GKC Panelist Looks at Marketing Trends in Children's Publishing

Made in Me's Eric Huang, one of the speakers at PW's forthcoming Global Kids Connect Conference, talked to us about how the marketing of children's books is evolving. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2015-11-04 00:00:00 UTC ]
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GKC Panelist Looks at Marketing Trends in Children's Publishing

Made in Me's Eric Huang, one of the speakers at PW's forthcoming Global Kids Connect Conference, talked to us about how the marketing of children's books is evolving. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #eric huang


Children’s Books: Publishers Discuss the Mexican Market’s Evolution

At the 2023 Guadalajara International Book Fair, three Mexican children’s publishers discuss what they describe the sector’s boom. The post Children’s Books: Publishers Discuss the Mexican Market’s Evolution appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-12-08 19:37:01 UTC ]
More news stories like this | News stories tagged with: #mexican children #post children #publishers discuss #mexican market


CI2023: Trends in the Children’s Book Market

Circana's Brenna Connor assessed “The State of the Children’s Book Market” for Children’s Institute 2023 in Milwaukee, speaking about transformations, troubles, and growth opportunities across the children’s, middle grade, and YA sectors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-07 04:00:00 UTC ]
More news stories like this | News stories tagged with: #book market #growth opportunities #middle grade #children’s book


Children’s authors of colour published in UK rose to 11.7% of market in 2021

BookTrust research shows, however, that the overall picture ‘remains far from representative’ with some writers and illustrators reporting tokenismNew research has found that 11.7% of children’s book creators published in the UK in 2021 were people of colour, up from 5.6% in 2017.Despite the big... Continue reading at The Guardian

[ The Guardian | 2022-11-23 06:01:50 UTC ]
More news stories like this | News stories tagged with: #uk rose #diana gerald #children’s book


Christian Children's Book Publishers Eye Wider Market

Publishers are adding books they say are faithful to Biblical values, but not explicitly religious, leaving it to parents to draw connections. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-11-09 05:00:00 UTC ]
More news stories like this | News stories tagged with: #christian children #draw connections #children's book


Barbara Marcus reveals trends in 'robust' US children's market

The US children's market has seen huge growth this year with increasing focus on books by people of colour and by celebrities, Barbara Marcus, president and publisher of Random House Children's Books in the US, has said. Continue reading at The Bookseller

[ The Bookseller | 2020-09-27 21:41:42 UTC ]
More news stories like this | News stories tagged with: #huge growth #barbara marcus #random house


Viewpoints From the Children’s Books Salon: Trends, Concerns, and Publishing Pride

The observations made by these diverse publishers during at the first Children's Books Salon in New York speak to their common faith in the social power of books. The post Viewpoints From the Children’s Books Salon: Trends, Concerns, and Publishing Pride appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-02-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #books salon


Comparing Trends in Children’s Publishing at Guadalajara’s International Rights Exchange

From Brazil, Norway, Canada, the UK, Lebanon, and Turkey, we gather observations from Guadalajara International Book Fair's Rights Exchange fellows. The post Comparing Trends in Children’s Publishing at Guadalajara’s International Rights Exchange appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-12-07 00:00:00 UTC ]
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Children's Books in China 2017: Trends in the Rights Market

Over the past decade, China has imported classic children’s books of all genres from the West at a rate far faster than it would have taken another country or territory to accomplish, observes director Chen Yushiuan of Beijing-based Bardon Chinese Media Agency. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rights market #past decade


Global Kids Connect: A Further Look at Issues and Trends for Children’s Publishers

The second annual Global Kids Connect conference, held on December 8 in New York, brought together members of the book industryto discuss the future of global children’s publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-12-13 00:00:00 UTC ]
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Children's: publishers predict 2016 trends

The children’s book industry will continue to see demand for beautiful print books and diverse stories in 2016, and the market for Young Adult titles by UK authors will go from strength to strength, according to publishers and editors. Continue reading at The Bookseller

[ The Bookseller | 2016-01-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book industry #diverse stories #uk authors


Children's Publishing in China: Highlights from the First GKC China Deep Dive

Children's books play a leading role in the fragmented and state-controlled publishing industry in China, and titles in translation are an important part of the mix. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-08 00:00:00 UTC ]
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Children's publishers predict hot trends for 2013

Comedy and “new adult” will be among the hot trends for 2013, according to children... Continue reading at The Bookseller

[ The Bookseller | 2013-01-14 00:00:00 UTC ]
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The 2023 Digiday Publishing Summit Preview: How publisher needs and programmatic trends are shaping revenue, data and media

Presented by Rise Join a panel led by editor-in-chief Jim Cooper as Digiday and Rise kick off 2023 with a special preview of the upcoming Digiday Publishing Summit. As our editors prepare to put a lens on revenue, data and editorial strategies at the Vail summit this March, RSVP to save your... Continue reading at Digiday

[ Digiday | 2023-01-05 15:47:27 UTC ]
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Erskine advises on marketing to children at Bookseller Children's Conference

Companies need to ensure their brands come across as useful, direct and friendly if they want to appeal to children, according to James Erskine, m.d. of specialist marketing agency Rocket.  Continue reading at The Bookseller

[ The Bookseller | 2020-09-30 19:09:45 UTC ]
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Children’s Books in China 2019: The Chinese Children’s Book Market Is Still on a Roll

The oft-quoted numbers remain as compelling as ever: 370 million people under the age of 18, an additional 17.5 million babies born annually, and at least 600 active publishers in the children’s book industry. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-03-15 00:00:00 UTC ]
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Children’s Books in China 2019: Anhui Children’s Publishing House

Last year, Anhui Children’s Publishing House (ACPH) published 449 new titles, 79% of which (or 355 titles) were original works. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-03-15 00:00:00 UTC ]
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Children's Books in China 2018: The Continuing Story of the Children’s Book Market in China

Eleven years ago, in 2007, China Children’s Press & Publication Group (CCPPG) participated in the Bologna Book Fair for the first time. Their booth in Hall 29 was small, shabby, and minimally decorated and very few visitors dropped by. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-03-09 00:00:00 UTC ]
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Children's Books in China 2018: Top 10 Children's Books in China - A Quick Market Analysis

The two biggest online book retailers in China are Dangdang and JD, which combined take up nearly two-thirds of the market. However, despite serving the same readership, their top 10 bestseller lists tend to differ greatly. Interestingly enough, for 2017, their charts share not even one title. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-03-09 00:00:00 UTC ]
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Children's Books in China 2018: Hunan Juvenile & Children’s Publishing House

Hunan Juvenile steadfastly pursues its goal to be “a kid’s best friend” by introducing quality content from far and near. Last year, the 36-year-old publisher released more than 600 new titles, including originals such as China’s Silk Road picture books, literature titles such as Tang Sulan’s... Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-03-09 00:00:00 UTC ]
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