The magazine was once the most hotly anticipated Sunday read. Now it's been eclipsed by the showy T style publicationTwo magazines, both published by the New York Times, arrived in my house over the weekend, one thin, the other thick.The thin one, The New York Times Magazine, is largely about public issues, or reflections about the culture, or science, or literature. The thick one, T: The New York Times Style Magazine, is about fashion, design, taste, and luxury.This column is not, let me hasten to say, about the death of news values and civic interest, that the two magazines, side by side, might seem to reflect. Rather, it is about the nature of magazine publishing, and about publishers and the choices they make.It is also about nostalgia, as so much about publishing is these days. And about advertising, which, confoundingly, most writing about publishing is not about.The nostalgia: the New York Times Magazine was once, arguably, the most influential magazine in America (the runner ups would be the New Yorker and Time), as well as one of the most profitable. This had less to do with its famous long-winded prose, then with the fact that it was a supplement delivered with the Sunday Times, and therefore read at nearly the same moment on Sunday morning by the Times readership – some of the most influential people in America, in attentive repose. The magazine was a testament to the power of audience – or the power of its attention. For a writer, appearing in the Magazine... Continue reading at 'The Guardian'
[ The Guardian | 2013-12-09 00:00:00 UTC ]
News tagged with:
#ad revenues
#media business
According to a report in the 'Seattle Times,' proving that Amazon is a monopoly, let alone an abusive monopoly, will be very difficult, if not impossible. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#seattle times
Socail engagements were healthy for magazine brands in September across Facebook, Twitter, Google+ and Instagram, especially when it came to epicurean, shelter/home and pop culture & celebrity interests. This, according to data compiled in sister publication min, using True Social Metrics,... Continue reading at Folio Magazine
[ Folio Magazine | 2014-10-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#magazine brands
#data compiled
Margot Schupf has been named publisher of Time Home Entertainment, Inc., the book and bookazine publishing division of Time Inc. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#named publisher
Time-based metrics are used by almost every leading publisher to measure themselves, but there's been hesitancy to transact on the basis of numbers like time spent and ad exposure time. That could change soon though as a member Continue reading at Folio Magazine
[ Folio Magazine | 2014-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#time spent
#time-based metrics
#leading publisher
Media companies have been streamlining their businesses by cleaving off underperforming print units from more lucrative TV, film and digital businesses. Just this year, Time Warner spun off magazine division Time Inc., Tribune Company split apart its TV and newspaper businesses and Gannett... Continue reading at Advertising Age
[ Advertising Age | 2014-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#newspaper businesses
#similar moves
#meredith corporation
#des moines
#iowa-based company
Just weeks after the Financial Times said it would begin selling digital ads based on the time for which they're exposed to readers, a new survey shows other digital publishers are growing bullish about the tactic. The survey, from Digital Content Next, found that 80% of "premium" publishers are... Continue reading at Advertising Age
[ Advertising Age | 2014-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital content
#time-based metrics
More brands are publishing video directly to Facebook instead of to YouTube and then using Facebook for distribution. The post Facebook video isn’t killing off YouTube — yet appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-10-21 00:00:00 UTC ]
More news stories like this |
The editor bought U.S. rights to TED curator Chris Anderson's 'Talk This Way! The Official TED Guide to Public Speaking,' the first acquisition for his new line of business books at Houghton Mifflin Harcourt. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#public speaking
#business books
Martha Stewart is getting out of the business of magazines -- mostly.Her company, Martha Stewart Living Omnimedia, has struck a 10-year licensing agreement with Meredith Corp., owner of Better Homes and Gardens and Every Day With Rachael Ray, to handle the advertising sales, marketing,... Continue reading at Advertising Age
[ Advertising Age | 2014-10-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#business operations
#meredith corp
#martha stewart
#rachael ray
#advertising sales
#non-editorial functions
#paper stock
Martha Stewart Living Omnimedia Inc. will farm out most of its magazine operations to Better Homes and Gardens publisher Meredith Corp., cutting costs as it focuses on brand-licensing deals. Meredith... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2014-10-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#magazine operations
#cutting costs
It's not a shocker that print ad revenue has fallen while the pile of dimes from digital advertising has been growing. Continue reading at Folio Magazine
[ Folio Magazine | 2014-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#things change
#digital advertising
With 151,000 attendees, this year’s edition of the New York Comic Con had the largest crowd ever announced at a North American con. And despite the size, it seemed to be an overwhelmingly peaceful celebration of pop culture, and the diversification of fandom. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#largest crowd
#pop culture
Swiss cartoonist Frederik Peeters' sci-fi series, Aama continues Verloc Nim's reluctant space journey with his brother Conrad and the android chimpanzee, Churchill, as they search to uncover any material relating to the mysterious experiment known as Aama. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#sci-fi series
#material relating
Manga sales were brisk at New York Comic Con as droves of fans turned out to clamor over hit series Attack on Titan and classic properties like Sailor Moon; while Super star manga artist Takeshi Obata made his first trip to a North American comics show. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#manga sales
#fans turned
#sailor moon
Remember when comics grew up and got serious? Publishers have come full circle and now cater to young readers with new comics and graphic novels and tie-ins to old favorites. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#full circle
#young readers
#graphic novels
Lots of companies are grouping a few writers and designers together and proclaiming themselves "brand newsrooms," but most of the messaging that comes out of newsrooms like these feels stale and awkward. The culprit? Process. Most brands won't let a single Tweet, Facebook image, or banner ad out... Continue reading at Advertising Age
[ Advertising Age | 2014-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#content producers
#banner ad
PW Comics World was at New York Comic Con, held October 9-12 at the Javits Convention Center in Manhattan, to bring back the news and memorable photographs of the show. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#photo mania
#bring back
At New York Comic Con, Vertical Inc., a New York City publisher specializing in Japanese prose works and manga, announced plans to launch Vertical Comics, a new imprint focused solely on manga and anime-related titles. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#announced plans
Hollywood newly-wed George Clooney surprises fans at a New York comic book convention by turning up to promote his upcoming Disney fantasy film. Continue reading at BBC News
[ BBC News | 2014-10-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#york comic-con
Time Inc.’s former CTO, Abe Cytryn, is joining Magzter in the same role as the digital newsstand company preps a series of new features for both publishers and consumers. Continue reading at Folio Magazine
[ Folio Magazine | 2014-10-10 00:00:00 UTC ]
More news stories like this |