'Self' Jumps on Curation Trend With New Site

With the Web and social media at their fingertips, the style-minded need not wait for the fashion establishment to dispense its monthly advice. Increasingly, they’re taking matters into their own hands, blogging, creating collections on Pinterest and other social sharing sites, or, to use the lofty term du jour, curating. That trend recently inspired Self magazine to adopt a new tagline, I Curate My Life. Now, it’s extending that idea to a forthcoming standalone site, Selfcurateyourlook. The site, which Self is calling a “virtual trunk show,” rolls out in September, the kickoff to the fall fashion season. It will present Self staff-selected products and a rotating series of advertisers’ products in sleek, catalogue-style displays. While they’re not actually deciding which products are featured, visitors can save products they like to a personal look book and share items of interest using Facebook, Pinterest and email. They will also be able to click to buy products. “Self’s Virtual Trunk Show enables consumers to curate their own style while aligning with Self’s editorial fashion expertise and our advertisers’ brands,” explained Laura McEwen, vp and publisher of the Condé Nast title. “This site will also align Self more closely with our fashion and beauty partners.” She said Self also had a number of revenue-share deals in the works, which she couldn’t elaborate on. Making deeper inroads with fashion and beauty advertising is a key goal of the site. As a health... Continue reading at 'AdWeek'

[ AdWeek | 2012-07-06 00:00:00 UTC ]

Other Publishing stories related to: ''Self' Jumps on Curation Trend With New Site'


'Self' Jumps on Curation Trend With New Site

With the Web and social media at their fingertips, the style-minded need not wait for the fashion establishment to dispense its monthly advice. Increasingly, they’re taking matters into their own hands, blogging, creating collections on Pinterest and other social sharing sites, or, to use the... Continue reading at AdWeek

[ AdWeek | 2012-07-06 00:00:00 UTC ]
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Digital Trends found a highly profitable niche among tech review sites without relying on Facebook

Digital Trends, which was reportedly in talks to sell to Condé Nast for $120 million, has mostly flown under the radar. But the 10-year-old tech review site has become profitable by honing its Google skills while other publishers chase Facebook and video numbers. “We’ve identified the cycles a... Continue reading at Digiday

[ Digiday | 2016-09-15 00:00:00 UTC ]
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Women's lifestyle site rides native-ad trend to the bank

During the past year, native advertising has gone from being the girl traditional publishers wanted to date but worried would hurt their reputation, to the trophy wife whom they always want by their... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2015-05-05 00:00:00 UTC ]
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Time Inc. Tries Out New Digital Strategy with Curated DIY Site

Time Inc., the nation's largest magazine publisher, introduced a new website on Monday that collects articles about do-it-yourself projects and home decor from its magazines and several dozen partner websites, including Apartment Therapy.The new site, called "The Snug," is aimed at millennials... Continue reading at Advertising Age

[ Advertising Age | 2015-01-13 00:00:00 UTC ]
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Hearst Is the Latest Publisher to Jump On Native Ad Trend

Hearst Magazines is the latest publisher to join the native ad gold rush, with new products that will let advertisers run their messages into editorial real estate and, if desired, incorporate edit-produced content. The five new units, now being ro ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-05-28 00:00:00 UTC ]
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Twelve BIPOC Bookselling Entrepreneurs Jump into BincTank

The Book Industry Charitable Foundation's is bringing a dozen diverse participants into its pilot program for business incubation. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-05 05:00:00 UTC ]
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79-unit residential project planned for Tribeca site with unloved tower

A developer is betting that people will pay top dollar for up-close views of one of the city’s most unloved sites: AT&T’s Long Lines Building in Tribeca, a windowless, 29-story hulk from the 1970s that routinely makes lists of New Yorkers’ least-favorite buildings.The plan, which was put... Continue reading at Crains New York

[ Crains New York | 2024-03-04 18:30:46 UTC ]
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In Tbilisi: Bookseller Tamara Megrelishvili on Sales Trends

Tamara Megrelishvili, founder of Georgian bookstore Prospero's talks about the impact of diminished tourism, war, and political unease. The post In Tbilisi: Bookseller Tamara Megrelishvili on Sales Trends appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-01-10 17:45:34 UTC ]
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Jump Into These 9 New Science Fiction and Fantasy Books in January 2024

The best new sci-fi and fantasy books out January 2024 feature mythological retellings, space adventures, cyberpunk ghost stories, and more! Continue reading at Book Riot

[ Book Riot | 2024-01-02 11:30:00 UTC ]
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2024’s hottest book cover trend is . . . pastel skies.

The reign of the color-blob book cover has slowly come to an end over the last several years, and various pretenders to the throne have taken their best shot at being the next trend—sans-serif minimalism (The “Cusk”); brightly-colored paper-cut-out illustrations, usually involving women (The... Continue reading at Literrary Hub

[ Literrary Hub | 2023-12-18 15:14:58 UTC ]
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Why AI, revenue diversification and ad spend are the defining 2024 trends for media companies

Will Barker, manager, strategic customer success, BlueConic The media and publishing industry is constantly evolving. With this, it’s often difficult to keep up with the latest trends, especially with fast-evolving technologies emerging all the time and ripple effects remaining from the global... Continue reading at Digiday

[ Digiday | 2023-12-05 15:08:37 UTC ]
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Digital curator Giulia Carla Rossi: ‘There is a misconception that if something is on the internet it will last for ever’

The British Library’s head of digital publications on the urgency of preserving digital stories, from smartphone apps to interactive web narrativesGiulia Carla Rossi collects the fragile artefacts of our increasingly transient publishing world. She is a curator of digital publications at the... Continue reading at The Guardian

[ The Guardian | 2023-11-18 13:00:21 UTC ]
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California Has Banned Book Bans, Bucking GOP Censorship Trend

Book bans are on the rise nationally, with nearly half those prohibitions happening in Florida school districts. Continue reading at HuffPost

[ HuffPost | 2023-09-26 19:43:13 UTC ]
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PNBA Membership, Tradeshow Attendance Numbers Both Trend Up

The Pacific Northwest Booksellers Association devoted its Fall Tradeshow’s second day to the exhibition hall, a membership meeting, and events to celebrate 40 authors and their new books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-21 04:00:00 UTC ]
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New PEN America Report Finds 33% Jump in School Book Bans

"Amid a growing climate of censorship, school book bans continue to spread through coordinated campaigns by a vocal minority of groups and individual actors and, increasingly, as a result of pressure from state legislation," the report finds. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-21 04:00:00 UTC ]
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Self-publishers must declare if content sold on Amazon’s site is AI-generated

Retailer announces new rules for its Kindle Direct Publishing forum after complaints about AI-produced works being sold under human writers’ namesAmazon has introduced new rules and guidance for Kindle books generated by artificial intelligence tools, including the requirement that authors... Continue reading at The Guardian

[ The Guardian | 2023-09-11 17:08:53 UTC ]
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Ingram Adds POD Capability to Its Chambersburg Site

Ingram Content Group brings together another of its print-on-demand installations with its book-distribution network hub in Pennsylvania. The post Ingram Adds POD Capability to Its Chambersburg Site appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-08-28 21:27:44 UTC ]
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Adapting to Market Demands and Trends at Imago

Project-wise, Imago is now approaching pre-pandemic levels, says president and CEO Howard Musk. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-21 04:00:00 UTC ]
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Global Book Sales Trends Remain Mixed

The new Global Bookselling Markets Report, published by the European and International Booksellers Federation, found that approximately half of the markets it monitors were on an upswing and that the other half were in decline. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-13 04:00:00 UTC ]
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