Ian Schafer, founder and chairman of Deep Focus, the innovative, digitally-led advertising agency, knows how to help brands sell themselves on screens. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2017-01-27 00:00:00 UTC ]
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Ad spending for the 200 biggest U.S. advertisers rose a solid 8% in 2022. Internet companies from Amazon to Ally drove ad spending growth, and digital media grabbed the lion's share of budgets for blue-chip marketers. Budgets could come under pressure amid looming signs of recession. Continue reading at Advertising Age
[ Advertising Age | 2023-06-26 09:45:00 UTC ]
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Ad spending for the top 200 U.S. advertisers showed robust growth, powered my internet companies. Digital media grabbed the lion's share of budgets. Spending is growing this year, but a recession looms. Continue reading at Advertising Age
[ Advertising Age | 2023-06-26 09:45:00 UTC ]
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The Audio Publishers Association finds in its annual report that audiobook sales generated $1.8 billion in the United States in 2022. The post APA Report: US Sees Double-Digit Audiobook Sales Growth for 11th Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-06-01 15:27:14 UTC ]
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During its annual meeting and community forum, ABA leaders pointed to steady growth in membership over the last three years and outlined plans to deal with new issues, including book bans. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-26 04:00:00 UTC ]
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Editors and literary agents on the mechanics—and the emotions—behind the publishing business, what makes a bestseller, and how book bidding wars can cloud expectations. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-25 04:00:00 UTC ]
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In addition to preparing television and sponsored ads, Kraft has also taken an interest in digital OOH and social media displays to account for how consumer shopping habits have changed. Continue reading at Digiday
[ Digiday | 2023-05-22 04:01:00 UTC ]
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Pod Digital Media is introducing a platform to unite brands with Black and Latino influencers who double as podcast hosts. Continue reading at Advertising Age
[ Advertising Age | 2023-05-16 17:20:39 UTC ]
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Vice Media is filing for Chapter 11 bankruptcy protection, the latest digital media company to falter after a meteoric rise Continue reading at ABC News
[ ABC News | 2023-05-15 11:47:06 UTC ]
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The paper has been a bright spot for digital media despite falling ad revenue and a slowing growth rate for new subscribers Continue reading at Crains New York
[ Crains New York | 2023-05-10 18:44:39 UTC ]
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Publishing is facing its severest set of challenges in a generation, experts noted at this year's AAP annual meeting: book bans, the lack of diversity, climate change, and “unrelenting” challenges to copyright. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-09 04:00:00 UTC ]
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Forty years ago, my not-yet-gentrified neighborhood in Brooklyn had one bookstore, Mostly Books. When the owner retired, it became a video store (RIP Cousins). Then it was derelict, then it was councilman’s office, and now it’s (obviously) a real estate office. But in all those years, a... Continue reading at Literrary Hub
[ Literrary Hub | 2023-05-08 15:00:19 UTC ]
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The digital media company Cond? Nast unveiled a slate of new video offerings, ad products and experiential franchises at its NewFronts presentation this morning in The Spiral at Hudson Yards, furthering its embrace of business lines that extend beyond its core editorial product. Speaking to a... Continue reading at AdWeek
[ AdWeek | 2023-05-04 14:15:00 UTC ]
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The New York City-based literary agency announced three new director-level promotions among several new hires and staff changes across the agency. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-04 04:00:00 UTC ]
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On IAB NewFronts day two, digital content platforms and streamers pitched new ad formats (with a focus on artificial intelligence and shoppable content) in short-form social video and longer-form TV shows and movies. Continue reading at Digiday
[ Digiday | 2023-05-03 10:01:00 UTC ]
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Ad world shares memories about Johnson's legacy from the early online publishing world to the creator economy. Continue reading at Advertising Age
[ Advertising Age | 2023-04-20 18:45:34 UTC ]
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When Ashley C. Ford showed up to the book club in March, she found an audience who had all read her 2021 bestseller, Somebody’s Daughter, and were primed for a lively discussion. “I gotta tell you, I’ve been to a lot of bookstores where they didn’t do that,” Ford laughs. The event took place... Continue reading at Literrary Hub
[ Literrary Hub | 2023-04-17 16:03:16 UTC ]
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From Kazuo Ishiguro to Zadie Smith, Granta’s list has been spotlighting future stars since 1983. Four decades on, what does its evolution says about our literary landscape?Last month, a reformed Glaswegian gang member, a former personal trainer and a Booker prize winner all glammed up for a... Continue reading at The Guardian
[ The Guardian | 2023-04-15 08:00:36 UTC ]
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The digital media conglomerate Starboard said Friday it purchased the conservative social media site Parler and will temporarily take down the app as it undergoes a “strategic assessment.” Continue reading at ABC News
[ ABC News | 2023-04-14 20:47:19 UTC ]
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The Emirates Publishers Association's member presses have had 'hundreds of works translated into 27 languages,' says Rashid Al Kous. (Sponsored) The post Emirates Publishers Association at London Book Fair: Seven Presses Ready for Rights Meetings appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-04-14 12:55:15 UTC ]
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Nicholas Greco, senior vice president, U.S. sales, Channel Factory The digital advertising industry is increasingly scrutinizing media wastage, and recent numbers highlight the extent of the issue. Next&Co’s annual Digital Media Wastage report revealed that $5.6 billion of digital ad spend... Continue reading at Digiday
[ Digiday | 2023-04-07 15:17:55 UTC ]
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