Publishers Debate Pricing, Marketing Models For Apps

Simplifying (and clarifying) the purchasing process—regardless of newsstand--and finding new ways to effectively market among the crush of new apps being launched is critical for publishers to succeed, according to speakers at MPA’s Digital E-Reading conference today. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-03-16 00:00:00 UTC ]

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As Library E-Books Live Long, Publisher Sets Expiration Date

While librarians are pushing for access to more ebooks to satisfy demand, publishers are reconsidering how much that access should be worth. Continue reading at The New York Times

[ The New York Times | 2011-03-15 00:00:00 UTC ]
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New iBooks update opens door to fully illustrated publishing

Written By: Charlotte Williams Publication Date: Tue, 15/03/2011 - 15:45 Apple's latest version of its iBooks app, which allows ebooks to have a pictorial layout similar to printed books and supports full page illustrations, has been hailed by one publisher as being "the beginning of a... Continue reading at The Bookseller

[ The Bookseller | 2011-03-15 00:00:00 UTC ]
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French government says publishers should collaborate over ebook negotiations

Written By: Barbara Casassus Publication Date: Tue, 15/03/2011 - 09:23 French culture minister Frédéric Mitterrand has urged French publishers to speak with one voice in forthcoming negotiations with Amazon over supplying their ebooks for the Kindle. read more Continue reading at The Bookseller

[ The Bookseller | 2011-03-15 00:00:00 UTC ]
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Hearst Magazines is 2010 Group Publisher's Ad-Page Champ

With the explosion of magazine apps, social media and the resurgence of print advertising, magazine brands are showing a prominent face to their loyal and new readers and advertisers. A top 5 chart pulled together by FOLIO: sister publication min looks at the group publisher vanguards that had... Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-15 00:00:00 UTC ]
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Children's Books Publishing in Asia

In most parts of Asia, wizardry and fantastical plots have lost much of their magic after dominating the bestseller list for so long. The subsequent vampire and werewolf fever is, by comparison, not as rabidly welcomed in certain territories. As for that wimpy kid, well, his popularity suffers... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-03-14 00:00:00 UTC ]
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IPG: Publisher and retailer relationships must change

Written By: Graeme Neill Publication Date: Fri, 11/03/2011 - 09:02 The relationship between publishers and retailers needs to change if physical bookshops are not to face a "bleak" future, the c.e.o. of Blackwell has warned. Andrew Hutchings was speaking during the Retailers Question Time... Continue reading at The Bookseller

[ The Bookseller | 2011-03-11 00:00:00 UTC ]
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IDG launches Its "Most Comprehensive" Marketing Effort with CIO Forum

IDG has launched the Enterprise CIO Forum (ECF) in US-English, German, Japanese and Chinese editions, with HP as sponsor. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-11 00:00:00 UTC ]
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Continuum crowned indie publisher of the year

Written By: Graeme Neill Publication Date: Fri, 11/03/2011 - 09:04 Continuum has been crowned the Independent Publishers Guild's Independent Publisher of the Year at the IPG awards, in a night when it and Faber won two awards. read more Continue reading at The Bookseller

[ The Bookseller | 2011-03-11 00:00:00 UTC ]
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Association Publishing: Hot Button Topics for 2011

Association publishers face some unique challenges—namely their role as an ancillary operation within a broader organization. However, the operative word is “publisher” and associations share many of the same concerns as their peers on the consumer and b-to-b sides. Folio: spoke with several... Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-10 00:00:00 UTC ]
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McClure to set up publishing company

Written By: Caroline Horn Publication Date: Wed, 09/03/2011 - 08:43 Picture book author and illustrator Gillian McClure is setting up publishing company Plaister Press rather than conform to the "hugely cautious" picture book market. McClure hopes the company will eventually expand to include... Continue reading at The Bookseller

[ The Bookseller | 2011-03-09 00:00:00 UTC ]
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Transworld to publish Shaun Ryder memoir

Written By: Charlotte Williams Publication Date: Tue, 08/03/2011 - 13:45 Transworld is to publish the autobiography of Happy Mondays star Shaun Ryder. Editorial director Sarah Emsley acquired UK and Commonwealth rights through Matthew Hamilton at Aitken Alexander Associates. Emsley said:... Continue reading at The Bookseller

[ The Bookseller | 2011-03-08 00:00:00 UTC ]
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Walter Zacharius, 87, Romance Publisher, Dies

Walter Zacharius emerged from the world of true-confession magazines and paperback genre fiction to found Kensington. Continue reading at The New York Times

[ The New York Times | 2011-03-08 00:00:00 UTC ]
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Summit Business Hires to Expand Advanced Markets AdvisorFX

Summit Business Media announced today the expansion of staff for the Advanced Markets AdvisorFX, an online source for practice-building and client-management tools serving financial advisors and insurance professionals. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-08 00:00:00 UTC ]
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Harvill Secker to publish Nanjing Heroes

Written By: Charlotte Williams Publication Date: Tue, 08/03/2011 - 08:20 Harvill Secker is to publish Nanjing Heroes, a novella by Chinese author Yan Geling, which is currently being made into a film starring Christian Bale. Editor-at-large Rebecca Carter acquired UK and Commonwealth rights to... Continue reading at The Bookseller

[ The Bookseller | 2011-03-08 00:00:00 UTC ]
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Adobe Ships Tablet Publishing Suite

Adobe Digital Publishing Suite supports tablets running Android as well as RIM PlayBook and iOS tablet devices. Continue reading at PC World

[ PC World | 2011-03-07 00:00:00 UTC ]
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Hearst's John Loughlin Highlights Four Key Drivers for Magazines at DMA Circ Marketing Day

John P. Loughlin, EVP and GM of Hearst Magazines, kicked off DMA's Circulation Marketing Day at the Time Inc. Conference Center in New York City as keynote speaker. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-03 00:00:00 UTC ]
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Digital book buyers 'more realistic' over ebook prices

Written By: Philip Jones Publication Date: Thu, 03/03/2011 - 08:45 Half of all book buyers expect to pay less for ebooks, according to new research by Mintel, but those book readers who already own ebook devices have marginally more realistic expectations over price, suggesting that the... Continue reading at The Bookseller

[ The Bookseller | 2011-03-02 00:00:00 UTC ]
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Magazine iPad App Launches Slow in First Two Months of 2011

The Association of Magazine Media (MPA) released a study following growth in magazine-created iPad Apps, tracking a decline from previous months’ numbers. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-02 00:00:00 UTC ]
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Publishers express support for Gardners Hive

Written By: Graeme Neill Publication Date: Wed, 02/03/2011 - 15:24 Gardners has received backing for its Hive consumer website from publishers including Hachette UK's c.e.o. after it presented its new initiative to more than 300 publishers. The wholesaler has yet to confirm a live date for the... Continue reading at The Bookseller

[ The Bookseller | 2011-03-02 00:00:00 UTC ]
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Media Decoder: Random House Adopts New Model for Selling E-Books

Beginning Tuesday, Random House will join other major book publishers in selling its ebooks using the so-called agency model, setting its own prices for ebooks while the retailer takes a commission. Continue reading at The New York Times

[ The New York Times | 2011-03-01 00:00:00 UTC ]
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