Publishers see short-form video views on Facebook cut in half

Publisher’s short-form Facebook videos have been on the wane after the algorithm has prioritized Facebook Live and the news feed has become flooded with content. Six months ago a well-performing video from The Sun would fetch 250,000 views, now it’s good to get over 100,000. In 2016, The Telegraph was getting over 10 million Facebook views a week for 70 videos. Now it’s under 5 million. “It’s questionable whether that’s saturation, algorithm changes or changes in content,” said The Telegraph’s head of social, James Carson. With mid-roll, Facebook could further penalize shorter videos. The post Publishers see short-form video views on Facebook cut in half appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-01-13 00:00:00 UTC ]
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Wearables Present a Huge Challenge to News Publishers, and That’s a Good Thing

In the early 90s people balked at the idea of reading the news on a computer, yet if you looked at online services of the day (Compuserve and AOL), user demand would say otherwise. News was consistently among the top activity. Eventually that same demand drove Web 1.0 and by the time Web 2.0... Continue reading at Wired

[ Wired | 2014-09-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news publishers #good thing #online services


Chinese Publisher Brings Together Translators at New Event

The 1st International Communication Forum on Chinese Culture was held in Qingdao, China on August 24 and 25, bringing together dozens of translators and sinologists from all over the world. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-17 00:00:00 UTC ]
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Smith, Shriver, Tremain up for BBC short story award

Writers Zadie Smith, Lionel Shriver and Rose Tremain join Tessa Hadley and Francesca Rhydderch on... Continue reading at The Bookseller

[ The Bookseller | 2014-09-17 00:00:00 UTC ]
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Amarillo Globe-News Publisher Puts TV, Radio in Crosshairs

Local TV and radio broadcasters in Amarillo, Texas, consider yourselves on notice: the Amarillo Globe-News smells blood in the water and is coming after your business. That’s because Les Simpson, publisher of the Morris Communications-own ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-09-16 00:00:00 UTC ]
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College Newspaper Drops Print, First to Operate Primarily on Publishing Platform Medium

Medium now has Substance. The popular publishing platform recently started hosting Substance, a new student publication at Mt. San Antonio College that doubles as a totally reinvented version of The Mountaineer campus newspaper. It is the first ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-09-16 00:00:00 UTC ]
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Publishers plead with twitchy social visitors to stay

As publishers continue to see more and more of their traffic coming from social referrers like Facebook and Twitter, they are increasingly forced to get creative about getting those readers to stick around on their sites -- to say nothing of coming back again. The post Publishers plead with... Continue reading at Digiday

[ Digiday | 2014-09-16 00:00:00 UTC ]
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Johnson Steps Down as Red Wheel/Weiser Publisher

Jan Johnson, who has led the group since November 2000, will become publisher emerita. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-15 00:00:00 UTC ]
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Big Brands Jump on Flipboard's New Video Ads

Personal magazine company Flipboard is rolling out a trial program incorporating video ads into its users’ news streams beginning today. The program launches with eight notable brands: Jack Daniels, Gucci, Chrysler, Lufthansa, Conrad Hotels & Resorts, Principal Financial Group, Woodford... Continue reading at AdWeek

[ AdWeek | 2014-09-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #exclusive content #digital video #made sense #pilot launch #entertainment industries #including video #additional cost


You’re using analytics wrong: five mistakes publishers make with their data

What do most people think of when they think of analytics? Metrics and measurement, mostly. Limiting analytics to just metrics and measurement limits what you can do. How does a publisher make the leap from metrics to action? Sponsor content by Parse.ly. The post You’re using analytics wrong:... Continue reading at Digiday

[ Digiday | 2014-09-15 00:00:00 UTC ]
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Publishers' portals look to inform authors

More than 700 authors and 75 agencies have registered for Random House’s Author Portal... Continue reading at The Bookseller

[ The Bookseller | 2014-09-12 00:00:00 UTC ]
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Brick Lane focus for publishers

Brick Lane continues to be a home of creativity, with the launch of independent publisher Brick... Continue reading at The Bookseller

[ The Bookseller | 2014-09-12 00:00:00 UTC ]
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Facebook's 'books that stayed with you' meme: Here are the top picks

Facebook recently revealed some of the books that users picked most often when participating in a meme about what books 'stayed with you.'  Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-09-11 00:00:00 UTC ]
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Man Booker Prize: Two American writers make the cut for the shortlist

In addition to the American contenders Karen Joy Fowler for 'We Are All Completely Beside Ourselves' and Joshua Ferris of 'To Rise Again at a Decent Hour,' other nominees include Richard Flanagan for 'The Narrow Road to the Deep North' and Ali Smith for 'How to Be Both.' Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-09-11 00:00:00 UTC ]
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Central American Publishers, Writers to Appear at Frankfurt Book Fair

Publishers from Guatemala, Honduras, Nicaragua, and Costa Rica will attend the Frankfurt Book Fair's International Rights Directors Meeting for the first time to showcase regional talent. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-09-11 00:00:00 UTC ]
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Facebook tests vanishing posts

The social network is testing a feature that allows users to set their published posts to be deleted at a specific time. Continue reading at BBC World

[ BBC World | 2014-09-11 00:00:00 UTC ]
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Kim Kelleher Named Publisher of Conde Nast's Wired

Kim Kelleher, the former president of digital publisher Say Media, was named VP-publisher of Wired magazine, parent company Conde Nast said Tuesday.The appointment marks a return to magazines for Ms. Kelleher, who was VP-publisher of Conde Nast's Self for six years before heading to Time Inc. in... Continue reading at Advertising Age

[ Advertising Age | 2014-09-10 00:00:00 UTC ]
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The Publishing Education of a Jersey Girl

Lauren Pizza, the quintessential Jersey Girl, turned around a memoir in four months, with boundless energy, the help of SkyHorse Publishing and a few psychics. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-09-10 00:00:00 UTC ]
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Facebook drops hints that it’s eyeing content recommendation, too

What Facebook's news recommendations feature could mean for publishers, advertisers. The post Facebook drops hints that it’s eyeing content recommendation, too appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-09-09 00:00:00 UTC ]
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Why Don’t Publishers Fact Check Memoirs More Closely?

Writing for The Atlantic, Kate Newman wonders why memoirs aren't fact-checked more closely and questions whether a lack of resources is really to blame. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-09-09 00:00:00 UTC ]
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B&N Quarterly Sales Fell 7%, But Losses Cut

Revenue at Barnes & Noble fell 7% in the first quarter ended August 2, to $1.23 billion, but the retailer cut its net loss to $28.4 million from $87.0 million in the first period of fiscal 2014. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #net loss