Media partners like CNN, BuzzFeed, and Vox will finally be able to share Discover content outside of Snapchat.Snapchat has until now been something of an island in the social media landscape: Unlike YouTube or Twitter, it wasn't possible to directly link to Snapchat content. This meant that media partners with Discover channels, for example, had to find ways to circumvent the platform's limitations, including using third-party services to share video snippets from Snapchat on Twitter. But as of this week, the popular messaging app is changing all that, with the introduction of direct links to Snapchat content that publishers can post on Facebook or Twitter, Digiday reports.Read Full Story Continue reading at 'Fast Company'
[ Fast Company | 2015-12-02 00:00:00 UTC ]
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The consumer appetite for video is well-acknowledged. But video is emerging as a critical component of b-to-b sales and marketing strategies. Skyrocketing viewership, exceptional storytelling, and effortless sharing form the bulk of the evidence for b-to-b publishers. Continue reading at Folio Magazine
[ Folio Magazine | 2014-03-12 00:00:00 UTC ]
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Earlier this month, there was yet another lengthy public debate about Upworthy, the two-year-old publisher that has become one of the most popular sites on Facebook due to its knack for overselling its bite-size content with "curiosity gap" h ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-02-17 00:00:00 UTC ]
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Someone really ought to weave a tale about selling Christian and inspirational fiction: the overcrowded market, the distracted readers, and the rewards for those who overcome the odds. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-07 00:00:00 UTC ]
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We preview the German Book Office, New Delhi's and Frankfurt Book Fair's GLOBALOCAL conference will be held in New Delhi from 13–14 February. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-02-06 00:00:00 UTC ]
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On-demand streaming site ended 2013 with net profits of $112m despite rise in cost of international rights and commissioningNetflix is committed to spending almost $3bn on TV and film content in 2014 and more than $6bn over the next three years, as the cost of securing international rights and... Continue reading at The Guardian
[ The Guardian | 2014-02-05 00:00:00 UTC ]
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Last week, the US government finally relented on letting technology companies publish more detail about national security requests; today, some bigger firms are taking advantage of the looser rules. Facebook, Google, LinkedIn and Yahoo have updated ... Continue reading at Engadget
[ Engadget | 2014-02-04 00:00:00 UTC ]
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The editorial director of the Online Publishers Association weighs in on whether brands should be in the business of creating copy -- or whether that should be left to a partnership with the pros. The post Should Brands Even Be in the Content Business? appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-02-01 00:00:00 UTC ]
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F+W Media is expanding its verticals with its acquisition of New Track Media, a craft content and commerce company founded in 2006. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-17 00:00:00 UTC ]
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Japan is planning to tax sales of foreign online content such as ebooks, apps and downloaded music by late 2015, according to a newspaper report.Japanese who purchase electronic content from foreign firms like Amazon.com through overseas servers don’t have to pay consumption tax, currently at 5... Continue reading at PC World
[ PC World | 2014-01-14 00:00:00 UTC ]
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Knewton, a company that specializes in adaptive learning technology that tracks student use and personalizes instructional content, has reached an agreement with Cengage Learning, an educational and professional publisher, to integrate Knewton software into Cengage’s higher education content. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-10 00:00:00 UTC ]
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Academic Yejin Choi says her algorithm can predict 'highly successful literature' with 84% accuracyAuthors, publishers and literary critics struggling to unlock the secrets of successful writing can breathe a sigh of relief, after a computer science professor has announced an algorithm that can... Continue reading at The Guardian
[ The Guardian | 2014-01-10 00:00:00 UTC ]
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A Scribd executive acknowledged the problem of pirated content on Scribd and also outlined the company's efforts to prevent unauthorized uploads. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-09 00:00:00 UTC ]
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Influential venture investor Marc Andreessen isn't blinking an eye over Snapchat turning down a $3 billion buyout offer from Facebook. And don't count him among those who are worried that we are in another tech investment bubble. Those are a couple of the points made in an interview published... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2014-01-04 00:00:00 UTC ]
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A group of security researchers has published a pair Snapchat security exploits, claiming the popular social startup has ignored requests to address them since August -- prior to any Facebook acquisition talk. The Gibson Security team is hoping ... Continue reading at Engadget
[ Engadget | 2013-12-27 00:00:00 UTC ]
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The “brands are publishers now” line has become so ubiquitous in digital media that it risks becoming a cliché. While it is often true that companies are increasingly creating their own content, not all that’s published is created equal. Here’s to the brands that took the time and money to... Continue reading at Digiday
[ Digiday | 2013-12-20 00:00:00 UTC ]
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In this debut of the Exprima Interview series, Corey Pressman talks with Peter Meyers of Citia about the future of ebooks and how digital storytelling might evolve. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-12-16 00:00:00 UTC ]
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Plus Samsung gets overly heavy, Secret Plumber's social error, reasons to use Microsoft Word, and moreA burst of 10 links for you to chew over, as picked by the Technology teamAmicus Brief >> Bob KohnLike all others, Kohn was required to limit his amicus curiae legal brief on what he... Continue reading at The Guardian
[ The Guardian | 2013-12-10 00:00:00 UTC ]
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Amazon founder Jeff Bezos has been named as one of 10 contenders for TIME magazine’s Person... Continue reading at The Bookseller
[ The Bookseller | 2013-12-09 00:00:00 UTC ]
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Marketers continue to be in love with their own content. Spending on branded content is set to reach $1.8 million this year, or 37 percent of marketers’ ad budgets, up from $1.7 million in 2012, per a Custom Content Council survey. The lion’s share of that is going into print. Spending on... Continue reading at AdWeek
[ AdWeek | 2013-12-04 00:00:00 UTC ]
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Local World's chairman, David Montgomery, has revealed his vision of the future role for journalists employed by his regional newspaper group.According to a Press Gazette report based on a sight of Monty's mission statement, a single journalist will fill a weekly paper by "skimming online... Continue reading at The Guardian
[ The Guardian | 2013-11-21 00:00:00 UTC ]
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