Publishing's future lies in diverse audiences, Chi tells IPG

Publishers need to do a “much better job of catering to underrepresented groups” as they have a responsibility to “represent the experiences of their broad readership”, Elsevier chariman Youngsuk Chi has told the IPG Conference. Continue reading at 'The Bookseller'

[ The Bookseller | 2016-03-03 00:00:00 UTC ]
News tagged with: #diverse audiences #ipg conference

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Romance Publishers and Diversity at the Nielsen Summit: ‘Uniquely Familiar’

As part of Nielsen's inaugural Romance Book Summit at the Romance Writers of America conference, a panel of publishers talk about globalization, sales, and diversity challenges. The post Romance Publishers and Diversity at the Nielsen Summit: ‘Uniquely Familiar’ appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-07-17 00:00:00 UTC ]
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HI-FI Wants to Help Publishers Regain Control of their Mobile Audiences

The "Interest-Driven Network" rolls out TagTopic marketplace in a bid to upend mobile media. The post HI-FI Wants to Help Publishers Regain Control of their Mobile Audiences appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-06-21 00:00:00 UTC ]
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Tim Berners-Lee on the Future of Book Publishing

How might Web technology change the publishing industry? Ask the inventor of the World Wide Web. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-20 00:00:00 UTC ]
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Publishers to tell Hillsborough disaster victims' stories

Publishers Amberley, Faber & Faber and Ebury are bringing out titles on the Hillsborough disaster after justice prevailed for the victims and their families 27 years on. Continue reading at The Bookseller

[ The Bookseller | 2016-04-28 00:00:00 UTC ]
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YouNow is the latest platform publishers are using to reach young audiences

Before Facebook Live, there was YouNow, a live streaming social platform that’s gained the attention of publishers including Refinery29, The Huffington Post and MTV. The 4-year-old platform's appeal is its live, interactive format that offers the chance for publishers to expose their brands to... Continue reading at Digiday

[ Digiday | 2016-04-13 00:00:00 UTC ]
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AWP 2016: Writers Walking the Talk About Diversity in Children's Publishing

This year's AWP, held at the Los Angeles Convention Center from March 31–April 2, was a vibrant mélange of multicultural voices. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-12 00:00:00 UTC ]
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'Brexit will lead to legal challenge and mess,' Cable tells IPG

Brexit will lead to “gross uncertainty, legal challenge and mess”, former business secretary Vince Cable has told the IPG Conference today in a discussion about the creative industries and business. Continue reading at The Bookseller

[ The Bookseller | 2016-03-04 00:00:00 UTC ]
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Can Simon & Schuster's new Muslim imprint ease publishing's diversity problem?

The new Salaam imprint, focused on Muslim characters and stories, is expected to launch in 2017 with nine books, from picture books for children to Young Adult titles for tweens and teens. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2016-03-03 00:00:00 UTC ]
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Publishers Have to Pay Up to Track Their Audiences on Distributed Platforms

Publishers are increasingly coming around to the idea of a distributed future. They're re-allocating resources to build teams that produce content for specific social platforms, and they're giving away articles on platforms like Apple News, Facebook and Flipboard, hoping to make money by selling... Continue reading at Advertising Age

[ Advertising Age | 2016-03-02 00:00:00 UTC ]
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Can publishing keep its soul in an increasingly data-driven future?

The Literary Platform's Sophie Rochester on publishing by numbers, and whether the industry can keep its soul in an increasingly data-driven future. Continue reading at The Bookseller

[ The Bookseller | 2016-03-01 00:00:00 UTC ]
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Snapchat’s new audience-based ad strategy could wrest control from Discover publishers

As Snapchat’s ad platform evolves, the top publishers that helped pioneer advertising there could lose some autonomy to strike their own deals. The messaging and media app wants to stop looking at Discover, where publishers like BuzzFeed, Vox, Cosmo, IGN, MTV and others post daily editions, as... Continue reading at Digiday

[ Digiday | 2016-02-29 00:00:00 UTC ]
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Celebrating 10 Years of IPG’s Independent Publishing Awards

For a 10th year, IPG Independent Publishing Awards will recognize the work of UK independent publishers and offer a business boost for the winners. The post Celebrating 10 Years of IPG’s Independent Publishing Awards appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-02-12 00:00:00 UTC ]
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3 Reasons UK Publishers Are Not Buying into Diversity

Trying to instill diversity into the UK publishing industry is like “working on a car while it is still running,“ says Bobby Nayyar. The answer, he asserts, can only be entrepreneurship. The post 3 Reasons UK Publishers Are Not Buying into Diversity appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-01-15 00:00:00 UTC ]
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The Beauty of Belonging? Diversity in UK Publishing

Bobby Nayyar offers a statistical analysis of diversity — or lack thereof — in the catalogs of major UK publishing houses, as well as initiatives to improve. The post The Beauty of Belonging? Diversity in UK Publishing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-01-14 00:00:00 UTC ]
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James: 'publishers must go further to reach diverse groups'

Man Booker Prize winner Marlon James says there are "huge sections of the population who don’t read because no one is telling the stories that they want to read". Continue reading at The Bookseller

[ The Bookseller | 2015-12-07 00:00:00 UTC ]
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Faber boss says future of book publishing is mobile

Stephen Page also says publishers must ‘understand mobile’ and put smartphone communication at the centre of thinkingThe chief executive of publisher Faber & Faber has challenged the book publishing industry to respond to the rapid increase in smartphone use, particularly by young... Continue reading at The Guardian

[ The Guardian | 2015-12-04 00:00:00 UTC ]
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Pietsch Goes Back to the Publishing Future in WSJ Op-ED

Print ain't dead, says Hachette CEO Michael Pietsch in an op-ed in this morning's 'Wall Street Journal.' Far from it. The Big Five executive claims publishing has not only survived, it hasn't really changed all that much. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-02 00:00:00 UTC ]
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'Where are the brown people?': authors slam lack of diversity in UK publishing

Nikesh Shukla calls industry’s backtracking ‘a perfect loop-de-loop of blame’ as he is joined by Jon McGregor in a groundswell of readers and authors demanding more diverse representationMan Booker winner Marlon James: ‘Writers of colour pander to the white woman’Authors Nikesh Shukla and Jon... Continue reading at The Guardian

[ The Guardian | 2015-11-30 00:00:00 UTC ]
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Six Insights into Future Trends in Digital Publishing

Nobody knows what the future of the media industry will look like - we can only extrapolate from its current state and hope nothing too disruptive ruins our bets in the meantime. To help us make those bets, TheMediaBriefing recently hosted the ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-30 00:00:00 UTC ]
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