Roku Adds Nielsen’s Digital Ad Ratings Audience Guarantees Ahead of Upfront

When Roku and Nielsen struck a strategic alliance last March, users of connected TV's most popular platform were promised a major advertising upgrade. Roku, whose platform now has 56.4 million active accounts, is adding Nielsen's Digital Ad Ratings audience guarantees to its ad platform OneView, which the connected TV company says makes OneView the first... Continue reading at 'AdWeek'

[ AdWeek | 2022-02-01 14:00:00 UTC ]
News tagged with: #popular platform #strategic alliance #connected tv #nielsen

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Jackie Collins enters digital self-publishing

Jackie Collins is going into self-publishing, with plans to release an ebook version of The... Continue reading at The Bookseller

[ The Bookseller | 2012-02-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jackie collins #ebook version


GateHouse Media to use SAXOTECH to Manage Print and Digital Content Across Publishing Platforms

Tampa, Fla. — February 28, 2012 — SAXOTECH, a leader in content management, circulation and advertising technology, today announced GateHouse Media, Inc. (GateHouse Media) has selected the SAXOTECH Mediaware Center and SAXOTECH On ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital content #publishing platforms #content management #advertising technology


Former Dow Jones Digital Boss Gordon McLeod Lands at Krux

Gordon McLeod, the former head of Dow Jones's digital publications, has a new job, at an ad tech start-up. He's now president at Krux, a two-year-old "data management platform" that helps publishers control "cookie" data that tracks Web surfers' movements. Last fall, Krux raised $11 million in a... Continue reading at AllThingsD

[ AllThingsD | 2012-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dow jones #digital publications #round led


Pearson sees digital profits rise

Educational publisher and FT owner, Pearson reports a rise in profits thanks to improved digital sales and growth in emerging markets. Continue reading at BBC News

[ BBC News | 2012-02-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #educational publisher #ft owner #pearson reports #emerging markets


Adobe Technology Powering Massive Growth in Digital Publishing

BARCELONA, Spain--(EON: Enhanced Online News)--At Mobile World Congress, Adobe Systems Incorporated (Nasdaq:ADBE) today announced that more than 16 million digital publications were powered by Adobe® Digital Publishing Suite across tablets o ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-02-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishing


Top Digital Marketing Strategies

For businesses outside of publishing, creating a digital marketing strategy is a rather straightforward endeavor — use digital media to introduce and marry the supplier of the good or service with a consumer. For publishers, however, devi ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-02-23 00:00:00 UTC ]
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Stephen King to release audio digital story

Hodder & Stoughton will publish an original audio digital short story by bestselling author... Continue reading at The Bookseller

[ The Bookseller | 2012-02-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #stephen king #hodder stoughton #bestselling author


Libraries, Tech-Smart Authors, and the Coming Digital Apocalypse

Whatever else can be said about Tools of Change, O’Reilly Media’s traveling road show on publishing and technological change, it seems to come along just when a concentrated dose of discussion—or perhaps muted confrontation—is needed. Over the course of the three-day conference in New York City,... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-02-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #three-day conference #digital era #contentious issues


Lupton hails self-published authors, wins Nielsen Gold

Bestselling author Rosamund Lupton has hailed self-published authors at an event to mark half a... Continue reading at The Bookseller

[ The Bookseller | 2012-02-15 00:00:00 UTC ]
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Publishers need to expand digital backlist, says Bilbary founder

Publishers need to place a greater emphasis in getting their backlist titles published digitally... Continue reading at The Bookseller

[ The Bookseller | 2012-02-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #greater emphasis


Virginia Newspaper Ad Bills OK'd by House, Head to Senate

RICHMOND — Newspaper publishers around Virginia are trying to fend off another electronic attack on their industry — this time from lawmakers who say it's time to do away with a requirement that cities and counties advertis ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-02-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #newspaper publishers #industry mdash


All 30 McClatchy Properties Choose Digital Technology for Circulation

Springville, Utah (PRWEB) February 14, 2012 The McClatchy Company, the third-largest newspaper publisher in the United States, has signed an enterprise-wide agreement with Digital Technology International (DTI™) to implement DTI Circulati ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-02-14 00:00:00 UTC ]
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Free digital Joy of Sex from Octopus

Octopus is to release a free ebook to tie in to Valentine's Day, The Joy of Sex: A Little... Continue reading at The Bookseller

[ The Bookseller | 2012-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #free ebook


A quarter of Hive sales digital, says Gardners

Nearly a quarter of all books sold on Hive since October have been digital, Gardners has revealed... Continue reading at The Bookseller

[ The Bookseller | 2012-02-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #books sold


HC: digital 'at 20%' of UK revenues

HarperCollins' financial performance continues to be unclear, with parent company News Corp... Continue reading at The Bookseller

[ The Bookseller | 2012-02-09 00:00:00 UTC ]
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Amazon Adds to Prime

In a deal with Viacom, Amazon Prime members will be able to stream TV shows from MTV, Comedy Central, Nickelodeon, TV Land, Spike, VH1, BET, CMT and Logo. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-02-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #amazon adds #comedy central #tv land


Orion to publish R J Ellory digital exclusive

Orion is publishing an exclusive trilogy of short stories by crime writer R J Ellory, called... Continue reading at The Bookseller

[ The Bookseller | 2012-02-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #short stories #crime writer


Now and Then Jumps into Digital Short Pool

In early 2011, Amazon launched Kindle Singles, and among those who saw the potential of the short-form digital content model were Chandos Erwin, managing director of the digital agency Oatmeal Beach, and Ivan Dee, founder of Ivan R. Dee Inc. (now an imprint of Rowman & Littlefield) and then... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rowman littlefield #chief editor


Digital-only short story trails Fforde novel

Random House has released the first direct-to-digital fiction title by bestselling author Katie... Continue reading at The Bookseller

[ The Bookseller | 2012-02-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #random house


January book spend falls as digital bites

Printed book sales fell 12% year on year in January, with spending falling to its lowest point... Continue reading at The Bookseller

[ The Bookseller | 2012-02-01 00:00:00 UTC ]
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