In a year when publishers have been talking about the "pivot to video," Cond Nast has some hard-won lessons to impartfor example, success in video can have less to do with quick-hit food clips than TV and even movie-length fare. Today, Cond Nast Entertainment is garnering a billion monthly views on its digital videos, Emmy and Oscar nods for its expensive efforts in TV and movies and, since last year, actual profits to top it off.To be fair, it's taken a while to get here: TV veteran Dawn Ostroff was tapped to lead the newly created division as its president six years ago. Only this fall did it achieve wide theatrical release for a feature film, the firefighting movie "Only the Brave." The division has another 35 films in various stages of development, including "The Old Man and the Gun," which Robert Redford has said will be one of his final roles, and "King of the Jungle," set to star Johnny Depp. Other work includes "Last Chance U" on Netflix, "Vanity Fair Confidential" on Investigation Discovery and "Invisible," a supernatural series shot in VR.Ostroff, who had a hand in generation-defining TV hits like "Gossip Girl" when she was entertainment president at The CW, talked with Ad Age about the real value of video, the whims of Facebook, aging TV audiences and finding the next "Gossip Girl." Our conversation has been edited. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2017-12-21 00:00:00 UTC ]
News tagged with:
#feature film
#work includes
#gossip girl
The Bookshop Band write songs inspired by the books of visiting authors like The Unlikely Pilgrimage of Harold Fry's Rachel Joyce. Continue reading at BBC News
[ BBC News | 2013-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#read books
#harold fry
#rachel joyce
Gerard Jones, author of 'Men of Tomorrow: Geeks, Gangsters, and the Birth of the Comic Book,' explains the origins of comic books, the hardships they went through, and where they are apt to go next. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#comic book
#comic books
'Saving Mr. Banks' stars Tom Hanks as Walt Disney and Emma Thompson as 'Poppins' author P.L. Travers in the story of how the children's book became a Disney film. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-07-17 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#mary poppins
#saving mr
#walt disney
#emma thompson
JK Rowling has secretly written a crime novel under the guise of male debut writer Robert Galbraith. Continue reading at BBC World
[ BBC World | 2013-07-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#jk rowling
Publishers including Maxim, Radar Online, Guitar World and USA Today Sports Media are experimenting with a pay wall that instead of charging readers requires them to watch an advertiser's video. The tactic, which uses a system ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-07-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#pay wall
#radar online
Instagram today made its three-weeks-old videos feature embeddable, giving publishers and marketers another option to Twitter Vine, YouTube and Vimeo when it comes to making content more multimedia. In other words, anybody can now grab an Instagram video or photo and post it on their own... Continue reading at AdWeek
[ AdWeek | 2013-07-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#hit publish
#news organization
"Why, sometimes I've believed as many as six impossible things before breakfast." ― Lewis Carroll, Alice in Wonderland I've been to see ALICE -- though there was no looking glass to jump through, just a retina scanner and one very long elevator ride down into the earth. I've toured a CMS... Continue reading at Engadget
[ Engadget | 2013-07-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#impossible things
#online publishing
Paula Deen was supposed to release "Paula Deen's New Testament: 250 Favorite Recipes, All Lightened Up" in October. But Ballantine Books canceled the release, even though it was already No. 1 in pre-orders on Amazon. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#paula deen
Rupert Murdoch's media empire News Corp is in the process of being split into separate publishing and entertainment companies. Continue reading at BBC World
[ BBC World | 2013-06-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#rupert murdoch
#entertainment companies
Magnify, a video distribution and curation startup, has raised $1 million from a group of investors that includes TED conference producer Chris Anderson and Chris Kelly, Facebook's former chief privacy officer. Magnify, which has previously raised $4.2 million over five years, helps publishers... Continue reading at AllThingsD
[ AllThingsD | 2013-06-24 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#video distribution
#york-based company
An email composed, but never sent, by former Apple CEO Steve Jobs may prove instrumental in the Justice Department's case that Apple, along with the five largest book publishers, colluded to fix prices for electronic books.In a draft email intended for Apple Senior Vice President Eddy Cue about... Continue reading at PC World
[ PC World | 2013-06-19 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#electronic books
#orin snyder
Reader's Digest Association has long maintained a strong display ad presence, but the group is now turning its focus to video sales. Continue reading at Folio Magazine
[ Folio Magazine | 2013-06-12 00:00:00 UTC ]
More news stories like this |
The Hearst Magazines Digital Media division oversees more than 28 websites and 14 mobile sites, and is formulating strategies to increase advertiser ROI in the digital space while also enhancing the user experience and level of engagement across all of its brands. Continue reading at Folio Magazine
[ Folio Magazine | 2013-06-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital space
#user experience
Hobby titles are proving to be fertile ground for video. Kalmbach Publishing's Model Railroader is the latest to expand its offerings, launching a paid video subscription site to its compliment the 79-year-old brand. Continue reading at Folio Magazine
[ Folio Magazine | 2013-06-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#fertile ground
With a global television network operation in place, Bloomberg News is using video clips from its shows as well as Web-only videos to produce some 200 clips per day, signaling a new "digital first" approach, says Chris Berend ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-04-24 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#bloomberg news
Headline has acquired New Adult trilogy The Games by self-published ebook bestseller Nyrae Dawn... Continue reading at The Bookseller
[ The Bookseller | 2013-04-23 00:00:00 UTC ]
More news stories like this |
A publisher in Germany is to remove the offensive 'n-word' from one of its children's books, following a complaint from a parent. Continue reading at BBC World
[ BBC World | 2013-03-16 00:00:00 UTC ]
More news stories like this |
Publisher Conde Nast is creating video networks based on its Glamour and GQ magazines. Continue reading at Los Angeles Times
[ Los Angeles Times | 2013-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#conde nast
Random House UK has released a video on YouTube showing some of its biggest authors, including E... Continue reading at The Bookseller
[ The Bookseller | 2013-02-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#biggest authors
The very funny Dave Barry joined us for a video chat from his home in Florida. During our conversation, he turned his laptop so that we could see his pool and his writing desk, where he once found a snake sitting on his can of Diet Coke. Continue reading at Los Angeles Times
[ Los Angeles Times | 2013-02-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#video chat
#diet coke