With the Web and social media at their fingertips, the style-minded need not wait for the fashion establishment to dispense its monthly advice. Increasingly, they’re taking matters into their own hands, blogging, creating collections on Pinterest and other social sharing sites, or, to use the lofty term du jour, curating. That trend recently inspired Self magazine to adopt a new tagline, I Curate My Life. Now, it’s extending that idea to a forthcoming standalone site, Selfcurateyourlook. The site, which Self is calling a “virtual trunk show,” rolls out in September, the kickoff to the fall fashion season. It will present Self staff-selected products and a rotating series of advertisers’ products in sleek, catalogue-style displays. While they’re not actually deciding which products are featured, visitors can save products they like to a personal look book and share items of interest using Facebook, Pinterest and email. They will also be able to click to buy products. “Self’s Virtual Trunk Show enables consumers to curate their own style while aligning with Self’s editorial fashion expertise and our advertisers’ brands,” explained Laura McEwen, vp and publisher of the Condé Nast title. “This site will also align Self more closely with our fashion and beauty partners.” She said Self also had a number of revenue-share deals in the works, which she couldn’t elaborate on. Making deeper inroads with fashion and beauty advertising is a key goal of the site. As a health... Continue reading at 'AdWeek'
[ AdWeek | 2012-07-06 00:00:00 UTC ]
Pearson reported that its share of adjusted operating profit from Penguin Random House rose 30% in 2015 over 2014, hitting 90 million pounds from 69 million pounds in 2014. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-02-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#pearson reported
#profits jump
Google AMP officially launched today, and the search giant's new feature promises to help some mobile pages load more quickly and combat ad fraud. AMP stands for Accelerated Mobile Pages, an open-source project that's supported by major publishers like Daily Mail, social platforms such as... Continue reading at AdWeek
[ AdWeek | 2016-02-24 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#originally revealed
#ad blockers
#mobile users
#digital platforms
Design-led bookshops are revitalising high-street bookselling, according to those behind the movement. Continue reading at The Bookseller
[ The Bookseller | 2016-02-22 00:00:00 UTC ]
More news stories like this |
"It's a great time to be marketed to as a woman," said Jonathan Adams, chief digital officer, Maxus Americas.If most women wouldn't measure an era in those terms, exactly, it's true that nearly every month publishers roll out a digital media product aimed at them and the marketers that sell to... Continue reading at Advertising Age
[ Advertising Age | 2016-02-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#oprah winfrey
#teenage girls
#hearst magazines
#jenni konner
#lena dunham
Publisher says US-focused site Heat Street will have no ‘safe spaces’Former Tory MP Louise Mensch is to launch a centre-right website for Rupert Murdoch’s News Corp.Mensch tweeted that under her leadership the libertarian website, Heat Street, will be a place where “disagreement will be... Continue reading at The Guardian
[ The Guardian | 2016-02-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#safe spaces
#rupert murdoch
Sandy Mahal has been appointed as associate curator of the London Book & Screen Week with immediate effect. Continue reading at The Bookseller
[ The Bookseller | 2016-02-11 00:00:00 UTC ]
More news stories like this |
Time Inc. has launched a personalized beauty service, Powder, serving up recommended products and articles to users for Time Inc. This means it can re-target Powder users across its beauty portfolio, including titles like Marie Claire, InStyle and Look. L'Oreal is the only brand partner on board... Continue reading at Digiday
[ Digiday | 2016-02-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#native content
#revenue streams
#marie claire
#including titles
Nick Lander of the André Simon Book Awards for food and drink writing looks at trends in the market. Continue reading at The Bookseller
[ The Bookseller | 2016-02-03 00:00:00 UTC ]
More news stories like this |
The children’s book industry will continue to see demand for beautiful print books and diverse stories in 2016, and the market for Young Adult titles by UK authors will go from strength to strength, according to publishers and editors. Continue reading at The Bookseller
[ The Bookseller | 2016-01-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#uk authors
#diverse stories
#book industry
The Onion’s ClickHole, which aims to parody viral publishers from BuzzFeed to Upworthy, isn’t embracing the distributed content model. It still wants people to watch its videos on ClickHole, which is why it only distributes to YouTube and Facebook after a video has lived on ClickHole.com for... Continue reading at Digiday
[ Digiday | 2016-01-26 00:00:00 UTC ]
More news stories like this |
Obituary site Legacy.com suffers from online trolls like every other digital publisher. But reader engagement through guestbook comments is a core part of its offering, so it can't really shut them down. Instead, it's developed an elaborate screening process over the years that's part machine,... Continue reading at Digiday
[ Digiday | 2016-01-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#bad things
#core part
#reader engagement
#digital publisher
The rise of digital media has introduced new job functions to the magazine world—and triggered the demise of others. The post Trending Now: New Roles in Magazine Media appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-01-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#magazine media
Over the past year, Peter Hildick-Smith, founder and CEO of the Codex Group, and Kristen McLean, director of new business development for Nielsen Book, have been following several industry developments that could well shape book sales going forward. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-01-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#nielsen book
#business development
#kristen mclean
The Publishers Weekly Stock Index jumped 59.2% in 2015 over 2014, propelled in part by a huge boost from Amazon. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-01-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#huge boost
Intellogo Founder and CEO Neil Balthaser examines the challenge of discoverability and provides a solution for the flood of content on self-publishing platforms. The post Curation, Discovery, and Marketability: Intellogo Provides Tools for Self-Publishing Platforms appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-01-07 00:00:00 UTC ]
More news stories like this |
Penguin Random House is proposing to close its distribution centre in Rugby, with all its 255 employees put at risk of redundancy. The publisher has made the “difficult” but “necessary” proposal to close the site in Central Park, Rugby, in early 2019 following an “extensive strategic review”... Continue reading at The Bookseller
[ The Bookseller | 2015-12-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#distribution sites
#central park
#distribution centre
Facebook might be sending less traffic to publishers’ websites now than it did in January, or more traffic, or the same amount of traffic. It depends on who you ask. In recent years publishers have increasingly relied on Faceboo ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-12-02 00:00:00 UTC ]
More news stories like this |
Viral content site LittleThings, which specializes in uplifting and -- more recently -- how-to video content, has been averaging 80-120 million views per month since August. All of these views are occurring on LittleThings.com, as the publisher has focused on its website ahead of social... Continue reading at Digiday
[ Digiday | 2015-11-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#social platforms
#website ahead
#video content
#facebook video
Jack Kliger on board as publisher. The post Jewish News and Culture Site Tablet Debuts Print Mag appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-11-18 00:00:00 UTC ]
More news stories like this |
Coke's Journey, the brand publishing site that replaced the brand's corporate site three years ago, is now in 18 markets. Doug Busk, who heads social communications there, wants to make that 36 by next year. And he's feeling the pinch other publishers are too: Decreased Facebook reach has pushed... Continue reading at Digiday
[ Digiday | 2015-11-16 00:00:00 UTC ]
More news stories like this |