... Continue reading at The Bookseller
[ The Bookseller | 2013-09-11 00:00:00 UTC ]
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#companion book
Carrey's book, titled 'How Roland Rolls,' centers on a wave who soon learns he is part of something bigger than himself by being one section of the ocean. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-09-10 00:00:00 UTC ]
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Google+ is a great social media service for people to interact with friends and strangers alike. However, much like fellow social media sites Facebook and Twitter, it also serves as a great tool for bloggers and writers. Yesterday, Google announced that it is bolstering its social media service... Continue reading at Betanews
[ Betanews | 2013-09-10 00:00:00 UTC ]
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#google announced
#embedded posts
#great tool
#search giant
Taboola, a company that powers content recommendation and monetization for Web publishers, is now offering users a chance to reject and even weigh in on stories that the company suggests. The company's content recommendation tech appears on all sorts of sites on the Web, often in the form of... Continue reading at AdWeek
[ AdWeek | 2013-09-04 00:00:00 UTC ]
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#recommended content
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#official release
Asset International provides business intelligence to the world’s leading financial institutions, with a strong focus on fund flows. We integrate market data, research, conferences, online and mobile media to help these institutions grow their businesses across the globe. Continue reading at Folio Magazine
[ Folio Magazine | 2013-08-29 00:00:00 UTC ]
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#business intelligence
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#mobile media
Kobo's not quite done with the news tonight. In addition to an e-reader, three tablets and Pocket integration, the Canadian-turned-Japanese company has also got some announcements on the content side of things. First up is the addition of magazines to its store, bringing titles from Conde Nast,... Continue reading at Engadget
[ Engadget | 2013-08-28 00:00:00 UTC ]
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#kids store
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#conde nast
#wimpy kid
#mobile app
More usually equals better—unless you're talking about the Internet. In the social sphere, the dearth of user-generated content (Twitter claims to host more than 340 million tweets per day) can be a hazard for those looking to tweet and post items that help bring buzz to their brand. This is... Continue reading at AdWeek
[ AdWeek | 2013-08-21 00:00:00 UTC ]
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#twitter page
#big step
Tesco's grown from supermarket heavyweight to digital content contender thanks to its paid Blinkbox TV / movie and music streaming services, Clubcard TV ad-supported video platform and in-development ebook store. According to The Times, Tesco's about to get into the hardware business, too, with... Continue reading at Engadget
[ Engadget | 2013-08-19 00:00:00 UTC ]
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#online shopping
#ve hit
Ingram Publisher Services Inc., an Ingram Content Group company, announced the addition of six new publisher clients. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-08-08 00:00:00 UTC ]
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Ingram Publisher Services Inc., announced the addition of two new publisher clients, APL Publishing and Maiden Lane Press. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-07-30 00:00:00 UTC ]
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