Plenty of overhead in this market: Betting on drone races

In the “gamblers will bet on absolutely anything” category, here’s a new one: A major sports book is taking bets on aerial drone races Continue reading at 'ABC News'

[ ABC News | 2021-01-08 16:43:45 UTC ]
News tagged with: #sports book

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Chinese market heads to maturation

The Chinese market is continuing to grow and will likely challenge the US when its two-child policy swells the number of younger readers. Continue reading at The Bookseller

[ The Bookseller | 2017-08-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #chinese market #younger readers

Five Ways For Marketers To Succeed In Messaging

Sympler co-founder and CEO Ben Jenkins outlines how brands should be approaching the massive opportunity in messaging. With WhatsApp at 1 billion daily active users, and Facebook Messenger and WeChat not far behind, there is no question of the importance of messaging. In the last 12 months my... Continue reading at Fast Company

[ Fast Company | 2017-08-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook messenger #ve identified #common misconceptions

Will Ruling in ReDigi Case Open the Door to a Used E-book Market?

That’s the heart of the question now before the U.S. Court of Appeals for the Second Circuit, after a lively hearing on Tuesday in the case of Capitol Records vs. ReDigi. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-08-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #e-book market #capitol records

More, More, More: Winning the Race to Make Enough Content

Credit: Illustration by Mary Ellen Forte/Ad AgeTwenty years ago, "content" was something we paid for, and so we savored it. We'd take time to flip through the magazine for which we had just paid $4.00.Today, content is increasingly free, thanks to cheap content-creation tools, like Android and... Continue reading at Advertising Age

[ Advertising Age | 2017-08-15 00:00:00 UTC ]
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European Publishing Associations on Geo-Blocking, Ebooks, and the Digital Single Market

On the European Commission's geo-blocking regulations for ebooks, the Italian, Greek, French, and European publishing associations issue words of caution. The post European Publishing Associations on Geo-Blocking, Ebooks, and the Digital Single Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #european commission

Children's book marketing competition launches

Children’s book publicists are being called on to submit a low-budget marketing campaign they are proud of to a competition. Continue reading at The Bookseller

[ The Bookseller | 2017-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book publicists

NBA Commish: Legalized Sports Gambling Is a Safe Bet

In an unprecedented public gathering of the heads of the nation's top sports leagues, NBA Commissioner Adam Silver on Tuesday made a bold prediction about a topic his colleagues would just as soon sweep under the nearest rug: He believes sports gambling will be legalized in the United... Continue reading at Advertising Age

[ Advertising Age | 2017-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sports betting #intellectual property

‘Grand Central Market Cookbook’ Lifts Veil on L.A. Food Scene

'The Grand Central Market Cookbook' takes readers into the iconic Los Angeles market for food that, as one of the book's authors put it, offers "a peephole" into the city's culinary scene at large. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-07-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #takes readers

North American Comics Market Hits $1.085 Billion in 2016

Led by $590 million in sales of book-format graphic novels, the combined graphic novel and comics sales in North America grew 5% to $1.085 billion in 2016, according to a joint estimate by industry news sites Comichron and ICv2.com. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-07-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #comics sales #joint estimate

Irish market returns to fortune

A print recovery in the past two years has somewhat slowed in 2017, with the Irish market sporting a bestseller-shaped hole. Continue reading at The Bookseller

[ The Bookseller | 2017-06-30 00:00:00 UTC ]
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Marketers’ “Customer Experience” Chorus is Good News for Publishers

A commitment to serving readers above all else has, arguably, never been more lucrative. The post Marketers’ “Customer Experience” Chorus is Good News for Publishers appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-06-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post marketers #publishers appeared

Plenty of pup fiction on trade’s #bringyourdogtoworkday

The book trade has been welcoming a fresh batch of interns today (23rd June) as part of #TakeYourDogToWorkDay. Continue reading at The Bookseller

[ The Bookseller | 2017-06-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book trade #fresh batch

Bookwire’s Spanish Markets Footprint: Selling More Ebooks ‘In the Jet Stream’

'Global vision, local service' is how Bookwire has pushed deep into its Latin American expansion after success in Germany and Spain. The post Bookwire’s Spanish Markets Footprint: Selling More Ebooks ‘In the Jet Stream’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-06-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post bookwire

Frankfurt’s ‘The Markets’ Conference: France, India, Southeast Asia, UK, USA

Frankfurt Book Fair's 'The Markets' conference explores an industry that keynote speaker Andrew Wylie says stands 'at odds with the nationalist agenda.' The post Frankfurt’s ‘The Markets’ Conference: France, India, Southeast Asia, UK, USA appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-06-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post frankfurt #usa appeared #southeast asia

Germany’s 2016 Book Market Report: ‘Stable Amid Transformation’

Even as German booksellers see online efforts pay off, consumption patterns are weaker, says a new report: 'A truly distressing drop in customer frequency." The post Germany’s 2016 Book Market Report: ‘Stable Amid Transformation’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-06-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post germany #german booksellers

Shukla: diversity 'is not a marketing trend'

Diversity is not a "marketing trend” and publishers should not "dehumanise" readers or black, Asian and minority ethnic (BAME) authors, Nikesh Shukla told delegates to The Bookseller's Marketing and Publicity Conference. Continue reading at The Bookseller

[ The Bookseller | 2017-06-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publicity conference

Hodder & Stoughton scoop Marketing Team of the Year

Hodder & Stoughton has been crowned Marketing Team of the Year for its "consistently high standard" of campaigns run over the past 12 months. Continue reading at The Bookseller

[ The Bookseller | 2017-06-14 00:00:00 UTC ]
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Marketing must be 'human' in world of 'unprecendented change', conference hears

Consumers are looking to brands to tell stories in ways that feel "modern, connected and personal" in a world that is going through an "unprecedented state of change", Julia Kenyon, director of brand and content marketing of BBC Worldwide has said. Continue reading at The Bookseller

[ The Bookseller | 2017-06-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content marketing #conference hears #bbc worldwide