As Ro, the parent company of telemedicine brands Ro, Rory and Zero, looks to diversify its marketing mix, the company is looking to partner more with institutions that its target audience already trusts. Earlier this month, Roman, its men's focused brand which sells generic hair loss and erectile dysfunction medication over the internet, announced that it signed a multi-year deal with Major League Baseball to sponsor its television and digital media coverage around Father's Day. The post Ro’s vp of growth Will Flaherty: ‘There’s no silver bullet for attribution’ appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2019-06-26 04:00:25 UTC ]
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A plunge in book fair revenue led to a 12.5% decline in sales at Scholastic in the fiscal year ended May 31, 2021, but the publisher forecast "significant growth" in 2022 revenue and an improved bottom line. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-07-23 04:00:00 UTC ]
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Online sales jumped 127% at Indigo Books & Music in fiscal year 2021 over FY 2020, partially offsetting a 34% decline in sales through its physical stores. Still, sales dropped 5.5% in the year, and the bookseller's losses deepened. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-06-04 04:00:00 UTC ]
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In 2020, the Audio Publishers Association sales report finds more than 71,000 audiobooks were published in the US, up 39 percent over 2019. The post Audio Publishers Association Cites 12-Percent 2020 US Audiobook Revenue Growth appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-06-01 13:14:36 UTC ]
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Orion Spring has acquired How to Be Broken: A Guide to Falling Apart, an "essential and timely" e-book on post-traumatic growth by Dr Emma Kavanagh. Continue reading at The Bookseller
[ The Bookseller | 2021-04-28 15:37:28 UTC ]
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Some children's book publishers in Russia forecast growth in 2021, but another publisher cautions that 'oversupply' and 'low-quality books' are problematic. The post Russian Market Looks to Children’s Books for 2021 Growth appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-03-04 17:10:20 UTC ]
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'Readers want both digital books as well as the "old-fashioned" print book,' says Lindhardt & Ringhof's CEO. The post Denmark’s Lindhardt & Ringhof Reports ‘Vast Growth in Revenue’ in 2020 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-02-23 12:58:26 UTC ]
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Quarto has signed a new $20m bank facility, as well as extending $13m in loans it received in 2018 and getting a new $10m loan. Continue reading at The Bookseller
[ The Bookseller | 2021-02-16 21:21:58 UTC ]
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Just 10 years on from the children's indie's inception, the list has stonking TCM sales and a flurry of awards to its name. Its three co-founders reveal the key to its success. Continue reading at The Bookseller
[ The Bookseller | 2021-01-28 19:35:06 UTC ]
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Rowman & Littlefield has reshuffled responsibilities within its sales and marketing team, as it continues to grow internationally. Continue reading at The Bookseller
[ The Bookseller | 2021-01-15 12:11:29 UTC ]
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Chriscynethia Floyd, a former executive at Simon & Schuster and David C Cook, has been hired as v-p and publisher of Our Daily Bread Ministries. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-11-09 05:00:00 UTC ]
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Final estimates from the AAP found a 1.1% increase in total industry sales in 2019 over 2018. Sales were estimated to be $25.93 billion. The increase was led by a 20.4% jump in sales in the preK-12 category, where sales were $4.07 billion. In the trade category, sales inched ahead 0.4%, to... Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-07-31 04:00:00 UTC ]
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Sponsored by Pushly 2020 wasn’t supposed to go quite like this. Whether digital natives or survivors of a decade-long shift away from legacy models, most large online publishers entered the year forecasting significant revenue growth and continued investment in more sophisticated digital... Continue reading at Folio Magazine
[ Folio Magazine | 2020-07-29 07:33:30 UTC ]
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Sponsored by Pushly 2020 wasn’t supposed to go quite like this. Whether digital natives or survivors of a decade-long shift away from legacy models, most large online publishers entered the year forecasting significant revenue growth and continued investment in more sophisticated digital... Continue reading at Folio Magazine
[ Folio Magazine | 2020-07-29 07:33:30 UTC ]
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From pop-up newsletters to creative new content initiatives, audience experts share tactics for moving new readers through the pipeline [sponsored by Pushly]. The post How Publishers Are Converting a Spring Traffic Surge Into Sustained Growth appeared first on Eddie & Ozzie Awards. Continue reading at Folio Magazine
[ Folio Magazine | 2020-07-29 07:33:30 UTC ]
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Welbeck has appointed Kim Brown, formerly of Parragon Books, as vice president of sales and marketing for North America. Continue reading at The Bookseller
[ The Bookseller | 2020-06-18 18:08:56 UTC ]
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April 2020 year‐to‐date revenue at Bloomsbury Publishing has fallen just 3%, the company has reported as part of its full-year results announcement, with print revenues at 87% of last year’s sales and academic digital revenues up by over 52% year on year. Continue reading at The Bookseller
[ The Bookseller | 2020-05-19 21:51:31 UTC ]
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Sarah Frier traces the company’s cultural impact along with its business history. Continue reading at The Washington Post
[ The Washington Post | 2020-04-30 15:32:33 UTC ]
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A new study of publishing executives reveals strategies and technology for maximizing growth in the digital world. Continue reading at Advertising Age
[ Advertising Age | 2020-04-24 14:35:00 UTC ]
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The Spanish and Latin American markets are expected to have 14,000 Spanish-language audiobooks available this year, and, with ebooks, continued to see growth in 2019. The post Bookwire Cites Growth in Spanish-Language Audiobooks, Ebooks appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-04-06 13:00:46 UTC ]
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Indie bookshops are focusing on online sales and coming up with innovative ideas for business after the coronavirus crisis forced physical stores to close. Continue reading at The Bookseller
[ The Bookseller | 2020-03-25 17:14:30 UTC ]
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