Reader's Digest increases frequency

Reader's Digest is making an unusual move for the magazine industry today: Next year it will increase its annual frequency from 10 to 12 issues. The move undoes a frequency reduction that took effect in 2010 as part of a broader "transformation into an innovative multimedia brand" that also included cutting print circulation to 5.5 million from 8 million. Reader's Digest Association today attributed the increase to demand from digital subscribers. "Our digital issues are garnering unprecedented demand and readers have been vocal about their desire for new content on a more-frequent basis," Robert Guth, president-CEO at Reader's Digest Association, said in a statement. Reader's Digest Association last month reported "disappointing" results for the most recent quarter, including an operating loss of $93.2 million after a $113.4 million write-down partly due to "declines in prevailing market conditions in publishing and direct-marketing industries." Reader's Digest, however, has been running more ad pages this year. Ad pages in the issues from January through September increased 11.2% from the period a year earlier, according to the Media Industry Newsletter. Monthlies as a whole, meanwhile, saw ad pages slip 4.9%. Established magazines are more likely to trim issues from their schedules these days than add them amid soft ad support for print but considerable expenses. Hearst Magazines, for example, cut Woman's Day from 15 times a year to 12 in January. Spin magazine halved... Continue reading at 'Crains New York'

[ Crains New York | 2012-09-15 00:00:00 UTC ]
News tagged with: #partly due #ad pages #hearst magazines #final issue

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Adult E-book Sales Post Small Six-Month Increase

According to AAP’s monthly StatShot report, adult ebooks rose only 4.8% in the first six months of 2013 compared to the same period in 2012, hitting $647.7 million. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-09-19 00:00:00 UTC ]
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Amazon Launches Kindle Reader With Goodreads Integration

Looks like Amazon is making good use of its Goodreads acquisition. When it debuted the latest Kindle e–reader Tuesday, among the features and specs touted––faster processor, higher–contrast screen, next–gen light––was Goodreads integration, giving readers a built–in community of 20 million to... Continue reading at Fast Company

[ Fast Company | 2013-09-04 00:00:00 UTC ]
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Can Foreign Authors Use China’s Social Media to Acquire Readers?

China's Douban is experimenting with crowdsourced translations of English literature, including SF and short stories by David Mitchell. Can it help authors enter the market? Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-08-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #foreign authors #english literature #short stories #david mitchell


A win for readers? DOJ's proposed measures for Apple would make price-shopping easier

One part of a proposal to enforce the verdict against Apple for allegedly fixing ebook prices would require Amazon and Barnes & Noble 'buy' buttons in the Apple store, allowing consumers to easily compare ebook costs. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-08-06 00:00:00 UTC ]
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Kobo's newest e-reader leaks, photos show Aura-inspired design

Leaked photos of the next e-reader to join the Kobo family have appeared online today, and from the looks of it, the company isn't out to reinvent the wheel. We rummaged around in the FCC filings to confirm that it'll come with a 6-inch screen and a 1,500mAh battery, which bests the 1,000mAh one... Continue reading at Engadget

[ Engadget | 2013-07-24 00:00:00 UTC ]
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Amazon Kindle tops yearly Japan e-reader sales five months after launch

Amazon.com's Kindle e-reader has dominated the competition in Japan since its launch last year, according to new research, showing the company's low pricing and powerful brand may have overcome its late entrance into the market. The Kindle accounted for 38.3 percent of the e-reader market in... Continue reading at PC World

[ PC World | 2013-07-02 00:00:00 UTC ]
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How S&S Dreams Up “Home-Grown Series” for Younger Readers

Developing home-grown series at Simon and Schuster's children's division offers the publisher greater control over editorial, design, production and promotion. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-06-28 00:00:00 UTC ]
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Young US readers 'like print', finds Pew

Younger readers in the US are more likely to have read a printed book in the last year than older... Continue reading at The Bookseller

[ The Bookseller | 2013-06-26 00:00:00 UTC ]
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Penguin Books' First to Read program will give readers sneak peeks

Through First to Read, members will have the chance to get advance reading copies of Penguin Books before they are published. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-06-19 00:00:00 UTC ]
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Helping Readers Make Sense of Your Digital Brand Offers

Have a well-defined set of expectations for customers based on platform and device. Continue reading at Folio Magazine

[ Folio Magazine | 2013-06-07 00:00:00 UTC ]
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Amazon launches Kindle tablet and e-reader in China

After remaining quiet on the hardware front for years, Amazon.com's China business has finally brought the company's Kindle tablet and Kindle e-reader to the country. On Friday, both the Kindle Fire HD and Kindle Paperwhite went on sale through the company's site in the country. The Kindle... Continue reading at PC World

[ PC World | 2013-06-07 00:00:00 UTC ]
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Best Books for Middle-Grade Readers? 5 Recommended Titles from BEA

BookExpo America's Middle Grade Buzz Books panels previewed five titles editors are most excited about publishing this fall. Expect them to get a big push in bookstores. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-06-05 00:00:00 UTC ]
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Kindle Fire and Paperwhite Readers Coming to China in June

Reports from China say Amazon will launch both the Kindle Paperwhite and Fire devices in China this June, prices range from 849 RMB ($134) for the Paperwhite and 1400-1500 RMB ($222-238) for the Fires. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-30 00:00:00 UTC ]
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One Week Left to Register for Reaching Readers Conference

Recharge your book marketing strategy, boost your outreach success and build lasting relationships with readers and customers at the Reaching Readers Conference on May 28. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-21 00:00:00 UTC ]
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Book Marketing Q&A: Wiley’s Jeanenne Ray on Building Reader Communities

Jeanenne Ray, Senior Marketing Manager at Wiley, will speak at the Reaching Readers conference about how publishers can build strong readers communities. Here is a sneak preview of her talk. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-06 00:00:00 UTC ]
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Book Sales in Bulgaria Up 10% in 2012, Translations Increasing

Book sales in Bulgaria were up 10% in 2012, with publishers reporting more than 5,000 books were published the previous year, of which 1,500 were translations. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-02 00:00:00 UTC ]
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Amazon's sales increase 22% in first quarter

Amazon has reported a 22% rise in sales over the last three months, the same growth increase as... Continue reading at The Bookseller

[ The Bookseller | 2013-04-26 00:00:00 UTC ]
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'Luxury e-reader' launched by Kobo

Kobo unveiled a new luxury e-reader designed to target "the world's most passionate... Continue reading at The Bookseller

[ The Bookseller | 2013-04-16 00:00:00 UTC ]
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Publishers in the UK are Expecting Digital Revenues to Increase by 15% This Year

Digital revenue growth among online publishers in the UK is expected to grow by 15 per cent in 2013 according to the fifth annual organisation census by the Association of Online Publishers, while technology and data will play an increased role in re ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-04-10 00:00:00 UTC ]
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German Readers Finally Embracing Ebooks, Self-Publishing

Discussions at this year's Leipzig Book Fair proved that ebooks and self publishing are gaining wider acceptance in Germany, and readers are more open to digitization. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-04-03 00:00:00 UTC ]
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