No stranger to the unconventional, REI is at it again: The outdoors retailer is discontinuing its print mail-order catalog and debuting a magazine. Called Uncommon Path, the print publication will run on a quarterly basis and include stories focused on the outdoors. Kent, Washington-based REI is partnering with Hearst Magazines on the project, which will be staffed by a team of roughly six in-house REI employees as well as a collection of freelancers and Hearst workers. “What this magazine represents is how we are trying to deliver some of our own content and environmental journalism to help people understand issues around the outdoors better,” says Paolo Mottola, editorial director. He concedes that print journalism is not exactly on the upswing, but predicts that the singular outdoors-focus of Uncommon Path should help REI succeed. Mottolo says the magazine is another vehicle to deliver REI content to consumers, and that it will exist alongside the retailer’s online publishing, podcast and documentaries. Hearst has a similar publishing deal with Airbnb for Airbnb Magazine, which has a distribution of 1 million. REI is finalizing its retail strategy of the publication and expects to sell in some airports, bookstores and newsstands around the country, as well as in all 155 of its stores, with a cover price of $4.95. The first issue this fall, at 84 pages, will include a mix of editorial features and print ads. Sucharita Kodali, VP and principal analyst at Forrester,... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-06-20 19:50:29 UTC ]
The Hudson Valley-based Golden Notebook Bookstore will launch its publishing press next year with author Abigail Thomas's memoir 'Still Life at 80: The Next Interesting Thing.' Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-10-18 04:00:00 UTC ]
More news stories like this
Tom Hanks—who previously spent time crushing a beloved indie bookstore with his discount big box chain (which was then probably crushed by Amazon and yes I am talking about his role in You’ve Got Mail and not his real life)—will publish a novel with Knopf this spring. The book, The Making of... Continue reading at Literrary Hub
[ Literrary Hub | 2022-09-27 15:17:38 UTC ]
More news stories like this
The second annual edition of the conference, slated for Oct. 18-20, will add in-person elements to its largely streaming format. Continue reading at Advertising Age
[ Advertising Age | 2022-09-27 15:00:48 UTC ]
More news stories like this
Publisher commerce marketplaces aren't always successful, but Hearst's Sheel Shah hopes his company's new marketplace will capitalize on the natural evolution of its readers' online shopping habits. Continue reading at Digiday
[ Digiday | 2022-09-27 04:01:00 UTC ]
More news stories like this
Nicole Sullivan, the owner of Denver's BookBar, a bookstore and wine bar that she founded in 2013, announced that she will close the store on January 31 to focus more on her other business, the Bookies. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-09-27 04:00:00 UTC ]
More news stories like this
Books are written in solitude, but writers do some of their finest work with crowds—in public talks, interviews, and events. The best moments from those strange, dramatic interactions often go missing, however: either they’re never recorded, or nobody will ever find the recordings. Fortunately,... Continue reading at Literrary Hub
[ Literrary Hub | 2022-09-14 09:05:43 UTC ]
More news stories like this
Strand Bookstore is taking the idea of the “status tote” to a whole new level and is now selling a special Bottega Veneta limited edition black tote back for $1,500. I hate it. Yes, we here at Lit Hub are definitely part of the Literary Tote Industrial Complex, which traffics in superficial... Continue reading at Literrary Hub
[ Literrary Hub | 2022-09-13 13:56:21 UTC ]
More news stories like this
Bookstore visits and author addresses were among the primary events for booksellers attending the California Independent Booksellers Alliance's conference this year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-09-13 04:00:00 UTC ]
More news stories like this
There are very few things in the world that we at Electric Lit love more than bookstores, but one of those things is pets. We are absolutely obsessed with our furry friends. It only stands to reason that to our minds, there is no greater place in the world than a bookstore with a pet. […] The... Continue reading at Electric Literature
[ Electric Literature | 2022-09-05 11:00:00 UTC ]
More news stories like this
With design elements inspired by nearby Tiantai Mountain and the Haishan Islands, a new bookstore in Taizhou City (on China’s central coast) is putting all our cute little corner bookshops to shame. This article was posted in English but is essentially a long string of AI-translated... Continue reading at Literrary Hub
[ Literrary Hub | 2022-08-29 14:32:57 UTC ]
More news stories like this
Translated by Charlotte Whittle At some point in the last century, I arrived in Paris and that very day bought a copy of Madame Bovary in a bookstore called Joie de Vivre in the Latin Quarter. I stayed up nearly all night reading it and by dawn I knew what kind of writer I wanted […] Continue reading at Literrary Hub
[ Literrary Hub | 2022-08-29 08:52:14 UTC ]
More news stories like this
We talk with Jill and Adlai Yeomans, owners of White Whale Bookstore in Pittsburgh, Pa., which focuses on literary fiction. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-08-26 04:00:00 UTC ]
More news stories like this
I think every aspiring writer should work in a used bookstore. For a little while, at least. If nothing else, the ego death is electric. * I am lucky. A fellowship after my MFA has left me with all kinds of time to write and live out this romantic dream job. Ensconced in an Ann […] Continue reading at Literrary Hub
[ Literrary Hub | 2022-08-24 08:53:03 UTC ]
More news stories like this
The summer Christian Product Expo (CPE) took place in Lexington, Ky. Aug. 14-16, attracting 648 attendees, including Christian bookstore owners, publishers, authors, and agents for training sessions, product launches, and networking. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-08-24 04:00:00 UTC ]
More news stories like this
Almost 400 bookstores plan to participate in Bookstore Romance Day, a combination of virtual programming and national in-store events on August 20. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-08-19 04:00:00 UTC ]
More news stories like this
The just-concluded New Voices New Rooms joint virtual gathering of the New Atlantic and Southern Independent Booksellers Associations delved into such issues as book banning, de-escalating confrontations, and ways to generate additional revenue. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-08-11 04:00:00 UTC ]
More news stories like this
Yep, you guessed it: “Barefoot Bookseller,” the greatest job in the literary world, is once again accepting applications. Would you like to run a bookstore on a desert island in the Maldives for a year? What if I told you that you weren’t allowed to wear shoes . . . or read the news? I […] Continue reading at Literrary Hub
[ Literrary Hub | 2022-08-01 13:04:38 UTC ]
More news stories like this
I was 13 years old in a suburban mall Barnes & Noble, holding a copy of Please Don’t Kill the Freshman by Zoe Trope. The cover—featuring the silhouette of a young cheerleader whose stance seems sarcastic, her pom-poms flopping against gashes of blue and red—was young, angry, and awesome. I... Continue reading at Literrary Hub
[ Literrary Hub | 2022-07-19 14:56:41 UTC ]
More news stories like this
In his grouchy, funny memoir, “A Factotum in the Book Trade,” Marius Kociejowski writes about what a good bookstore should feel like, famous customers he’s served and more. Continue reading at The New York Times
[ The New York Times | 2022-07-18 18:02:04 UTC ]
More news stories like this
The New Orleans bookstore is a shop with a mission—to eliminate mass incarceration through the promotion of literacy. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-07-15 04:00:00 UTC ]
More news stories like this