Publishers have their own gripes with Facebook measurement

Facebook's measurement problem goes beyond video. The social giant's data sharing practices as a whole are a sticking point with publishers. The chief things they want Facebook to share are more data on Instant Articles; how content performs by subject matter; and information on live video viewing and unique viewership. The post Publishers have their own gripes with Facebook measurement appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-10-03 00:00:00 UTC ]
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Brand Publishers Are Ditching Facebook in Favor of Microsites

Brand publishers are more aware that they’re really just renting social media space on Facebook and are moving resources away from the social network. One agency said its clients are pulling away from Facebook in “dramatic numbers”—reallocating their resources to microsites and alternate social... Continue reading at AdWeek

[ AdWeek | 2014-09-22 00:00:00 UTC ]
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Why publishers should cheer Facebook’s click-bait crusade

Reducing the click-bait clutter is just the latest in a series of alterations aimed at filtering the news feed for quality. It looks like long-form publishers have something to celebrate. Sponsor content by Parse.ly. The post Why publishers should cheer Facebook’s click-bait crusade appeared... Continue reading at Digiday

[ Digiday | 2014-08-27 00:00:00 UTC ]
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With Five Days Until Independence, Six Measures of Tribune Publishing's Future

It's do or die time for Chicago Tribune and its sibling newspapers.On Aug. 4, Tribune Publishing Co. will be on its own, after parent Tribune Media Co. hives off its print properties. While Tribune Media will remain privately held, the new publishing company will start trading the next day on... Continue reading at Advertising Age

[ Advertising Age | 2014-07-30 00:00:00 UTC ]
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Facebook Algorithm Tweaks Hurt Viral Sites More Than Other Publishers

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[ AdWeek | 2014-03-27 00:00:00 UTC ]
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Can A Startup Help Publishers Cut Out Twitter, Facebook, And Flipboard?

Connecting content creators and consumers would be an enormous coup for news sites, magazines, TV networks, and other media. We look at three startups that could help.At magazines like Fast Company, we rely on distribution networks to get our articles to our readers. In print, the primary... Continue reading at Fast Company

[ Fast Company | 2014-03-07 00:00:00 UTC ]
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Facebook Withdrawal: Viral Publishers See Traffic Plunge

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[ Digiday | 2014-02-14 00:00:00 UTC ]
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Like This if You Like Pandas! Facebook Says Publishers Shouldn't Fret About News Feed Changes.

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[ AllThingsD | 2013-12-06 00:00:00 UTC ]
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[ Digiday | 2013-12-03 00:00:00 UTC ]
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A Facebook Tweak Gives Publishers a Traffic Boost

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[ Digiday | 2013-12-02 00:00:00 UTC ]
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[ Editor & Publisher | 2013-11-21 00:00:00 UTC ]
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[ Digiday | 2013-10-23 00:00:00 UTC ]
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[ The Christian Science Monitor | 2013-08-09 00:00:00 UTC ]
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[ Engadget | 2013-07-30 00:00:00 UTC ]
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[ PC World | 2013-05-15 00:00:00 UTC ]
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[ The Bookseller | 2011-08-03 00:00:00 UTC ]
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