No stranger to the unconventional, REI is at it again: The outdoors retailer is discontinuing its print mail-order catalog and debuting a magazine. Called Uncommon Path, the print publication will run on a quarterly basis and include stories focused on the outdoors. Kent, Washington-based REI is partnering with Hearst Magazines on the project, which will be staffed by a team of roughly six in-house REI employees as well as a collection of freelancers and Hearst workers. “What this magazine represents is how we are trying to deliver some of our own content and environmental journalism to help people understand issues around the outdoors better,” says Paolo Mottola, editorial director. He concedes that print journalism is not exactly on the upswing, but predicts that the singular outdoors-focus of Uncommon Path should help REI succeed. Mottolo says the magazine is another vehicle to deliver REI content to consumers, and that it will exist alongside the retailer’s online publishing, podcast and documentaries. Hearst has a similar publishing deal with Airbnb for Airbnb Magazine, which has a distribution of 1 million. REI is finalizing its retail strategy of the publication and expects to sell in some airports, bookstores and newsstands around the country, as well as in all 155 of its stores, with a cover price of $4.95. The first issue this fall, at 84 pages, will include a mix of editorial features and print ads. Sucharita Kodali, VP and principal analyst at Forrester,... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-06-20 19:50:29 UTC ]
To mark its second anniversary, Bookshop.org, has started what it is calling the Golden Bookmark Sweepstakes, which will award one person $600 in Bookshop.org gift cards each year for life, as well as a one-time prize of $500 to donate to a bookstore of their choice. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-01-28 05:00:00 UTC ]
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A Hearst employee returned to the office, but just a few weeks later COVID was in the building too. The post ‘There were seven cases on various floors that week’: Confessions of a media employee who returned to the office appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2022-01-14 05:01:00 UTC ]
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TheSkimm, Condé Nast, The Washington Post, Politico and Hearst have shifted reopenings to at least the end of the month and, in some cases, till March. The post Spiking omicron cases spell delays for publishers’ January RTO plans appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2022-01-13 05:01:00 UTC ]
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Kerri Maher’s novel “The Paris Bookseller” celebrates the life of American Sylvia Beach, a bookstore owner who saw promise in James Joyce’s “Ulysses.” Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2022-01-11 20:01:10 UTC ]
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Danny Caine, the owner of the Raven Book Store in Lawrence, Kans., has sold a 49% stake in the 35-year-old bookstore to a group of seven employees. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-01-04 05:00:00 UTC ]
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Regardless of how 2021 went for you, 2022 is another chance for all of us to make the new year better than those that came before it. We set New Year’s resolutions with the best of intentions, but it’s no wonder that so many people fail after just a few weeks – old habits die hard. Just as it’s... Continue reading at Engadget
[ Engadget | 2022-01-01 14:34:42 UTC ]
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Independent book shop McNally Jackson staged a public protest with a melodic twist in New York this week, reworking classic seasonal songs and sending carolers to perform in front of the Amazon four-star store in the SoHo neighborhood. The newly written lyrics, from agency DCX Growth... Continue reading at AdWeek
[ AdWeek | 2021-12-23 20:20:41 UTC ]
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DCist reports that workers at DC’s indie bookstore Politics and Prose have decided to unionize, joining a growing list of bookstores (and other workplaces) that have unionized this year. If they do unionize, they’ll become the only bookstore in DC with a unionized workforce. But Politics and... Continue reading at Literrary Hub
[ Literrary Hub | 2021-12-17 16:47:07 UTC ]
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Scholastic UK has announced a global publishing deal with 9 Story Media Group and Karma’s World Entertainment for a new Netflix series. Continue reading at The Bookseller
[ The Bookseller | 2021-12-13 02:29:44 UTC ]
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In addition to being a prolific novelist, Toni Morrison was a prolific editor. She was committed to championing Black writers, both through her role as senior editor at Random House and her work with writing collectives like The Sisterhood (which included literary giants like June Jordan, Alice... Continue reading at Literrary Hub
[ Literrary Hub | 2021-12-10 18:40:25 UTC ]
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Zenith Bookstore sells both new and used books, and has become a community hub in a part of the city where residents never expected to have a bookstore. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-12-03 05:00:00 UTC ]
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In the early 2010s I lived near a bookstore called KAYO Books, in an area of San Francisco sometimes called Tenderloin Heights. They stocked an incredible array of pulp and genre fiction: two dizzying floors of detective fiction, mysteries, westerns, schlocky movie and TV tie-ins, and erotica.... Continue reading at Literrary Hub
[ Literrary Hub | 2021-11-24 09:55:50 UTC ]
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In her essay collection “These Precious Days,” the novelist and bookstore owner explores friendship, marriage and mortality. Continue reading at The New York Times
[ The New York Times | 2021-11-19 15:41:34 UTC ]
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Founded in October 2009 by Rebecca Fitting and Jessica Stockton Bagnulo, Greenlight Bookstore is an independent bookstore in Brooklyn, New York. Combining the best traditions of the neighborhood bookstore with carefully curated, community-minded events, Greenlight has earned a reputation as a... Continue reading at Literrary Hub
[ Literrary Hub | 2021-11-11 09:49:39 UTC ]
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Rebecca Fitting, co-owner of Brooklyn’s Greenlight Bookstore, is leaving the store she cofounded with Jessica Stockton-Bagnulo 12 years ago, and has sold her stake in the business to Stockton-Bagnulo. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-10-29 04:00:00 UTC ]
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What do a publisher that was founded in 1887 and one that was founded in 2006 have in common? Plenty, as it turns out, when it comes to their commerce strategies. BuzzFeed senior vice president of ad strategy and partnerships Ken Blom and Hearst Magazines vp of strategic partnerships and... Continue reading at AdWeek
[ AdWeek | 2021-10-27 14:09:20 UTC ]
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Here are the best bookish things that happened this week, from library chickens to literacy funding and, of course, WonTon the bookstore cat. Continue reading at Book Riot
[ Book Riot | 2021-10-22 10:42:00 UTC ]
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Anyone who has worked in a bookstore knows only too well that moment when a customer approaches by saying, “So I don’t remember the title, or the author, but—.” And we’ve all been on the other side of the counter, trying to pinpoint something we can’t quite describe at a bookstore (“It’s a... Continue reading at Literrary Hub
[ Literrary Hub | 2021-10-21 08:55:42 UTC ]
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A bookstore visit to address supply chain concerns and share top picks for the season. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-10-20 14:00:00 UTC ]
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The following bookstore profiles are from Bibliophile: Diverse Spines, by Jamise Harper and Jane Mount. * LOYALTY BOOKSTORE Silver Spring, Maryland, USA / Washington, DC, USA Instagram: @loyaltybooks What began as a pop-up shop has since become one of the most treasured bookstores in the... Continue reading at Literrary Hub
[ Literrary Hub | 2021-10-19 08:55:55 UTC ]
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