PRH to launch Penguin-branded consumer site

Penguin Random House UK is to launch a multi-million pound Penguin-branded consumer website in the second half of this year, but chief executive Tom Weldon reiterated the company's view that it had no plans to become a retailer, claiming that it would be "quicker for PRH to burn the money". Continue reading at 'The Bookseller'

[ The Bookseller | 2015-03-20 00:00:00 UTC ]

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Mira Launches Book, Pop Culture Site

BookClubbish is a new site devoted to book-and-pop-culture-related content, from titles across all publishers, to be shared with with readers, booksellers, librarians, book bloggers and book clubs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-06-05 00:00:00 UTC ]
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PRH reshuffles strategy, commercial and consumer roles

Penguin Random House UK has created and expanded a number of roles in its strategy, commercial and consumer and digital teams, ahead of the departure of commercial director Nigel Waters. Waters, who has been at PRH UK for 21 years, is to leave the business at Easter. Continue reading at The Bookseller

[ The Bookseller | 2015-03-27 00:00:00 UTC ]
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PRH launches The Scheme to attract new recruits

Penguin Random House UK has launched a programme to attract the “marketers of tomorrow”, with the company using Tumblr to find its new recruits. The Scheme is an entry level programme designed to find people who may not have previously considered a career in publishing, and will look at... Continue reading at The Bookseller

[ The Bookseller | 2015-03-17 00:00:00 UTC ]
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Penguin Random House launches #GiveaBook campaign

Through the campaign, the publisher will donate a book to the organization Save the Children every time someone uses the hashtag online. Penguin Random House will make donations up to 25,000 times. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-11-22 00:00:00 UTC ]
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Vice Launching Sci-Fi Site

Terraform, Brooklyn-based Vice Media Group's first standalone literary platform, will be dedicated to original pieces of science fiction. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-17 00:00:00 UTC ]
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Penguin Launches Cartoon Network Imprint

Penguin Books for Young Readers will launch a Cartoon Network imprint that will include books tied to existing and future Cartoon Network–owned shows and serve as a launchpad for new content. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-19 00:00:00 UTC ]
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PRH Creates Penguin Adult Group; Kennedy to Leave

The transformation of Penguin Random Houses’ editorial operations began in earnest today with the announcement of the creation of the Penguin Publishing Group. The new unit, which will house all of Penguin’s adult imprints, will be headed by Madeline McIntosh, currently president of U.S.... Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-03 00:00:00 UTC ]
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Google launches 'cookie choices' site to let Europeans know how they're being tracked

Google has launched a new site, CookieChoices.org, to help visitors of European sites learn more about the digital breadcrumbs they leave behind through cookies.The site includes code that publishers can use to incorporate notifications into their own sites and apps. The notifications could take... Continue reading at PC World

[ PC World | 2014-07-01 00:00:00 UTC ]
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PRH unveils new branding

Penguin Random House has unveiled its new global logo, a wordmark design described as delivering... Continue reading at The Bookseller

[ The Bookseller | 2014-06-03 00:00:00 UTC ]
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Close to Run PRH Consumer Marketing Unit

Penguin Random House has created a consumer marketing development and operations group which will be led by Amanda Close. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-15 00:00:00 UTC ]
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My Independent Bookshop launches to consumers

Over 70 bookshops have signed up to create profiles on Penguin Random House’s consumer book... Continue reading at The Bookseller

[ The Bookseller | 2014-05-08 00:00:00 UTC ]
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PRH U.K. Launches Reader Recommendation Platform

My Independent Bookshop allows book-lovers to set up a virtual bookstore, share their favorite reads and discover, recommend and review books online. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-07 00:00:00 UTC ]
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PRH launches My Independent Bookshop

Penguin Random House UK has launched My Independent Bookshop - a consumer book recommendation... Continue reading at The Bookseller

[ The Bookseller | 2014-04-07 00:00:00 UTC ]
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LinkedIn Launches Insights Tool to Help Brands Become Better Publishers

For going on a year, LinkedIn has been repositioning its ad business around content marketing. Now it's launching new tools to let advertisers see how they're faring as publishers within its walls.LinkedIn will now start assigning brands content-marketing scores to gauge the effectiveness of... Continue reading at Advertising Age

[ Advertising Age | 2014-03-27 00:00:00 UTC ]
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Symons and Telfer to lead PRH sales and consumer teams

Penguin Random House UK has announced a new sales leadership structure, and a new team bringing... Continue reading at The Bookseller

[ The Bookseller | 2014-01-28 00:00:00 UTC ]
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Kids book recommendation site launched

A new book recommendation website is aimed at helping children navigate away from the... Continue reading at The Bookseller

[ The Bookseller | 2013-11-29 00:00:00 UTC ]
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HIMSS Media Launches News Site In Connection With Event

More and more association and b-to-b publishers are trying to link their digital content with events. It's a way to connect with an audience after they leave the showfloor, while providing one-stop, multichannel sponsorships for advertisers. Continue reading at Folio Magazine

[ Folio Magazine | 2013-07-17 00:00:00 UTC ]
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Model Railroader Launches Paid Video Site

Hobby titles are proving to be fertile ground for video. Kalmbach Publishing's Model Railroader is the latest to expand its offerings, launching a paid video subscription site to its compliment the 79-year-old brand. Continue reading at Folio Magazine

[ Folio Magazine | 2013-06-05 00:00:00 UTC ]
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