Before it was an agency, Imprint Projects was a bookstore founded by art curators and exhibition programmers Adam Katz, Dina Pugh and David Kramer. The chops they honed in those positions working across culture and retail formed the roots of what’s now a full-service creative shop that specializes in creating unique, culture-driven experiences for brands. Recent work includes the ongoing Levi’s Music Project, which has brought the fashion brand together with leading musicians including Alicia Keys, SZA, and, most recently, Snoop Dogg. The last involved creating a musical production masterclass for youth led by Snoop in his hometown of Long Beach, California. Imprint Projects also teamed with Everlane to create an experience highlighting the fashion label’s decision to refrain from using new plastic in its supply chain by 2012. The 100% sustainably produced concept shop showcased the brand’s ReNew collection, made from recycled plastic, and educated consumers on how to reduce their own carbon footprint. Another fashion-driven project was Spotify’s “Wear Black History,” which comprised merchandise, a pop-up shop and microsite, part of the brand’s ongoing “Black History Is Happening Now” platform, created with creative shop Saturday Morning. Continue reading at 'Advertising Age'
[ Advertising Age | 2019-08-01 02:15:00 UTC ]
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Skyhorse Publishing and David Talbot, founder of Salon, are teaming to launch a new imprint, Hot Books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-26 00:00:00 UTC ]
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Penguin Random House imprint Hogarth is focuses on publishing high quality literary fiction told in voices from around the world, says editor Alexis Washam. The post The Global Perspective at PRH’s Hogarth Imprint appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-05-22 00:00:00 UTC ]
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Harlequin and HarperCollins Publishers announced the launch of Harlequin Audio, a new audio imprint for Harlequin titles. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-21 00:00:00 UTC ]
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USA Today could stop publishing a daily print newspaper as soon as in the next "five or six years," the paper's editor-in-chief, David Callaway, said in response to a question during an Internet Week New York panel Wednesday.To be sure, a print product of some kind will likely continue for "the... Continue reading at Advertising Age
[ Advertising Age | 2015-05-20 00:00:00 UTC ]
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Six years after Book Soup founder Glenn Goldman’s death, his iconic bookstore on Los Angeles’s Sunset Strip is getting ready to celebrate its 40th birthday over the June 12–14 weekend. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-15 00:00:00 UTC ]
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Selected out of over 100 print magazines and 270 covers. The post The New Yorker’s “Broken Arch” is ASME’s Cover of the Year appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-05-14 00:00:00 UTC ]
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Lyrical Shine will focus on contemporary romance, while Lyrical Underground will include thriller, mystery, and horror titles. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-14 00:00:00 UTC ]
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Paul Kingsnorth’s The Wake, published by crowd-funding platform Unbound, has been named the inaugural Book of the Year at the Bookseller Industry Awards 2015. The book is written in re-imagined old English and set in 1066, and was longlisted for the Man Booker Prize and the Folio Prize,... Continue reading at The Bookseller
[ The Bookseller | 2015-05-12 00:00:00 UTC ]
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The Wake wins honour from the Bookseller magazine, recognising both the book and its innovative publisher UnboundPaul Kingsnorth’s crowdfunded novel The Wake, which the author wrote in an invented form of Old English and originally envisaged self-publishing, has won the inaugural book of the... Continue reading at The Guardian
[ The Guardian | 2015-05-12 00:00:00 UTC ]
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Publishers get a bad reputation for their mobile ads, which often intrude on or confuse the user. But some get it right, say agencies. BuzzFeed's ads mirror the site's shareable editorial content. Mashable, ESPN and NY magazine strike a good balance of content to ad space. The Weather Company... Continue reading at Digiday
[ Digiday | 2015-05-12 00:00:00 UTC ]
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#native ads
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'Biblical Archaeology Review' has spent four decades covering a contentious field, standing for authenticity amid controversial claims. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-11 00:00:00 UTC ]
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For the first time since Publishers Weekly began singling out outstanding sales representatives more than 15 years ago, a children’s rep has been named PW Rep of the Year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-01 00:00:00 UTC ]
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In the late 1970s, Mitchell Kaplan dropped out of law school in Washington, D.C., with the dream of opening an independent bookstore in South Florida, where he grew up. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-01 00:00:00 UTC ]
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Spanish and Portuguese-language specialists, the Mertin LIterary Agency, took home "International Literary Agent of the Year" prize at the LBF this month. The post Spanish-language Specialists Mertin Literary Agency Honored appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-05-01 00:00:00 UTC ]
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Convoluted RFPs (request for proposals), complex NDA (non-disclosure agreements), abstract briefings and impossible deadlines are nothing new to India-based vendors. In fact, they thrive on the difficult and challenging, as shown by the following projects (or abbreviated case studies) that fully... Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-27 00:00:00 UTC ]
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April 23, Dia de Sant Jordi, the Catalan festival dedicated to books and roses, accounts for 5–8% of annual book sales in Catalonia. The post Catalonia Celebrates Biggest Book-Giving Holiday of the Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-04-24 00:00:00 UTC ]
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Amazon started mending its tattered relationship with the big five publishers last year, signing deals with Macmillan, Simon & Schuster and even Hachette. Now it's HarperCollins' turn to make peace with the e-commerce giant, according to The Wall Str... Continue reading at Engadget
[ Engadget | 2015-04-14 00:00:00 UTC ]
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With the Association of Writers & Writing Programs conference taking place in Minneapolis, Graywolf is taking full hometown advantage to celebrate its authors. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-10 00:00:00 UTC ]
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When Sweetwater Books declined to publish a book with a co-author's biography that mentioned a "partner," the book found a new, better home: Scholastic. The post Happy Ending for Gay Author Thwarted by Small Publisher appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-04-10 00:00:00 UTC ]
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HarperCollins in the US is preparing to return to a full agency model for ebook sales next week, according to a report on Publishers Lunch. The site reports that multiple retailers have been made aware that HarperCollins will change its terms as of 14th April, requiring all of its ebooks to be... Continue reading at The Bookseller
[ The Bookseller | 2015-04-09 00:00:00 UTC ]
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