Publishers Willing to Give Facebook Their Articles, but Not Their Ad Sales

Why would publishers want to jump into bed with their top "frenemy" Facebook? Well, they're not, entirely.Four of the first U.S. publishers to publish mobile articles directly on Facebook through its new Instant Articles program -- The New York Times, BuzzFeed, National Geographic and NBC News -- plan to handle ad sales themselves and keep all of the revenue, turning down Facebook's offer to sell ads and share the take. Only the fifth, The Atlantic, said Facebook could eventually sell some of the ads in its Instant Articles."To have a third party sell [our ads] is not part of the strategy," said Greg Coleman, BuzzFeed's president. "And Facebook wants us to do whatever is best for us." Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-05-15 00:00:00 UTC ]
News tagged with: #give facebook #sell ads #ad sales #national geographic

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Pan Mac acquires self-publishing star Hocking

Written By: Graeme Neill Publication Date: Tue, 24/05/2011 - 09:38 Pan Macmillan has bought UK and Commonwealth rights (including ebooks) to seven books by self-published US sensation Amanda Hocking. Julie Crisp, editorial director at Tor, bought the rights from St Martin's Press in the United... Continue reading at The Bookseller

[ The Bookseller | 2011-05-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bought uk #million books #julie crisp #st martin #intense auction


Publishers "celebrating" after Waterstone's takeover

Written By: Bookseller Staff Publication Date: Mon, 23/05/2011 - 09:40 The takeover of Waterstone's by Alexander Mamut is cause for celebration among the publishing industry, Faber c.e.o. Stephen Page has said. read more Continue reading at The Bookseller

[ The Bookseller | 2011-05-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #alexander mamut #publishing industry #stephen page


QOTD: About Those Amazon E-Book Sales…

“As a former Amazon Associate, I can tell you that a great many sales of Kindle Books are for the 99¢ complete Dickens, etc.” –Movie critic and Web publisher Roger Ebert, providing some context for Amazon’s stat about Kindle ebooks outselling print books. Continue reading at AllThingsD

[ AllThingsD | 2011-05-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kindle books


Publishers begin "buddying" schemes

Written By: Benedicte Page Publication Date: Fri, 20/05/2011 - 08:34 Random House and Bloomsbury have begun "buddying" programmes to support their local libraries and library authorities. More than 20 Random House staff have volunteered to be part of a pilot scheme pioneered by deputy group... Continue reading at The Bookseller

[ The Bookseller | 2011-05-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #local libraries #library authorities #discuss ways


E-Book Sales Pass Print on Amazon

While the Rapture isn’t scheduled to occur until Saturday, according to members of certain religious fringe groups, it looks like doomsday has come early for publishers of print books. Amazon announced Thursday that sales of ebooks on the site have finally surpassed combined sales of hardcovers... Continue reading at AdWeek

[ AdWeek | 2011-05-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mike shatzkin #mortar stores #forrester research #e-book reading #big deal #forrester analyst


Kindle E-books Top Print Books Sales on Amazon

It happened. Amazon says ebook sales have surpassed physical book sales on Amazon.com. Continue reading at PC World

[ PC World | 2011-05-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook sales


Marketshare of ebook sales drops back after post-Christmas high

Written By: Charlotte Williams Publication Date: Thu, 19/05/2011 - 10:00 The percentage of ebook purchases has dropped back from the high of the post-Christmas period, falling to 2.5% of all book purchases in volume over the four-week period to 20th March. In a presentation at the... Continue reading at The Bookseller

[ The Bookseller | 2011-05-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook purchases #dropped back #post-christmas period #book purchases #four-week period #20th march #data compiled


PW Has A New Facebook Page

PW has a new Facebook page at www.facebook.com/pubweekly. We hope you'll come check us out over there, "like" us, and join the publishing business conversation in the interactive space that is Facebook. Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-05-19 00:00:00 UTC ]
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Post-Christmas ebook sales drop 2.5%

Written By: Charlotte Williams Publication Date: Thu, 19/05/2011 - 09:15 The percentage of ebook purchases has dropped back from the high of the post-Christmas period, falling to 2.5% of all book purchases in volume over the four-week period to 20th March. In a presentation at the... Continue reading at The Bookseller

[ The Bookseller | 2011-05-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook purchases #dropped back #post-christmas period #book purchases #four-week period #20th march #data compiled


French poll says publishers less reliable than a decade ago

Written By: Barbara Casassus Publication Date: Thu, 19/05/2011 - 09:58 Fewer French booksellers think publishers are "serious and reliable" than they did 10 years ago, a survey has revealed. Among 430 representative outlets surveyed in a poll taken for French trade weekly Livres Hebdo between... Continue reading at The Bookseller

[ The Bookseller | 2011-05-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #decade ago #department stores #current affairs


Amazon.com launches second publishing imprint

Written By: Graeme Neill Publication Date: Wed, 18/05/2011 - 14:47 Amazon.com has announced the launch of its second publishing imprint this month, with Thomas & Mercer to focus on mysteries and thrillers. The imprint is named after the streets that flank Amazon's Seattle headquarters and... Continue reading at The Bookseller

[ The Bookseller | 2011-05-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing imprint #thomas mercer #audio formats #independent booksellers


Corvus acquires seven from self-published author

Written By: Charlotte Williams Publication Date: Tue, 17/05/2011 - 08:15 Corvus has acquired seven books from self-published author Nick Alexander, whose title The Missing Boyfriend was in the top 10 in the Kindle paid-for charts for six weeks. Senior editor Laura Palmer bought world English... Continue reading at The Bookseller

[ The Bookseller | 2011-05-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #self-published author #backlist titles


Report: 40 Percent of App Users Opt To Share Data With Publishers

Apple's attempts at limiting publisher requests for consumer data and the conversion of first-time downloads into regular users have been two of the larger stumbling blocks for magazine publishers building a business around apps. A new report from digital publishing vendor Yudu Media suggests... Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #share data #consumer data #regular users


Upcoming Yale Publishing Course Features Speakers from Hearst, Dwell, Glamour

For the second year, Yale University will offer a publishing course aimed at long-time magazine industry professionals, slated to begin on with a keynote address from Richard Stolley, senior editorial adviser at Time Inc., on Sunday, July 10. The course will run through Friday, July 15. Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #yale university #keynote address


Quercus publisher of the year at The Bookseller Industry Awards

Written By: Lisa Campbell Publication Date: Tue, 17/05/2011 - 09:00 Quercus has been crowned 2011's best publisher at The Bookseller Industry Awards, as Sainsbury's scooped the Bookseller of the Year award. Quercus was presented with the Bonnier Publisher of the Year Award at the black-tie... Continue reading at The Bookseller

[ The Bookseller | 2011-05-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bonnier publisher


Bodley Head latest to publish Bin Laden title

Written By: Charlotte Williams Publication Date: Mon, 16/05/2011 - 09:06 The Bodley Head has acquired a title looking at the operation that searched for, and finally killed, Osama bin Laden, by al-Qaeda expert Peter Bergen. Publishing director Will Sulkin acquired UK and Commonwealth rights to... Continue reading at The Bookseller

[ The Bookseller | 2011-05-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bodley head #crown publishing #random house


HMV in 'advanced' talks over Waterstone's sale

Written By: Bookseller Staff Publication Date: Fri, 13/05/2011 - 18:25 HMV has confirmed that it is in "advanced discussions regarding a potential sale of Waterstone's". The announcement, made late on Friday, follows a day of increased speculation with reports that Russian investor Alexander... Continue reading at The Bookseller

[ The Bookseller | 2011-05-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #advanced discussions #potential sale #bookselling chain


Publishers battle for Townshend and Walliams books

Written By: Graeme Neill Publication Date: Fri, 13/05/2011 - 08:30 The Who guitarist Pete Townshend and "Little Britain" star David Walliams are the latest figures to have memoirs put in front of publishers, as the trade shows no sign of losing its appetite for celebrity autobiographies. Ed... Continue reading at The Bookseller

[ The Bookseller | 2011-05-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers battle #latest figures #trade shows #celebrity autobiographies #ed victor


Connecting the Dots on Facebook’s Smear Campaign

Perhaps you’ve probably heard: Facebook and Google are at war, and Facebook’s not afraid to play dirty. Thursday’s revelation that the social networking site hired PR firm Burston-Marsteller to plant a negative story about Google’s privacy settings raises a number of questions. Like, “Who at... Continue reading at AdWeek

[ AdWeek | 2011-05-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #googles head #silicon valley #focus attention


Five Rodale Titles See Increase in June Ad Pages

Rodale titles Prevention, Women’s Health, Bicycling, Organic Gardening and Runner’s World all experienced increases in ad pages for their June issues in a year-over-year comparison, according to the Publisher’s Information Bureau. Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #womens health #ad pages